GreatAmerica
Corporate brand
UnclaimedGreatAmerica is an independent, family-owned financial services company focused on equipment financing, leasing, and related services for businesses and equipment providers.
Last updated September 25, 2026
AI crawler reads
No AI crawler has read this profile yet.
Overview
GreatAmerica is a United States financial services company whose business centers on equipment financing and leasing. The company says it was founded in 1992 and describes itself as an independent, family-owned business. Its stated mission is to help customers achieve greater success, and it presents customer service, enduring relationships, integrity, and tailored solutions as central to its approach. GreatAmerica serves businesses and works with equipment manufacturers, dealers, and distributors to develop financing programs for their commercial customers. Its offerings include equipment leasing and financing, vendor programs, custom billing, usage-based programs, and As-a-Service financing programs. It also provides outsourced portfolio services, including third-party portfolio management and backup servicing for organizations in the equipment finance industry. The company also offers technology intended to support financial services and equipment-leasing workflows, including quoting and application tools, integrations, and portfolio visibility. GreatAmerica describes its business as organized into seven specialized divisions, though the supplied material does not identify them individually. The company’s website presents its financing programs as flexible and tailored to customers’ and vendors’ business needs. Tony Golobic is identified on the website as GreatAmerica’s founder and executive chairman. The supplied evidence does not specify its headquarters, detailed geographic reach, or a named parent company.
History
GreatAmerica says it began in 1992, when founder Tony Golobic set out to build a company with a distinctive approach to customer service. The company’s account of its origins describes a vision of becoming “a company without competition.” Its stated mission is to help customers achieve greater success, while its vision emphasizes excellence across the business. Since its founding, GreatAmerica has built its identity around equipment finance and leasing, with an emphasis on relationships with channel partners. The company says it has developed a reputation for loyalty to those partners and for prioritizing service and relationships over a commodity-based approach. It characterizes itself as independent and family-owned, and identifies integrity, reliability, mutual success, and continuous improvement among its guiding principles. GreatAmerica’s offering has expanded beyond financing arrangements to include vendor programs and services designed to support the broader equipment-finance process. Its website describes programs developed with manufacturers, dealers, and distributors, as well as custom billing, usage-based billing, and As-a-Service models. It also offers outsourced portfolio management and backup servicing for organizations such as banks, manufacturers, captives, independent dealers, and finance companies. The company further describes technology tools for equipment finance, including quoting and application tools, integrations, and portfolio reporting or visibility. Its current website presents these services as part of a broader set of flexible financial solutions, organized into seven specialized divisions. Tony Golobic is identified as founder and executive chairman. The supplied evidence does not give further dated milestones, identify a parent company, or state a headquarters address.
- 1992
GreatAmerica founded
Products and positioning
An independent, family-owned equipment finance provider that emphasizes tailored solutions, service, and enduring relationships with customers and channel partners.
Equipment financing and leasing
Financing and leasing solutions for businesses and commercial equipment customers.
Vendor programs
Financing programs developed with equipment manufacturers, dealers, and distributors.
Custom billing and usage programs
Billing and financing options that can consolidate charges or bill according to actual consumption.
As-a-Service programs
Programs intended to support providers using or expanding an As-a-Service business model.
Outsourced portfolio services
Third-party portfolio management and backup servicing for the equipment finance industry.
Sources3 sources
Cite this profile: Cite the canonical profile. /brand-wiki/greatamerica · Editorial policy · How profiles are compiled