Groupe Boinaud
Corporate brand
UnclaimedFamily-owned French cognac producer and négociant based in Angeac-Champagne, controlling the full production chain from vineyard to bottle.
Last updated September 26, 2026
AI crawler reads
No AI crawler has read this profile yet.
Overview
Groupe Boinaud, also known as Maison Boinaud, is a French family-owned and independent producer and négociant of cognac and spirits, headquartered in Angeac-Champagne in the Charente department. The family traces its lineage to Jean Bois-naud, and the name "Bois-naud" translates from old Charentais as "man of the woods." The modern enterprise was founded in 1940 by Michel Boinaud, then 15 years old, who fired up the family's two stills during World War II to distill wines from the family vineyard. Today the group operates a distillery with 41 Charentais stills and a vineyard of nearly 450 hectares exclusively in Grande Champagne, the premier cru of Cognac, making it the largest wine-growing estate in the Cognac region. The Angeac-Champagne site has been classified Seveso since 2004 due to its large stocks of alcohol. The group is organized around three business areas: cognac and spirits, vineyards, and plant extraction. Its historic cognac business covers the entire production chain — vineyard, vinification, distillation, aging, blending, bottling, and shipping — giving it a dual role as both producer and négociant. Since 2018 it has diversified into French whisky production. Its vineyard spans 600 hectares, covering most of the house's needs for wines and eaux-de-vie, planted almost exclusively in Grande Champagne with Ugni blanc, Colombard, and Folle Blanche grapes. The family's brand portfolio includes Cognac De Luze (Fine Champagne), Cognac J. Dupont (Grande Champagne), Cognac Naulin, Armagnac Signature de France, Brandy Grand Empereur, and French whisky Heriose. Until 2005 the family owned A. de Fussigny cognacs, and it produced and distributed the Lordly whisky and Kookla vodka brands until 2021. In 2006 Maison Boinaud acquired the De Luze cognac and Grand Empereur brandy brands from Rémy Cointreau. Through its subsidiary Biossent, the group is active in plant extraction, offering oak- and grape-derived products for the wine and spirits and cosmetics markets. Charles Boinaud joined the company in 2015 and took over from his father, driving a deep transformation of the family group with people and the environment at the heart of its strategy. The vineyard has been farmed sustainably since the 1980s. In 2015 all group activities and vineyards were certified ISO 14001; in 2016 the vineyards obtained Haute Valeur Environnementale certification; in 2019 the group announced its "Horizon 2030" plan with a "zero phyto" goal by 2030 and a 50% reduction commitment by 2025. In 2021 the vineyards earned the CEC (Certification Environnementale Cognac), the group received an Ecovadis silver medal (top 25% of committed companies) for its CSR management system, and it statutorily inscribed its purpose and social and environmental objectives, becoming the first cognac house declared a Société à mission under the 2019 PACTE law. In 2022 the group signed a partnership with Carbonloop, a French startup offering a "carbon negative" energy solution to recycle the company's plant waste into renewable gas and biochar.
History
The Boinaud family traces its origins to Jean Bois-naud, and the family seat is the "Bois d'Angeac" in Angeac-Champagne, Charente. In old Charentais, "Bois-naud" means "man of the woods." The modern company was founded by Michel Boinaud, the 22nd descendant of Jean Bois-naud. In 1940, during World War II, Michel Boinaud, then 15 years old, started the family's two stills to distill wines from the family vineyard. The family business grew considerably, and today it operates a distillery with 41 Charentais stills and a vineyard of nearly 450 hectares exclusively in Grande Champagne, dedicated to cognac production. It is the largest wine-growing estate in the Cognac region. Due to the size of its alcohol stocks, the Angeac-Champagne facility has been classified Seveso since 2004. In 2005 the family sold its A. de Fussigny cognac brand. In 2006 Maison Boinaud acquired the Cognac De Luze and Brandy Grand Empereur brands from the French group Rémy Cointreau. De Luze itself was founded in 1822 by Alfred De Luze, who created the cognac brand and exported it early to the United States, opening a first representative office in New York. The Boinaud family also produced and distributed the Lordly whisky and Kookla vodka brands, which they created, until 2021. Since 2018 the group has diversified into French whisky production. Charles Boinaud joined the company in 2015 and took over from his father, initiating a deep transformation of the family group with people and the environment at the heart of its strategy. The vineyard has been farmed sustainably since the 1980s. In 2015 all group activities and vineyards were certified ISO 14001 for environmental respect. In 2016 the vineyards obtained Haute Valeur Environnementale certification. In 2019 the group announced its "Horizon 2030" plan with a "zero phyto" objective by 2030 and a commitment to a 50% reduction by 2025. In 2021 the vineyards were awarded the CEC (Certification Environnementale Cognac); the group obtained an Ecovadis silver medal (top 25% of committed companies) for the quality of its CSR management system; and the group statutorily inscribed its purpose and social and environmental objectives, becoming the first cognac house declared a Société à mission under the 2019 PACTE law. On 10 December 2021, Groupe Boinaud became the first société à mission in cognac, and the first cognac négociant to adopt this status. Its purpose statement is: "De génération en génération, nous élaborons des produits d'exception, à partir de notre terroir, tout en préservant notre écosystème" ("From generation to generation, we craft exceptional products from our terroir while preserving our ecosystem"). The company set social and environmental objectives: acting for biodiversity preservation on its territories, being an actor in the fight against global warming, and contributing to the fulfillment of its employees. A mission committee and an independent third-party body monitor the execution of these objectives. In 2022 the group signed a partnership with Carbonloop, a French startup offering an innovative "carbon negative" energy solution to recycle the company's plant waste, enabling the production of renewable gas and biochar. The group is organized around three business areas: cognac and spirits, vineyards, and plant extraction. The cognac production chain is mastered from A to Z — vineyard, vinification, distillation, aging, blending, bottling, and shipping to markets — giving Maison Boinaud a full role in the cognac ecosystem as both négociant and producer. The vineyard extends over 600 hectares and covers most of the house's needs for wines and eaux-de-vie, giving it great control over production quality while securing supplies. The vines are exclusively in the Grande Champagne cru, the premier cru of Cognac, and mainly composed of Ugni blanc, Colombard, and Folle Blanche. The family's brand portfolio includes Cognac De Luze (Fine Champagne), Cognac J. Dupont (Grande Champagne), Cognac Naulin, Armagnac Signature de France, Brandy Grand Empereur, and French whisky Heriose. Through its subsidiary Biossent, the group operates as a plant extractor, offering a range of specific products derived from oak and grape for the wine and spirits markets as well as cosmetics.
- 2022
The group signs a partnership with Carbonloop for a "carbon negative" energy solution.
- 2021
Vineyards earn CEC certification; group receives Ecovadis silver medal; group becomes the first cognac house declared a Société à mission.
- 2021
The group ceases production and distribution of Lordly whisky and Kookla vodka brands.
- 2019
The group announces its "Horizon 2030" plan with a "zero phyto" goal by 2030 and a 50% reduction commitment by 2025.
- 2018
The group diversifies into French whisky production.
- 2016
The vineyards obtain Haute Valeur Environnementale certification.
- 2015
Charles Boinaud joins the company and takes over from his father; all group activities and vineyards are certified ISO 14001.
- 2006
Maison Boinaud acquires the Cognac De Luze and Brandy Grand Empereur brands from Rémy Cointreau.
- 2005
The family sells its A. de Fussigny cognac brand.
- 2004
The Angeac-Champagne facility is classified Seveso due to its large alcohol stocks.
Products and positioning
Family-owned, independent cognac house controlling the full production chain from vineyard to bottle, with a strong environmental and social mission.
Cognac
Cognac De Luze
Cognac
Cognac J. Dupont
Cognac
Cognac Naulin
Armagnac
Armagnac Signature de France
Brandy
Brandy Grand Empereur
Whisky
Whisky français Heriose
Whisky
Lordly
Vodka
Kookla
Plant extracts
Biossent plant extracts
Sources2 sources
Cite this profile: Cite the canonical profile. /brand-wiki/groupe-boinaud · Editorial policy · How profiles are compiled