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Holo-Light GmbH

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Austrian enterprise software company providing XR pixel-streaming infrastructure and orchestration for AR and VR headsets.

Last updated September 28, 2026

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Overview

Holo-Light GmbH (marketed as Hololight) is an Austrian enterprise software company that builds XR streaming infrastructure for augmented reality (AR) and virtual reality (VR). Headquartered in Innsbruck, Austria, with a German entity (HOLO-Industrie 4.0 Software GmbH) in Ismaning and a North American subsidiary (Holo-Light USA, Inc.) in Durham, North Carolina, the company positions itself as a provider of the "industry's leading XR streaming infrastructure for enterprises" and describes its offering as "the only complete proprietary pixel-streaming stack on the market." Its core proposition is to decouple XR software from XR hardware: rather than running demanding 3D applications on a headset, Hololight renders them externally — on a local PC, a local server, or in the cloud — and streams only the resulting pixels to the device, encoded and encrypted in transit. The company's flagship technology is Hololight Stream, a pixel-streaming stack optimized for NVIDIA RTX GPUs that works with rendering engines and tools such as Unreal Engine, Unity 3D, NVIDIA Omniverse, Autodesk VRED, and KeyShot. Because only rendered images travel over the network, sensitive industrial data never leaves the customer's infrastructure and is never stored or processed on the headset — a key selling point for enterprises handling confidential CAD and engineering data. Hololight Stream is designed to be device-agnostic, targeting all major AR and VR headsets, and can be deployed in cloud, on-premises, and air-gapped environments. On top of the streaming layer, Hololight offers Hololight Hub, a central orchestration platform for deploying, managing, and launching streamed XR applications. Through Hub, IT administrators can build a catalog of in-house and third-party XR apps, assign access to users, and let users launch applications from their accounts with one click. Hololight also provides Hololight Space, a 3D CAD viewer for industrial XR delivered through Hololight Hub. Hololight Space lets engineering, design, and manufacturing teams import CAD files from Autodesk, Siemens, Dassault Systèmes, USD, and other formats, then inspect and discuss models in AR or VR at true 1:1 scale and original complexity without polygon reduction or time-consuming data preparation. The viewer includes tools such as explosion view and measurement, and integrates with NVIDIA Omniverse. Holo-Light serves enterprise customers in engineering, design, and manufacturing, and markets its products around scalability, performance, data security, and low-friction rollout. The company cites benefits including faster design evaluations, lower prototyping costs, reduced travel, and fewer design errors. Its leadership team includes CEO Andreas König, Founder & Managing Director Florian Haspinger, CTO Alexander Werlberger, COO Susanne Haspinger, Chief Sales Officer Luis Bollinger, and Chief Finance Officer Isabella Doppler. Holo-Light is a private company and is not listed on a stock exchange.

History

Holo-Light GmbH is an Austrian enterprise software company focused on XR (extended reality) streaming for augmented reality and virtual reality. The company was founded by Florian Haspinger, who serves as Founder & Managing Director, and is headquartered at Maria-Theresien-Straße 1 in Innsbruck, Austria. It operates through a group structure that includes the Austrian parent Holo-Light GmbH, the German entity HOLO-Industrie 4.0 Software GmbH based in Ismaning, Germany, and the North American subsidiary Holo-Light USA, Inc. in Durham, North Carolina. From its origins, Holo-Light concentrated on the problem that enterprise XR deployments face: modern AR and VR headsets struggle with large industrial datasets, and processing sensitive files directly on headsets creates security risks. Holo-Light's answer was pixel streaming — rendering applications externally and transmitting only encoded, encrypted pixels to the headset, so that the device acts essentially as a display. This approach lets complex 3D models run smoothly across all major AR and VR devices without being limited by headset hardware. The company built what it describes as the industry's leading XR streaming infrastructure for enterprises and the only complete proprietary pixel-streaming stack on the market. Its Hololight Stream technology is optimized for NVIDIA RTX GPUs and integrates with rendering engines and tools including Unreal Engine, Unity 3D, NVIDIA Omniverse, Autodesk VRED, and KeyShot. Stream can be deployed in cloud, on-premises, and air-gapped environments, and is device-agnostic by design. Holo-Light expanded its offering beyond the streaming layer with Hololight Hub, a central orchestration platform that lets enterprises deploy and manage all streamed applications in one place, add in-house and third-party XR apps to a catalog, assign user access, and launch apps with one click. It also introduced Hololight Space, a 3D CAD viewer for industrial XR delivered through Hololight Hub, which allows engineering, design, and manufacturing teams to import CAD files from Autodesk, Siemens, Dassault Systèmes, USD, and other formats and inspect models at true 1:1 scale and original complexity without polygon reduction or data preparation. The company markets its products around four promises: scalable strategy, unmatched performance, uncompromised data security, and zero-friction rollout. It targets enterprise customers in engineering, design, and manufacturing, and cites outcomes such as 25% faster design evaluations, 50% lower prototyping costs, 25% less travel, and 90% fewer design errors. Holo-Light's leadership team includes CEO Andreas König, Founder & Managing Director Florian Haspinger, CTO Alexander Werlberger, COO Susanne Haspinger, Chief Sales Officer Luis Bollinger, and Chief Finance Officer Isabella Doppler. The company is privately held and not listed on a stock exchange.

  • Holo-Light GmbH founded by Florian Haspinger; headquartered in Innsbruck, Austria.

  • German entity HOLO-Industrie 4.0 Software GmbH established in Ismaning, Germany.

  • North American subsidiary Holo-Light USA, Inc. established in Durham, North Carolina.

  • Hololight Stream XR pixel-streaming technology developed, optimized for NVIDIA RTX GPUs.

  • Hololight Hub orchestration platform introduced for deploying and managing streamed XR applications.

  • Hololight Space 3D CAD viewer for industrial XR launched through Hololight Hub.

Products and positioning

Enterprise XR streaming infrastructure that decouples software from hardware, emphasizing data security, performance, and device-agnostic scalability.

  • Hololight Stream

    XR pixel-streaming technology that renders applications externally and streams only encoded, encrypted pixels to AR/VR headsets. Optimized for NVIDIA RTX GPUs and compatible with Unreal Engine, Unity 3D, NVIDIA Omniverse, Autodesk VRED, and KeyShot.

  • Hololight Hub

    Central XR streaming orchestration platform to deploy and manage all streamed applications in one place, add in-house and third-party XR apps to a catalog, assign user access, and launch apps with one click.

  • Hololight Space

    3D CAD viewer for industrial XR delivered through Hololight Hub. Imports CAD files from Autodesk, Siemens, Dassault Systèmes, USD, and other formats; supports 1:1 scale visualization, explosion view, measurement, and NVIDIA Omniverse integration.

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