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Corporate brand

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French leisure conglomerate operating immersive entertainment and indoor activity brands across Europe and the United States.

Last updated September 26, 2026

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Overview

Hadrena is a French leisure and entertainment group that designs and operates varied, sensational and immersive entertainment experiences meant to be shared. Formerly known as Otium Leisure, it was co-founded in 2021 by Edouard Malnoy, its current CEO, and Jérémy Letovsky, and is a subsidiary of the Otium Capital fund. The company describes itself as offering "more than leisure" — memories — and positions its venues around group experiences that break with daily routine. Hadrena has grown largely through a series of acquisitions, bringing together brands such as Speedpark, Kojump, Koezio and Games Factory. Its portfolio spans several leisure categories, including kids entertainment, action games, family entertainment centers, immersive entertainment, competitive socializing and active entertainment. The group's brands include Speedpark, Games Factory, Eclipso, Koezio, Fort Boyard Aventures, Kojump, Clays, Movement, Beat the Bomb, Activate, Giga, Kids Empire and Exhibition. By early 2025 the group reported 150 leisure centers in Europe and the United States. Its geographic footprint covers France, Belgium, Spain, Morocco, the United Kingdom and the United States, with different brands present in different markets. In September 2024 Hadrena contracted a €140 million loan from the Eurazeo fund to support its development. In September 2025, Otium Capital, the company of Édouard Stérin, was reported to be seeking to sell its stake in Hadrena.

History

Hadrena, formerly known as Otium Leisure, is a French indoor leisure games company co-founded in 2021 by Edouard Malnoy, its current CEO, and Jérémy Letovsky. It is a subsidiary of the Otium Capital fund. The group has grown through a series of acquisitions, including Speedpark, Kojump, Koezio and Games Factory. In September 2024 the company contracted a €140 million loan from the Eurazeo fund. By early 2025 it counted 150 leisure centers in Europe and the United States. In September 2025 Otium Capital, the company of Édouard Stérin, was reported to be seeking to sell its stake in Hadrena.

  • Hadrena, then known as Otium Leisure, is co-founded by Edouard Malnoy and Jérémy Letovsky.

  • The company contracts a €140 million loan from the Eurazeo fund.

  • Hadrena counts 150 leisure centers in Europe and the United States.

  • Otium Capital is reported to be seeking to sell its stake in Hadrena.

Products and positioning

Multi-brand leisure conglomerate offering immersive, sensational and shared entertainment experiences across several countries.

  • Speedpark

    Leisure brand present in France, Belgium, Spain and the United States.

  • Games Factory

    Leisure brand present in France and the United States.

  • Eclipso

    Immersive entertainment brand present in France, the United Kingdom and the United States.

  • Koezio

    Leisure brand present in France, Belgium and the United States.

  • Fort Boyard Aventures

    Leisure brand present in France and the United States.

  • Kojump

    Leisure brand present in France, Belgium, Morocco and the United States.

  • Clays

    Leisure brand present in France and the United States.

  • Movement

    Leisure brand present in France and the United States.

  • Beat the Bomb

    Leisure brand present in France and the United States.

  • Activate

    Leisure brand present in France and the United States.

  • Giga

    Leisure brand present in Spain and the United States.

  • Kids Empire

    Kids entertainment brand present in France.

  • Exhibition

    Leisure brand present in Spain.

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