Gural

Güral Porselen is a Turkish porcelain and tableware brand founded in 1989 and headquartered in Kütahya, Turkey. The company produces porcelain tableware for households as well as for the hotel, restaurant and catering (HoReCa) sector, and it also offers home collection lines. Its official website describes the brand as combining traditional craftsmanship with contemporary production techniques, and states that it has been producing porcelain since 1989. The company exports to 60 countries and operates from a total production area of 275,000 m², of which 75,000 m² is covered. Its quality is certified under TSE and ISO 9001 standards. The brand positions itself around the idea that "Güral is an art" and "Güral is a culture," emphasizing craftsmanship, art, quality and success. In Turkey and the Turkish Republic of Northern Cyprus, Güral Porselen sells through a network of dealers and sales points, supported by seven regional directorates across Turkey. Its product catalogs include Alisa HoReCa 2026, Digibone HoReCa 2026, Horeca White, Horeca Bone, Digibone and Home Collection. The company also operates an online store. Güral Porselen is part of the Güral Group, a Turkish industrial group. The brand continues to invest in R&D at its production facilities and presents porcelain as an ongoing story of success that grows through production and storytelling.

Güral Porselen was founded in 1989 in Kütahya, Turkey, a region with a long tradition of ceramics and porcelain production. From its establishment, the company focused on producing porcelain, combining traditional craft knowledge with contemporary manufacturing techniques. Over the decades, it grew into one of Turkey's and the world's respected porcelain brands, according to its official website. The company expanded its production capacity to a total area of 275,000 m², with 75,000 m² covered, and began exporting to 60 countries. It obtained TSE and ISO 9001 quality assurance certifications. Güral Porselen developed product lines for both household use and the HoReCa sector, including catalogs such as Alisa HoReCa, Digibone HoReCa, Horeca White, Horeca Bone, Digibone and Home Collection. The brand sells through dealers and sales points across Turkey and the Turkish Republic of Northern Cyprus, supported by seven regional directorates in Turkey, and also operates an online store. It is part of the Güral Group. The company continues to invest in R&D at its production facilities and describes porcelain as an ongoing success story that grows through production and storytelling.

• 1989

  Güral Porselen founded in Kütahya, Turkey.

• Reached export to 60 countries.

• Total production area reached 275,000 m², with 75,000 m² covered.

• Obtained TSE and ISO 9001 quality certifications.

Premium Turkish porcelain brand blending traditional craftsmanship with modern production, serving both household and HoReCa markets.

• Alisa HoReCa

  HoReCa porcelain collection, 2026 catalog available.

• Digibone HoReCa

  HoReCa porcelain collection, 2026 catalog available.

• Horeca White

  White porcelain for hotel and restaurant use.

• Horeca Bone

  Bone china for hotel and restaurant use.

• Digibone

  Bone china collection.

• Home Collection

  Porcelain tableware for home use.

1. 1Güral Porselen official websiteguralporselen.com.tr
2. 2Hakkımızda | Güral Porselenguralporselen.com.tr