Gunn & Moore

Gunn & Moore, commonly abbreviated as GM, is a British sports equipment and clothing company focused on cricket. It was established in Nottingham in 1885 by William Gunn, an England Test cricketer, and Thomas James Moore, a local businessman. The partnership brought together specialist knowledge of the sport and a commercial manufacturing base, creating a company that became associated with the production of cricket equipment. The business was originally located at 49 Carrington Street in Nottingham. Its most prominent product category has historically been cricket bats, and the company is particularly recognised for manufacturing equipment used by players at different levels of the sport. In addition to bats, Gunn & Moore produces cricket balls, helmets, batting gloves, protective equipment, athletic shoes, bags, clothing, and other related accessories. This gives the brand a broad cricket-oriented range rather than a position limited to a single equipment type. Gunn & Moore's identity is closely connected with cricket performance and specialist sporting manufacture. The company has supplied equipment and apparel for both playing and training contexts, with its product portfolio covering key elements of a cricketer's kit: striking equipment, balls, protective gear, footwear, storage, and clothing. Its historical association with the sport has also been reinforced by endorsement relationships with professional cricketers, although the available reference material does not identify the individual athletes or provide dates for those agreements. A significant ownership milestone occurred in 1968, when Gunn & Moore became part of the Unicorn Group. The change placed the long-established cricket company within a wider corporate group while preserving Gunn & Moore as a distinct brand. The available reference material does not provide detailed information about subsequent ownership changes, manufacturing locations, revenue, employee numbers, or geographic sales markets. The brand remains best understood as a specialist cricket company with a heritage dating to the late nineteenth century. Its principal differentiation is the combination of long-standing cricket credibility and a full equipment-and-apparel offering. Because the supplied sources contain limited current corporate information, details about present-day management, financial performance, corporate structure beyond the Unicorn Group relationship, and current retail distribution require further verification.

Gunn & Moore was founded in Nottingham in 1885 by William Gunn and Thomas James Moore. Gunn was an England Test batsman, while Moore was a local businessman. Their partnership established a company whose activities became centered on cricket equipment and whose reputation was especially tied to cricket-bat manufacturing. The company's original premises were at 49 Carrington Street in Nottingham. From this Nottingham base, Gunn & Moore developed as a specialist sporting manufacturer serving the requirements of cricket. Although the available reference material does not describe each stage of the company's manufacturing development, it identifies cricket bats as the product for which the business is most recognised. Over time, Gunn & Moore expanded its offer beyond bats. Its range came to include cricket balls, helmets, batting gloves, protective equipment, athletic footwear, bags, and cricket clothing. This broader assortment enabled the company to address many of the equipment and apparel needs of cricket players rather than concentrating solely on bat production. The brand's product identity therefore combines a historically important bat business with a wider cricket equipment portfolio. The company underwent a major corporate change in 1968, when it became part of the Unicorn Group. The acquisition or group integration marked the principal ownership event identified in the supplied reference material. Gunn & Moore continued to operate as a distinct cricket brand within that wider group structure. Professional-player endorsements have also formed part of the company's brand-building activity. The reference material states that many professional cricketers have had endorsement arrangements with Gunn & Moore, but it does not specify the names, contract terms, or dates. These relationships are consistent with the company's positioning as a performance-focused cricket equipment manufacturer. The available source does not provide a detailed account of later expansions, product generations, management changes, financial results, or current market-by-market operations. Accordingly, the documented history supports a concise account of a Nottingham-founded cricket specialist that grew from its late-nineteenth-century origins, broadened its product range, entered the Unicorn Group in 1968, and maintained a distinct identity in cricket equipment and clothing.

• 1968

  Joined the Unicorn Group

  [1]Gunn & Mooreen.wikipedia.org

  Gunn & Moore became part of the Unicorn Group, creating the brand's documented transition into a wider corporate group.

• 1885

  Company founded in Nottingham

  [1]Gunn & Mooreen.wikipedia.org

  William Gunn, an England Test batsman, and local businessman Thomas James Moore founded Gunn & Moore in Nottingham. The company began its long association with cricket equipment manufacturing.

• 1885

  Original Carrington Street premises

  [1]Gunn & Mooreen.wikipedia.org

  The company was originally based at 49 Carrington Street in Nottingham.

A heritage British cricket specialist offering bats, equipment, protective gear, footwear, bags, and clothing for cricket players.

• Cricket equipment

  Cricket bats

  Cricket bats are Gunn & Moore's best-known product category and the area most closely associated with the company's reputation. The brand manufactures bats for the sport's central batting discipline and has built much of its identity around specialist cricket equipment production.

• Cricket equipment

  Cricket balls

  Gunn & Moore's cricket range includes balls used in the game. They form part of the company's broader equipment portfolio, allowing the brand to serve more than the batter's individual equipment needs.

• Cricket protection

  Protective equipment

  The company produces protective cricket equipment, including helmets and batting gloves. These products address player safety and hand protection and complement the brand's bat-focused heritage.

• Cricket apparel

  Cricket clothing and footwear

  Gunn & Moore also manufactures cricket clothing and athletic shoes. Together with its equipment, these apparel and footwear products support the clothing and on-field requirements of cricket players.

• Sports bags

  Cricket bags

  Cricket bags are part of Gunn & Moore's full equipment offering. They provide storage and transport for bats, protective items, clothing, footwear, and other cricket accessories.

1. 1Gunn & Mooreen.wikipedia.org