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HM Consultores

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Portuguese business consultancy specialising in investment incentives, R&D funding, corporate finance, management systems and wine & olive oil sector advisory.

Last updated September 28, 2026

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Overview

HM Consultores is a Portuguese business consultancy headquartered in Aveiro. It positions itself as a partner for companies planning and executing investment projects, with a service portfolio that spans incentives and tax benefits, corporate finance, research and development, management systems, and specialised advisory for the wine and olive oil sectors. Its public-facing message centres on helping firms unlock liquidity, structure investment, and convert projects into knowledge, and it maintains a strong connection to the Portuguese incentive landscape, including the Portugal 2030 framework and annual calls for productive innovation. The firm organises its offer around several named service lines. Incentives & Tax Benefits covers the preparation and monitoring of applications for financial and fiscal incentives. Corporate Finance advises business owners on sales, acquisitions and capital raising, and supports the development of robust business models through specialised economic and financial consulting across the company lifecycle. Research & Development is presented as an integrated, global solution for R&D investment. Management Systems covers implementation, monitoring and optimisation. A dedicated wine and olive oil practice, launched in 2015 under the HMW banner, reinforces the firm's sector specialisation. HM Consultores also engages in thought leadership and networking through its podcast 'Mãos na Massa', which discusses social, sectoral and corporate themes affecting the economy, and through content on topics such as Luso-Chinese partnerships and the competitive advantages of proximity to Brussels. Client testimonials and success stories are featured on its website, alongside a regularly updated Annual Notice Plan for Portugal 2030. The company is recorded as a company in Aveiro, Portugal, and operates as a private consultancy.

History

HM Consultores is a Portuguese consultancy based in Aveiro. Public information about its early corporate history is limited, but its own materials describe a firm built around supporting business investment in Portugal, particularly through the country's incentive and funding frameworks. Over time it developed distinct service lines for incentives and tax benefits, corporate finance, research and development, and management systems. A significant step in its sector strategy came in 2015, when the firm launched HMW, its wine and olive oil consultancy. According to the company, it had maintained a strong connection to the wine and olive worlds since its creation and had established itself as a national leader in incentives and financing, M&A and management systems for those sectors. The launch of HMW was intended to reinforce its reputation and specialisation in management consulting for wine and olive oil businesses, described as 'one business at a time'. The firm's corporate finance practice advises entrepreneurs on sales, purchases and capital raising, and supports the development of robust business models through specialised economic and financial consulting across the company lifecycle. Its incentives practice identifies and selects the most suitable support measures and programmes for a company's investment, and develops advanced methodologies for monitoring and closing projects to maximise the value received. HM Consultores engages publicly with Portugal's investment policy environment. Its website highlights the Portugal 2030 framework, an annual plan of notices, and open calls such as support for productive innovation in industry and hospitality. It also produces the podcast 'Mãos na Massa', covering social, sectoral and corporate themes affecting the economy, and publishes content on topics including Luso-Chinese partnerships and the advantages of proximity to Brussels. The company is recorded as a company in Aveiro, Portugal.

  • 2015

    Launched HMW, its specialised wine and olive oil consultancy.

Products and positioning

A Portuguese consultancy that helps companies plan and finance investment, combining incentive application support with corporate finance, R&D and sector-specialised advisory.

  • Incentives & Tax Benefits

    Preparation and monitoring of applications for financial and fiscal incentives.

  • Corporate Finance

    Advisory on company sales, acquisitions and capital raising, plus economic and financial consulting.

  • Research & Development

    Integrated solution for R&D investment.

  • Management Systems

    Implementation, monitoring and optimisation of management systems.

  • HMW – Consultoria Vinhos & Azeites

    Specialised and integrated services for the wine and olive oil sectors, launched in 2015.

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