Skip to content

Heewon Entertainment

Request correction

Corporate brand

Unclaimed

South Korean toy, animation, and entertainment company involved in original productions, localized anime, and assistant production.

Last updated August 24, 2026

AI crawler reads

No AI crawler has read this profile yet.

Overview

Heewon Entertainment Co., Ltd. is a South Korean toy, animation, and entertainment company based in Guro-dong, Guro-gu, Seoul. Established in 1994, the company has been associated with the production, co-production, localization, and distribution of animated entertainment for the Korean market. Its reported work spans Korean original animation, adaptations and localized versions of Japanese properties, television programming, and toy-linked franchises. The company’s production profile includes Korean television animation such as Jang Geum's Dream, Fire Beadman, Juka Juka, The Sweet Little Comi, Turning Mecard, Viva Music, Road To Friendship, Dragon Rising, and Animal Academy. It has also been credited with later projects distributed or presented through Netflix, including Legendary Detective and Choro The Pro Fighter. In addition to producing Korean-language material, Heewon has participated in the Korean presentation of Japanese animation and franchise properties, including B-Daman, Battle Beadman, Beyblade, Di Gi Charat, Full Moon, Law of Sun, and Element Hunters. Its role varied by project and could include production assistance, animation work, localization, or related entertainment support rather than sole ownership of the underlying intellectual property. A significant part of Heewon’s business appears to have been the connection between Korean broadcasters, toy companies, and overseas animation producers. Reported partners and stakeholders include Sonokong, Munhwa Broadcasting Corporation, KBS, SBS, and the Japanese company BROCCOLI. A contract associated with BROCCOLI in 2000 helped make Di Gi Charat available in Korean animated-entertainment and sponsorship contexts. Other cited arrangements supported Korean distribution or presentation of properties such as Fire Beadman, Battle Beadman, and Jang Geum's Dream. Heewon’s portfolio reflects the close relationship between Korean animation, television scheduling, character merchandise, and toys. The company is linked with group activities or related names including Heewon Art Flower and Heewon's Beyblades, while its production credits include toy-oriented franchises such as B-Daman, Beyblade, and Turning Mecard. This positions the company less as a single-character consumer brand than as an animation and entertainment production platform operating across content development, adaptation, and franchise support. Publicly available reference material provides limited information about Heewon’s current ownership, leadership, financial performance, active website, and present operating status. The company’s historical activity is documented more clearly than its contemporary corporate structure. Accordingly, Heewon is best characterized as a Seoul-based Korean animation and entertainment company with a mixed portfolio of domestic productions and international assistant-production or localization work.

History

Heewon Entertainment was established in South Korea in 1994 and developed as a company operating at the intersection of animation, television entertainment, toys, and character properties. Its reported headquarters are in Guro-dong, Guro-gu, Seoul, an area associated with a broad range of technology, media, and commercial businesses. During its early development, Heewon’s animation activity was primarily confined to South Korea. The company subsequently expanded its role through relationships with Korean animation and broadcasting organizations and through arrangements involving overseas rights holders and production partners. Reference material describes a contract with a Korean animation group that supported the distribution or Korean presentation of Fire Beadman, Battle Beadman, and Jang Geum's Dream. The exact legal and production responsibilities for each title are not fully documented in the available material, but the projects illustrate Heewon’s participation in adapting and circulating animation for Korean audiences. A further turning point came with a contract signed in 2000 with BROCCOLI, a Japanese company associated with Di Gi Charat. The arrangement made Di Gi Charat available in Korean animated-entertainment and sponsorship regions. This relationship reflects Heewon’s broader function as an intermediary between Japanese animation properties and Korean broadcasters, sponsors, distributors, and audiences. Its documented assistant-production work also includes titles connected with Japan, the United States, and international animation networks. Heewon’s Korean production and broadcast-related portfolio includes Jang Geum's Dream, Fire Beadman, Juka Juka, The Sweet Little Comi, Turning Mecard, Viva Music, Road To Friendship, Dragon Rising, and Animal Academy. These projects cover adventure, children’s entertainment, music, educational or youth-oriented programming, and toy-associated storytelling. The company is also associated with productions or credits presented through Netflix, including Legendary Detective and Choro The Pro Fighter, indicating that at least some of its work reached platforms beyond traditional Korean broadcast television. The company’s assistant-production and related credits include Di Gi Charat, Littlest Pet Shop, B-Daman, Law of Sun, Full Moon, Beyblade, Battle Beadman, and Element Hunters. These credits show a business model based not only on originating Korean animation but also on providing production, localization, or market-support capabilities for international properties. In several cases, the associated broadcaster or rights holder was a major Korean or Japanese media organization. Heewon has been described as jointly owned or supported by Sonokong, Munhwa Broadcasting Corporation, KBS, SBS, and BROCCOLI. The available reference does not establish the precise ownership percentages or whether this structure remains current. Related names cited in connection with the business include Heewon Art Flower and Heewon's Beyblades. These connections reinforce the company’s association with character merchandising and toy-driven entertainment. The public record supplied for this dossier does not provide a reliable account of later management changes, revenue, current facilities, or whether all listed activities remain active. Heewon’s documented history therefore centers on its role in Korean animation production and international animation cooperation, particularly during the period when television anime and toy-based franchises were expanding across East Asian markets.

  • 2000

    BROCCOLI agreement associated with Di Gi Charat

    [1]

    A contract with Japanese company BROCCOLI made Di Gi Charat available in Korean animated-entertainment and sponsorship contexts.

  • 1994

    Company established

    [1]

    Heewon Entertainment was established in South Korea as an animation and entertainment company.

Products and positioning

A Korean animation and entertainment producer connecting domestic broadcasters and toy franchises with Korean-language adaptations, assistant production, and distribution-related activities.

  • Korean animated television series

    Jang Geum's Dream

    A Korean animated production associated with Heewon’s domestic television work and reported in connection with MBC. It is one of the company’s cited Korean-made animation projects.

  • Toy-linked animated series

    Fire Beadman

    A bead- or toy-oriented animated property associated with Korean-language production, broadcasting, or distribution work involving Heewon and KBS-related presentation.

  • Toy-linked animated television series

    Turning Mecard

    A Korean franchise-oriented animation title associated with Heewon’s domestic production portfolio and KBS broadcasting. Its inclusion illustrates the company’s involvement in toy-connected character entertainment.

  • Localized Japanese anime and assistant production

    Di Gi Charat

    A Japanese property associated with BROCCOLI for which Heewon participated in Korean availability and related animated-entertainment activity following a contract reported in 2000.

  • Japanese toy-franchise animation

    B-Daman and Battle Beadman

    Toy-franchise animation properties for which Heewon is cited as participating in assistant production, Korean presentation, or related localization and distribution activity.

  • Toy-franchise animation

    Beyblade

    A major Japanese toy and animation property associated with Heewon’s assistant-production or Korean broadcast-related credits, including a connection with SBS.

  • Animated streaming series

    Legendary Detective

    A project listed among Heewon’s productions and associated with Netflix distribution or presentation.

  • Animated streaming series

    Choro The Pro Fighter

    A project listed among Heewon’s productions and associated with Netflix distribution or presentation.

Sources1 sources

Cite this profile: Cite the canonical profile. /brand-wiki/heewon-entertainment · Editorial policy · How profiles are compiled