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Hardcore Suplementos

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Brazilian e-commerce company specializing in dietary supplements, healthy foods and sports products.

Last updated September 2, 2026

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Overview

Hardcore Suplementos is a Brazilian e-commerce company specializing in dietary supplements, healthy foods and sports products. It was founded in 2012 as a physical store in Novo Hamburgo, Rio Grande do Sul, by Tiago Costa. In 2020, the operation migrated entirely to e-commerce, based in Canoas, in the metropolitan region of Porto Alegre.

History

Hardcore Suplementos was born in 2012 as a physical store in Novo Hamburgo, Rio Grande do Sul. The motivation was personal: Tiago Costa, founder and curator of the store, experienced firsthand the results that well-applied supplementation delivered in training — and decided to turn that experience into a business. In 2020, the operation migrated entirely to e-commerce. The store settled in Canoas, in the metropolitan region of Porto Alegre — a strategic choice due to population density and the ability to offer same-day delivery to Porto Alegre, Canoas and cities in the region.

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