Heartland Dental
Corporate brand
UnclaimedHeartland Dental is a doctor-led dental support organization (DSO) founded in 1997 that supports dental practices across the United States.
Last updated September 15, 2026
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Overview
Heartland Dental describes itself as America's leading dental support organization (DSO). Founded in 1997 by Dr. Rick Workman of Effingham, Illinois, it was established as the first dental support organization. The company reports 1,900+ supported practices, 3,100+ supported doctors, and a presence across 39 states. Its support model provides administrative services such as dental accounting, IT and facilities management, and legal and regulatory support, while supported doctors remain in control of how they practice dentistry.
History
In 1997, Dr. Rick Workman of Effingham, Illinois, founded Heartland Dental as the first dental support organization. His vision was to help doctors lead their practices while having the support and resources to achieve new levels of success. What began as a local network of practices has become America's leading dental support organization with 3,100+ supported doctors and 1,900+ supported practices across 39 states.
Products and positioning
America's leading dental support organization, built by doctors for doctors.
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