Hotmart
Corporate brand
UnclaimedHotmart is a Brazilian multinational all-in-one platform for creating, selling, and scaling digital products, physical products, and services.
Last updated September 15, 2026
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Overview
Hotmart is a Brazilian multinational company that provides an all-in-one platform for creators and entrepreneurs to create, sell, and scale digital products, physical products, and services. Founded in 2011 by João Pedro Resende and Mateus Bicalho, the company has a presence in seven countries, including its headquarters in the Netherlands, as well as Brazil, Spain, Colombia, Mexico, the United States, and France. The platform supports over 200,000 content creators, with sales recorded in more than 188 countries, products in over 200 languages, payments in 22 currencies via 40 payment methods, and a team of over 1,900 employees.
History
Hotmart was founded in 2011 by João Pedro Resende and Mateus Bicalho, who serve as CEO and COO. The company was created to encourage people to share their knowledge and earn from it. Since its founding, Hotmart has grown into an all-in-one platform that unifies solutions for producers, experts, and creators to focus on their business. It has expanded to seven countries, with headquarters in the Netherlands and operations in Brazil, Spain, Colombia, Mexico, the United States, and France.
Products and positioning
All-in-one platform that transforms content creators into entrepreneurs and entrepreneurs into business owners.
Online courses
E-books
Mentorships
Physical products
Services
Sources3 sources
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