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Hallwag Kümmerly+Frey AG

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Corporate brand

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Swiss cartography and travel publisher based in Schönbühl, majority-owned by the MairDumont Group.

Last updated September 15, 2026

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Overview

Hallwag Kümmerly+Frey AG is a Swiss cartography and travel publisher based in Schönbühl and majority-owned by the MairDumont Group. Its product range covers road and regional maps, city plans, guides and atlases, continent and world maps, panorama maps, leisure books, and hiking and cycling maps. The company describes itself as the leading publisher for tourism in Switzerland, with an international distribution network that has made its red-yellow and blue maps famous worldwide, and it guarantees high information reliability through Swiss quality cartography. Its online shop operates at swisstravelcenter.ch, and its contact address is Grubenstrasse 7b, CH-3322 Schönbühl-Urtenen.

History

Hallwag Kümmerly+Frey AG is a Swiss cartography and travel publisher based in Schönbühl and majority-owned by the MairDumont Group. Its general terms and conditions for the online shop at swisstravelcenter.ch have been valid since 1 January 2003. The company's product programme spans road and regional maps, city plans, guides and atlases, continent and world maps, panorama maps, leisure books, and hiking and cycling maps, and it describes itself as the leading publisher for tourism in Switzerland with an international distribution network.

Products and positioning

Leading publisher for tourism in Switzerland, known for Swiss quality cartography and an international distribution network.

  • Road and regional maps, city plans, guides and atlases, continent and world maps, panorama maps, leisure books, hiking and cycling maps

    A versatile tourism programme with current and detailed information for planning and travel.

  • TCS Campingführer Schweiz und Europa 2026

    A camping guide for Switzerland and Europe 2026 with over 850 selected top campsites, including more than 250 Swiss campsites and over 160 Swiss campsites with images and ratings.

Sources5 sources

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