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Chinese home cleaning service brand.

Last updated November 4, 2026

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Overview

Homeking (好慷在家) is a Chinese home-services brand that provides on-demand, door-to-door household services. Its official website and service pages describe a standardized, employee-based model: service personnel are full-time staff recruited and managed directly by the company, rather than gig workers, and they undergo 80 class-hours of standard training plus practical and theoretical assessments and triple certification covering identity, health and skills before taking up posts. The brand's core offering is home cleaning, organized around a standardized process: a single standard service lasts four hours, covers six zones of the home, is carried out zone by zone in sequence, and is visualized during the process, with a promise of free re-do within two days if the customer is not satisfied. Beyond routine cleaning, Homeking has built out a portfolio of specialized home services. These include Japanese-style organizing (收纳整理), zone deep-cleaning (专区清洁), cooking and housekeeping help (做饭保姆), and high-temperature steam cleaning of appliances and spaces (电器蒸洗/深度蒸洗). The company also offers maternal and newborn care through a curated maternity-nanny (月嫂) service, dispatched directly to the home after strict screening and professional training. Its cleaning products are segmented by household scenario: regular Japanese-style cleaning for most daily families, a compact-apartment cleaning product for homes under 45 square meters, and a pet-owner cleaning product for cat- and dog-owning households, all available as single bookings or periodic service. Homeking positions itself around standardization, professional imported tools and an employee-based service force. It says it co-develops professional tools with international brands, uses zone-specific tools to avoid cross-contamination, and executes cleaning by itemized standards to reduce omissions. For deep cleaning it uses 140°C high-temperature steam, which it says can reach gaps and corners, soften grease and scale, and reduce common bacteria, with a sterilization rate of up to 99.99% under product-test conditions. The brand serves households through an app, a WeChat official account and a booking hotline (952433), and notes that available products, coverage areas and bookable times may differ by city and are subject to confirmation in the Homeking app or by customer service.

History

Homeking (好慷在家) is a Chinese home-services brand that has built its business around standardized, employee-based door-to-door household services. Its official website and service pages present the brand as an operator of a full-service home-care platform rather than a simple cleaning marketplace. The company's model rests on three pillars described in its own materials: a standardized service process, professional tools co-developed with international brands, and a directly employed service workforce. The standardized process is the foundation of the brand's cleaning business. A single standard service lasts four hours, covers six zones of the home, and is carried out zone by zone in sequence, with the service process made visible to the customer. Homeking promises a free re-do within two days if the customer is not satisfied. This process orientation extends across its product lines: home cleaning, Japanese-style organizing, zone deep-cleaning, cooking and housekeeping help, and high-temperature steam cleaning of appliances and spaces. Homeking's employee-based staffing model is a defining feature. Service personnel are full-time staff recruited and managed directly by the company. Before taking up posts they complete 80 class-hours of standard training and pass practical and theoretical assessments as well as triple certification covering identity, health and skills. This contrasts with the more common gig or platform-intermediary model in China's home-services sector. Over time the brand has expanded from routine cleaning into specialized services. Its home-cleaning line is segmented by household scenario into regular Japanese-style cleaning, a compact-apartment product for homes under 45 square meters, and a pet-owner cleaning product for cat- and dog-owning households. It has added Japanese-style organizing with a four-step standard process (on-site survey, sorting and screening, space planning, and organizing implementation) and two plan types (zone organizing and periodic organizing). It offers zone deep-cleaning and cooking/nanny services, and a curated maternity-nanny service dispatched directly to the home after strict screening and professional training. In deep cleaning, Homeking uses 140°C high-temperature steam across four major spaces (kitchen, bathroom, bedroom and living room), and offers single-item deep services such as window cleaning, range-hood steaming, gas-stove steaming, refrigerator steaming, washing-machine steaming, mattress cleaning, fabric-sofa cleaning, curtain cleaning, carpet cleaning, wood-floor maintenance, and pre-move-in cleaning. The company states that under product-test conditions the sterilization rate can reach 99.99%, while noting that actual results depend on material, contamination level and on-site environment. The brand serves households through an app, a WeChat official account and a booking hotline (952433). Its service pages note that available products, coverage areas and bookable times may differ by city and are subject to confirmation in the Homeking app or by customer service. The materials are dated as of May 2026 and are based on Homeking's main product manuals and current service information.

  • Homeking's service materials are dated as of May 2026, reflecting the brand's current product and service portfolio.

Products and positioning

Household cleaning services

  • Home cleaning (regular Japanese-style cleaning, compact-apartment cleaning, pet-owner cleaning)

    Homeking's core cleaning line, segmented by household scenario. Regular Japanese-style cleaning covers six zones (living room, kitchen, bedroom, bathroom, dining room and balcony) with 40 standard basic cleaning items and handles details such as door handles, hardware, skirting boards and hygiene corners. The compact-apartment product suits homes under 45 square meters, apartments, single residents or two-person households, and includes whole-home surface cleaning and basic tidying. The pet-owner product targets cat- and dog-owning households, focusing on sofas, carpets, under-bed areas, pet beds and cat trees, with 22 pet-specific dehairing standards and four professional dehairing tools. All three support single bookings and periodic service.

  • Japanese-style organizing

    An organizing service with a four-step standard process: on-site survey, sorting and screening, space planning, and organizing implementation. It offers two plan types: zone organizing (for wardrobes, cabinets, refrigerators or a single room, booked by space or service hours) and periodic organizing (planned annual service hours, arranged by space and season). Serviceable spaces include kitchen, living room, bedroom, children's room, study, wardrobe, cabinet and refrigerator. The service requires user participation in item selection and does not include unauthorized disposal of personal items; special furniture modification, moving and installation require separate confirmation.

  • Deep steam cleaning

    A deep-cleaning service using 140°C high-temperature steam across four major spaces: kitchen (range-hood disassembly, gas-stove steaming, small appliances, and surfaces), bathroom (shower-screen scale treatment, toilet disassembly and steaming, hardware polishing, and drain/shower details), bedroom (mattress stain/dust/mite removal, quilt and pillow cleaning, bedding dehumidifying and drying), and living room (fabric sofa, curtain and carpet cleaning). The company states that under product-test conditions the sterilization rate can reach 99.99%. Single-item deep services include whole-home fine window cleaning, range-hood steaming, gas-stove steaming, refrigerator steaming, washing-machine steaming, mattress cleaning, fabric-sofa cleaning, curtain cleaning, carpet cleaning, wood-floor maintenance, pre-move-in cleaning and whole-home renewal.

  • Cooking and housekeeping help

    A service providing daily cooking and auxiliary housework in the home, including washing and preparing vegetables, cooking, washing dishes, simple housework tidying, laundry and drying, and folding clothes.

  • Maternity nanny (yuesao) service

    A curated maternity-nanny service that dispatches selected star-rated nannies directly to the home after strict screening and professional training, covering the period from pregnancy onward.

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