House of Harlow
Product brand
UnclaimedHouse of Harlow is a lifestyle and fashion brand founded by Nicole Richie, originating as a costume-jewelry line and later expanding into apparel, footwear, accessories, eyewear, swimwear, home fragrance, and paper goods.
Last updated August 24, 2026
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Overview
House of Harlow is a lifestyle and fashion brand founded by actress, television personality, and fashion designer Nicole Richie. The business began in 2008 under the name House of Harlow 1960, initially as a jewelry line developed in collaboration with Mouawad. Richie positioned the collection around decorative, vintage-influenced accessories using materials such as fabric, feathers, and gold-plated elements. Its early jewelry was designed as relatively accessible costume jewelry, with reported prices commonly ranging from approximately $50 to $150. The brand was conceived as a broader lifestyle project rather than a single-category jewelry label. Before the formal launch, Richie described plans involving jewelry, accessories, sunglasses, fragrance, a style book, children's apparel, clothing, shoes, and bags. The initial jewelry collection debuted in October 2008, giving the brand a recognizable platform associated with Richie's personal style and celebrity profile. Its products were subsequently worn or publicly associated with a broad group of entertainers and public figures, including Kim Kardashian, Kourtney Kardashian, Rihanna, Claudia Schiffer, Rachel Bilson, Lucy Hale, Lindsay Lohan, Jessica Alba, Paris Hilton, Madonna, Miley Cyrus, and others. In spring 2010, House of Harlow 1960 expanded beyond jewelry into apparel and shoes. That extension established the brand as a wider contemporary fashion label, while jewelry and accessories remained central to its identity. The company later added eyewear, swimwear, and other lifestyle products. Its distribution included fashion retailers and collaborations, helping it reach customers beyond the direct celebrity-brand market. Home-related products became an important part of the brand's diversification. In 2014, House of Harlow 1960 introduced a home-fragrance collection through Gilt in partnership with candle company D.L. & Co. The collection included scents named Midnight Moon, Winter Kate, and Saint James. In 2015, the brand opened its first reported pop-up store at The Grove in Los Angeles. By 2018, the home offering had expanded further to include candles, stationery, and journals sold through Saks Fifth Avenue. The brand also pursued partnerships with Revolve. A House of Harlow 1960 x Revolve collection was introduced in 2018, with reported prices ranging from $98 to $248. In 2019, the partnership expanded into swimwear and ready-to-wear. The resulting swimwear collection was reported to carry prices from $68 to $198 and was sold through Revolve, reinforcing the label's position in contemporary, digitally distributed fashion. During fall 2024, Richie announced through the brand's website that the name would be shortened from House of Harlow 1960 to House of Harlow. The renaming removed the numerical suffix sixteen years after the original launch and presented the business under a simpler lifestyle-brand identity. Available reference material does not establish the current corporate owner, headquarters, revenue, employee count, or complete present-day product assortment.
History
House of Harlow began as a planned fashion and accessories venture associated with Nicole Richie. In April 2007, Richie publicly discussed plans for a jewelry, accessories, and sunglasses line, alongside possible fragrance and editorial projects. She subsequently described the concept as the starting point for a larger brand that could include children's clothing, apparel, shoes, handbags, sunglasses, and related products. The first commercial expression of the concept was House of Harlow 1960, a jewelry line launched in October 2008. The collection was created in collaboration with Mouawad, with Richie designing a 50-piece costume-jewelry range. Its aesthetic used decorative materials and finishes, including fabrics, feathers, and gold-plated elements. The reported price range of roughly $50 to $150 placed the collection in the contemporary costume-jewelry segment rather than fine jewelry. The brand's association with Richie and its visibility among entertainers helped establish it as a celebrity-founded fashion label. The business broadened its scope in spring 2010, when apparel and shoes were added to the jewelry line. House of Harlow 1960 thereby developed from an accessories project into a lifestyle-oriented fashion brand. Eyewear, swimwear, and additional accessories were later incorporated into the assortment. The label's products were worn by numerous celebrities, including Kim Kardashian, Kourtney Kardashian, Rihanna, Claudia Schiffer, Rachel Bilson, Lucy Hale, Jessica Alba, Madonna, Paris Hilton, Miley Cyrus, and others, giving it considerable fashion-media visibility. The brand entered home fragrance in 2014. Its initial home-fragrance collection was presented through Gilt and made in partnership with D.L. & Co., a candle company. The range included Midnight Moon, Winter Kate, and Saint James. A physical retail experiment followed in July 2015, when House of Harlow 1960 opened its first reported pop-up store at The Grove in Los Angeles. In 2018, the home category expanded to include candles, stationery, and journals sold through Saks Fifth Avenue. The same year, House of Harlow 1960 collaborated with Revolve on a fashion collection reported to range from $98 to $248. In 2019, the relationship with Revolve developed into a larger capsule of swimwear and ready-to-wear. The swimwear was reported at prices from $68 to $198 and was distributed through Revolve, reflecting the brand's use of retailer partnerships and online fashion distribution. During fall 2024, Richie announced a naming change through the brand's website. House of Harlow 1960 became House of Harlow, removing the numerical suffix that had been part of the brand name since launch. The change simplified the public identity of the label while retaining its connection to the original business. Public reference material confirms the brand's product and partnership history but does not provide reliable details on its current corporate structure, headquarters, revenue, staffing, or full operating footprint.
- 2024
Brand renamed House of Harlow
[1]The brand removed 1960 from its name and adopted House of Harlow as its public identity.
- 2019
Swimwear and ready-to-wear launch with Revolve
[1]A House of Harlow 1960 x Revolve label introduced swimwear and ready-to-wear through the retailer.
- 2018
Home assortment and Revolve partnership expand
[1]The label added candles and paper goods and released a fashion collection with Revolve.
- 2015
First reported pop-up store opens
[1]House of Harlow 1960 opened a pop-up at The Grove in Los Angeles.
- 2014
Home-fragrance collection launches
[1]The brand entered home fragrance through a Gilt launch developed with D.L. & Co.
- 2010
Apparel and footwear are added
[1]The label expanded beyond jewelry into clothing and shoes.
- 2010
Nicole Richie receives Glamour entrepreneur recognition
[1]Richie won Entrepreneur of the Year at the Glamour Women of the Year Awards in connection with House of Harlow 1960.
- 2010
Brand receives Teen Choice Awards nomination
[1]House of Harlow 1960 was nominated for Choice Celebrity Fashion Line at the Teen Choice Awards.
- 2008
House of Harlow 1960 jewelry line launches
[1]The initial 50-piece costume-jewelry collection, created by Nicole Richie with Mouawad, debuted under the House of Harlow 1960 name.
- 2007
Nicole Richie outlines plans for a fashion and accessories venture
[1]Richie announced plans for jewelry, accessories, sunglasses, fragrance, and related fashion projects that would form the basis for a broader lifestyle brand.
Products and positioning
A celebrity-founded contemporary lifestyle label combining statement jewelry and fashion accessories with apparel, swimwear, footwear, eyewear, and selected home products. The brand's identity is associated with Nicole Richie's decorative, vintage-influenced aesthetic and with accessible luxury or premium contemporary pricing rather than traditional fine jewelry.
Costume jewelry · 2008
House of Harlow 1960 jewelry
The original product line launched in 2008 in collaboration with Mouawad. Nicole Richie designed a 50-piece collection using decorative materials including fabric, feathers, and gold-plated elements. The range established the brand's statement-accessory identity and was reported at accessible contemporary costume-jewelry prices.
Fashion · 2010
Apparel and shoes
Introduced in 2010, apparel and footwear extended House of Harlow from a jewelry label into a broader fashion brand. Specific current categories, designs, and availability are not established by the supplied reference material.
Fashion accessories
Eyewear and accessories
Eyewear and additional accessories formed part of the brand's later lifestyle expansion. The available reference identifies these categories but does not document a complete product catalog or current availability.
Home fragrance · 2014
House of Harlow home fragrance
The home-fragrance range launched in 2014 with D.L. & Co. and included scents called Midnight Moon, Winter Kate, and Saint James. The category was later accompanied by candles and other home-oriented products.
Apparel collaboration · 2018
House of Harlow 1960 x Revolve ready-to-wear
The Revolve collaboration brought House of Harlow fashion products to the online retailer in 2018. Reported prices for the collection ranged from $98 to $248, although the available source does not establish the full assortment or continuing availability.
Swimwear collaboration · 2019
House of Harlow 1960 x Revolve swimwear
Launched in 2019 alongside ready-to-wear, this swimwear collection was sold through Revolve. Reported prices ranged from $68 to $198.
Stationery and journals · 2018
House of Harlow paper goods
By 2018, the brand's home assortment included stationery and journals, reportedly sold through Saks Fifth Avenue together with candles and other home-fragrance products.
Brand decisions
2024
Rename the brand House of HarlowStrategyBackground
Sixteen years after launch, the brand revised its public name and moved away from the original numerical suffix.
Action taken
Nicole Richie announced that House of Harlow 1960 would be renamed House of Harlow.
Aftermath
The shorter name became the brand's updated public identity; the supplied material does not document further corporate or product consequences.
2019
Add swimwear and ready-to-wear through RevolveProduct launchBackground
The Revolve partnership provided a channel for expanding the label into seasonal apparel categories.
Action taken
House of Harlow 1960 launched swimwear and ready-to-wear under the House of Harlow 1960 x Revolve label.
Aftermath
The collaboration extended the brand's fashion offer and placed it within Revolve's online retail assortment.
2018
Use retail collaboration to broaden distributionStrategyBackground
House of Harlow 1960 continued to grow through category extensions and retail partnerships.
Action taken
The brand partnered with Revolve for a contemporary fashion collection and expanded its home assortment through retail distribution including Saks Fifth Avenue.
Aftermath
The brand gained additional online fashion distribution and a wider lifestyle assortment.
2014
Enter home fragranceProduct launchBackground
The brand sought to extend its lifestyle positioning beyond fashion accessories.
Action taken
It launched a home-fragrance collection with D.L. & Co. through Gilt.
Aftermath
Home fragrance became a continuing extension of the brand, later joined by candles and paper goods.
2010
Expand from jewelry into a lifestyle fashion labelStrategyBackground
The original accessories concept was intended to cover a wider range of products.
Action taken
House of Harlow 1960 added apparel and shoes, with later development in eyewear, swimwear, and other accessories.
Aftermath
The brand operated across multiple fashion and lifestyle categories rather than remaining solely a jewelry line.
2008
Launch the brand through a Mouawad jewelry collaborationProduct launchBackground
Richie's planned lifestyle venture needed an initial product category and commercial launch platform.
Action taken
A 50-piece costume-jewelry collection was designed with Mouawad and introduced under the House of Harlow 1960 name.
Aftermath
The jewelry line became the foundation for later expansion into fashion and home categories.
Recent events
Sources2 sources
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