HappyOrNot

HappyOrNot is a customer feedback platform that captures real-time microfeedback at the point of service through Smiley kiosks, QR/NFC signage, and online channels. Founded in 2009 by Heikki Väänänen and Ville Levaniemi, the company has grown to serve over 4,000 brands in 135 countries, collecting over 2 billion feedback responses. Its AI-powered analytics software provides role-based insights to help teams improve service, loyalty, and revenue.

The idea for HappyOrNot began in the early 1990s when founder Heikki Väänänen had a frustrating experience at a local computer store. Years later, Heikki teamed up with Ville Levaniemi, and together they developed the Smiley feedback terminal. Since 2009, HappyOrNot has been on a mission to make every experience end with a smile by revolutionizing how businesses measure, act on, and improve customer satisfaction. The company has grown to serve over 4,000 brands in 135 countries, collecting over 2 billion feedbacks.

The only real-time feedback platform that combines frictionless feedback collection across all touchpoints, AI-driven analytics software trained on 2B+ responses, and automated alerts and integrations.

• Smiley feedback terminal

  Iconic terminal for collecting customer feedback.

• AI-powered analytics software

  Software trained on 2B+ responses providing role-based insights.

• 2019.09.20

  Reported2019.09.27

  HappyOrNot raises $25 million in Series A funding[5]HappyOrNot 完成 2500 万美元 A 轮融资skift.com

  HappyOrNot raised $25 million in Series A funding; Verdane led the round.

Read more

1. 1Customer Feedback Platform That Works | HappyOrNot®happy-or-not.com
2. 2How the City of Järvenpää uses real-time student feedback to improve school meal services - HappyOrNothappy-or-not.com
3. 3The Pioneers of Smiley-Faced Feedback Solution | HappyOrNot®happy-or-not.com
4. 4Latest News and Press Coverage | HappyOrNothappy-or-not.com
5. 5HappyOrNot 完成 2500 万美元 A 轮融资skift.com