Higgitt's Las Vegas Arcade Blackpool & £1 Burger Bar
Retailer / private label
UnclaimedA seasonal Blackpool burger bar and amusement arcade known for £1 menu items, prosecco, and an inexpensive multi-burger challenge.
Last updated August 26, 2026
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Overview
Higgitt's Las Vegas Arcade Blackpool & £1 Burger Bar is a small hospitality and leisure business in Blackpool, England. It combines a burger bar with an arcade, serving visitors to the resort town during the principal tourist season. The venue is particularly associated with its low-price menu, including a range of items offered for £1, a proposition reflected directly in the business's name and public identity. It also sells prosecco, giving the venue a broader bar-and-food positioning rather than functioning solely as a takeaway burger outlet. The business is reported to have operated since 1960 and is owned by Christopher Higgitt. Its long operating history places it within Blackpool's seasonal visitor economy, where businesses commonly adjust their opening patterns to the resort's tourism cycle. Higgitt's is reported to open from March through November and to trade seven days a week during the season. Its operating model therefore combines affordability, high visitor visibility, casual food service, and arcade entertainment. A notable promotional feature is the “Walk on the Wildside” Burger challenge, introduced in 2023. The challenge consists of five burgers stacked in a barm and was priced at £3.50. Its name references the Blackpool-based vlogger and YouTuber known as “Walk on the Wildside,” linking the venue's offer to local creator culture and helping distinguish the challenge from a standard menu item. The unusually low advertised price and large portion are consistent with the brand's value-led, attention-generating identity. The venue has also appeared on British television, including programming associated with Channel 5 and UK Gold. These appearances have contributed to its public profile beyond its physical location, although the available reference material does not specify individual programme titles, broadcast dates, or the precise nature of each appearance. No evidence in the supplied material indicates that the business belongs to a wider corporate restaurant group, is publicly listed, or operates outside the United Kingdom. Its known identity remains that of an independent, locally based seasonal restaurant and arcade serving Blackpool residents and visitors.
History
Higgitt's Las Vegas Arcade Blackpool & £1 Burger Bar is a Blackpool hospitality venue with a reported operating history dating to 1960. It developed within the context of Blackpool's resort economy, serving seasonal visitors as well as local customers. The business combines two formats: a burger bar offering inexpensive food and an arcade providing amusement entertainment. The venue also sells prosecco, extending its offer beyond fast food and positioning it as an informal food-and-drink destination. The business is associated with owner Christopher Higgitt. Its seasonal schedule reflects Blackpool's tourism patterns: it is reported to operate from March to November and to open seven days a week while in season. The available source material does not identify the original founder, provide a detailed account of ownership changes, or document specific renovations and expansions. It likewise does not establish that the venue is part of a larger company or chain. The £1 element of the name refers to the venue's reputation for offering multiple menu items at the highly accessible price of one pound. This pricing has become a central part of the brand's identity and public appeal. The business's arcade component and its location in a major British seaside resort complement that value proposition by offering visitors both food and entertainment in one venue. In 2023, the venue introduced the “Walk on the Wildside” Burger challenge. The offer consisted of five burgers stacked in a barm and was promoted at £3.50. Its name was taken from a Blackpool-based vlogger and YouTuber called “Walk on the Wildside,” connecting the restaurant to local online media and creator-led promotion. The challenge provided a distinctive, shareable product associated with unusually low pricing and a substantial serving. Higgitt's has also gained exposure through British television, with appearances reported on Channel 5 and UK Gold. The supplied reference does not give enough detail to identify the programmes, dates, or editorial context. These appearances nonetheless form part of the venue's public profile. On the available evidence, Higgitt's remains an active, locally focused and seasonal independent business rather than an internationally operating restaurant brand.
- 2023
Launch of the “Walk on the Wildside” Burger challenge
[1]The venue introduced a challenge involving five burgers stacked in a barm and offered it at £3.50.
- 1960
Reported start of operations
[1]The burger bar is reported to have been in operation since 1960, establishing a long presence in Blackpool's resort hospitality economy.
Products and positioning
A value-focused, informal Blackpool food-and-entertainment venue combining burgers, prosecco, and an arcade in a seasonal seaside-resort setting.
Value food menu
£1 menu items
A selection of menu items promoted at one pound each. The low-price offer is central to the venue's name and reputation, presenting an accessible proposition for Blackpool visitors and reinforcing the business's value-oriented positioning.
Burger challenge · 2023
“Walk on the Wildside” Burger challenge
A 2023 challenge consisting of five burgers stacked in a barm. It was advertised at £3.50 and named after the Blackpool-based vlogger and YouTuber “Walk on the Wildside.”
Alcoholic beverage
Prosecco
Prosecco is sold at the venue alongside its burger and casual food offer, adding a bar-oriented element to the restaurant's proposition.
Amusement arcade
Arcade entertainment
The venue includes an arcade as part of its combined food-and-entertainment format. The supplied reference does not specify the machines, games, or operating terms.
Marketing campaigns
- 2023“Walk on the Wildside” Burger challenge
Blackpool, United Kingdom
The venue promoted a five-burger stack served in a barm for £3.50. The name referenced local creator “Walk on the Wildside,” giving the offer a local social-media connection.
Outcome. The available material confirms the challenge's creation but does not report participation figures, sales results, or a formal end date.
Brand decisions
2023
Introduction of the “Walk on the Wildside” Burger challengeProduct launchBackground
The venue is known for inexpensive menu items and sought a distinctive food offer connected to Blackpool's local creator culture.
Action taken
It created a challenge featuring five burgers stacked in a barm and advertised the item at £3.50.
Aftermath
The source confirms the launch but provides no financial or operational performance data.
Sources1 sources
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