GrubMarket

GrubMarket is an American business-to-business food supply-chain company and technology platform headquartered in San Francisco, California. It was founded in 2014 by Mike Xu with the aim of using software and data to modernize the way fresh food moves from farms and producers to restaurants, grocery stores, distributors and other food businesses. Rather than operating as a conventional consumer grocery delivery service, GrubMarket positions itself as a supply-chain and software provider for the food industry, combining wholesale distribution with proprietary ordering, inventory, logistics and payment tools. The company's model blends an asset-light software layer with a network of acquired regional food distributors. GrubMarket has grown substantially through acquisitions of produce and specialty-food wholesalers across the United States, integrating them onto its technology platform while retaining local operations and customer relationships. This roll-up strategy has expanded its geographic reach and product breadth, covering fresh produce, dairy, meat, seafood, pantry goods and specialty items. GrubMarket serves a wide range of customers, including independent grocers, restaurants, food-service operators, meal-kit companies and larger retail chains. Its software offerings are designed to help these businesses order, track and manage inventory, reduce waste and improve margins. The company has also expanded into related areas such as direct-to-consumer and business-to-business e-commerce, and it has emphasized data and artificial intelligence as tools for supply-chain efficiency. As a private company, GrubMarket has raised venture funding from investors and has been reported among the larger privately held food-tech and supply-chain businesses in the United States. It remains active, continuing to acquire distributors and to develop its software platform. Because it is privately held, detailed financial results are not publicly disclosed, and the company's exact scale should be treated as approximate.

GrubMarket was founded in 2014 in San Francisco by Mike Xu. The company began as an online marketplace aimed at connecting local farmers and food producers with consumers and businesses, at a time when venture interest in food-tech and grocery delivery was rising. Early on, GrubMarket focused on delivering fresh produce and pantry goods, but it gradually shifted its emphasis toward the business-to-business side of the food chain, where it saw larger and more durable margins. A defining element of GrubMarket's growth has been its acquisition-driven strategy. Rather than building a national distribution network from scratch, the company acquired regional produce and specialty-food wholesalers across the United States and integrated them onto a common software platform. This approach allowed GrubMarket to add customers, geographic coverage and product categories quickly while preserving the local expertise of the acquired businesses. Over time, the company assembled a portfolio of distribution assets serving independent grocers, restaurants and food-service operators. Alongside distribution, GrubMarket invested in software. It developed ordering, inventory, logistics and payment tools intended to digitize the operations of food wholesalers and their customers, and it marketed these tools as a way for food businesses to reduce waste and improve efficiency. The company also expanded into e-commerce channels, including business-to-business and direct-to-consumer offerings, and it has emphasized data and artificial intelligence as differentiators in supply-chain management. GrubMarket has raised venture capital from investors and has been reported among the larger privately held food-tech companies in the United States. It remains active as a private company, continuing to pursue acquisitions and to develop its technology platform. Because it is privately held, its financial results and exact scale are not publicly disclosed.

• 2014

  GrubMarket founded in San Francisco by Mike Xu.

• Company shifted emphasis toward B2B food supply-chain distribution and software.

• GrubMarket pursued a series of acquisitions of regional produce and specialty-food wholesalers across the United States.

A technology-enabled B2B food supply-chain platform that combines wholesale distribution with software to modernize how fresh food reaches businesses.

• B2B ordering and e-commerce platform

• Wholesale produce and specialty-food distribution

• Inventory, logistics and payment software

• 2026.08.18

  Reported2026.08.18

  GrubMarket completes acquisition of JR Holland[2]GrubMarket完成对JR Holland的收购freshfruitportal.com

  GrubMarket has completed the acquisition of UK-based JR Holland, a fresh produce and foodservice distributor serving North East England and Scotland. The deal marks GrubMarket's first entry into the UK market, and JR Holland will retain its brand and continue to be managed by its leadership team.

• 2022.02.22

  Reported2022.02.22

  GrubMarket completes acquisition of Daylight Foods[3]GrubMarket完成对Daylight Foods的收购prnewswire.com

  GrubMarket announced it had completed its acquisition of Daylight Foods, a California food service company. The acquired business will continue to be managed by its current leadership team.

• 2022.02.08

  Reported2022.02.08

  GrubMarket completes acquisition of Nova Libra[4]GrubMarket完成对Nova Libra的收购prnewswire.com

  GrubMarket announced that it had completed its acquisition of Nova Libra, a provider of enterprise SaaS, eCommerce and supply chain software.

• Unconfirmed

  Reported2022.01.20

  GrubMarket completes acquisition of Terra Exports[5]GrubMarket完成对Terra Exports的收购freshplaza.com

  GrubMarket announced that it had completed its acquisition of Terra Exports, a Las Vegas-based fresh-produce distributor.

• Unconfirmed

  Reported2021.08.09

  GrubMarket completes acquisition of Grant J. Hunt Company[6]GrubMarket完成对Grant J. Hunt Company的收购freshplaza.com

  GrubMarket completed its acquisition of Grant J. Hunt Company, a produce wholesaler with offices in Northern California and Washington.

• 2021.07.21

  Reported2021.07.21

  GrubMarket completes acquisition of Terminal Produce[7]GrubMarket完成收购Terminal Produceprnewswire.com

  GrubMarket announced that it had completed its acquisition of Terminal Produce, a New York produce wholesaler.

• 2021.06.23

  Reported2021.06.23

  GrubMarket completes acquisition of Sierra Produce[8]GrubMarket完成对Sierra Produce的收购prnewswire.com

  GrubMarket announced that it had completed its acquisition of Sierra Produce, a U.S. importer of South American fruit. Sierra Produce will continue to be managed by its current leadership team.

• Unconfirmed

  Reported2021.05.05

  GrubMarket completes acquisition of Vaccaro & Sons[9]GrubMarket 完成对 Vaccaro & Sons 的收购freshplaza.com

  GrubMarket completed its acquisition of Vaccaro & Sons, a produce and dairy provider serving local businesses and institutions in St. Louis, Missouri.

• 2021.04.21

  GrubMarket completes acquisition of Jana Food[10]GrubMarket 完成对 Jana Food 的收购specialtyfood.com

  GrubMarket announced that it had completed its acquisition of Jana Food, a Texas halal and ethnic food wholesaler serving the Dallas-Fort Worth area.

• 2021.03.16

  Reported2021.03.16

  GrubMarket completes acquisition of RJ Produce[11]GrubMarket完成对RJ Produce的收购prnewswire.com

  GrubMarket announced that it had completed its acquisition of RJ Produce, a Texas produce wholesaler.

Read more(12)

1. 1GrubMarket official websitegrubmarket.com
2. 2GrubMarket完成对JR Holland的收购freshfruitportal.com
3. 3GrubMarket完成对Daylight Foods的收购prnewswire.com
4. 4GrubMarket完成对Nova Libra的收购prnewswire.com
5. 5GrubMarket完成对Terra Exports的收购freshplaza.com
6. 6GrubMarket完成对Grant J. Hunt Company的收购freshplaza.com
7. 7GrubMarket完成收购Terminal Produceprnewswire.com
8. 8GrubMarket完成对Sierra Produce的收购prnewswire.com
9. 9GrubMarket 完成对 Vaccaro & Sons 的收购freshplaza.com
10. 10GrubMarket 完成对 Jana Food 的收购specialtyfood.com
11. 11GrubMarket完成对RJ Produce的收购prnewswire.com
12. 12GrubMarket完成对Bengard Marketing的收购freshplaza.com
13. 13GrubMarket 完成对 Grand Food 的收购prnewswire.com
14. 14GrubMarket Acquires Grand Food To Become A Major Protein Provider In San Francisco Bay Areafoodonline.com
15. 15GrubMarket Acquires Jana Food to Expand to Dallasprnewswire.com
16. 16GrubMarket Acquires RJ Produce To Further Expand In Texasfoodonline.com
17. 17GrubMarket has completed the acquisition of Daylight Foodsfreshplaza.com
18. 18GrubMarket has completed the acquisition of RJ Producefreshplaza.com