Product brand
UnclaimedHubt is a Brazilian platform for free digital menus and automated WhatsApp ordering for local businesses.
Last updated September 26, 2026
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Overview
Hubt is a Brazilian software platform that provides digital menus and an automated ordering system for local businesses such as restaurants, pizzerias, and other food-service establishments. According to its official website, the service lets merchants publish an online menu that customers can browse on a computer or mobile phone, share via WhatsApp and social networks, or access through a QR code placed on the table. The core menu product is offered free of charge, while additional capabilities are sold through premium plans. The platform's paid tiers add features such as receiving orders directly through WhatsApp, a complete order-management panel with sound alerts and automatic printing, sales history by day, week, and month, automatic delivery-fee calculation, automatic order printing, WhatsApp integration with automatic status messages, half-and-half orders for pizzerias, offers and coupons, counter and telephone orders, Facebook Pixel and Google Analytics integration, custom domains, and multiple photos per product. Hubt positions itself as being as easy to use as social media, allowing merchants to add products, change prices, or update daily promotions in a few clicks without depending on anyone else. Hubt operates in Brazil and targets small and medium local businesses that want to sell more through digital channels. Its value proposition centers on a free entry-level digital menu combined with premium automation tools, especially WhatsApp-based ordering, which is a dominant communication channel for commerce in Brazil. The company's website is hubt.com.br.
History
Hubt is a Brazilian technology platform that provides digital menus and automated ordering for local businesses. Public information about the company's founding date, founders, and corporate history is limited. Its official website describes the service as a complete platform for digital menus and automated ordering, with a free digital menu at its core and premium plans that add ordering and management capabilities. The platform was built around the widespread use of WhatsApp in Brazil for commerce. Merchants can share their Hubt menu link via WhatsApp and social networks or display a QR code at the table. Customers select products, fill in their address, and send the order through WhatsApp; the order arrives ready and can be printed in one click. Premium plans add a full order panel with sound alerts and automatic printing, sales history, automatic delivery-fee calculation, WhatsApp integration with automatic status messages, half-and-half orders for pizzerias, offers and coupons, counter and telephone orders, Facebook Pixel and Google Analytics integration, custom domains, and multiple photos per product. Hubt emphasizes ease of use, stating that adding a product, changing a price, or updating a daily promotion is as simple as posting on social media, and that the online menu works well on both computers and mobile phones. The company operates in Brazil and its website is hubt.com.br.
Products and positioning
Hubt positions itself as an easy-to-use, free digital menu and automated ordering platform for local businesses, with premium plans for advanced WhatsApp ordering and management features.
Free digital menu
An online menu for promotion and table access, shareable via WhatsApp and social networks or QR code.
WhatsApp ordering
Customers select products, fill in their address, and send the order via WhatsApp; the order arrives ready and can be printed in one click.
Complete order management system
An order panel with sound alerts, automatic printing, and sales history by day, week, and month.
QR code for table menus
A QR code that customers can scan at the establishment to access the digital menu.
Automatic delivery fee calculation
Automatically calculates the delivery fee for orders.
Automatic order printing
Orders are printed automatically via the panel and WhatsApp.
WhatsApp integration
Automatic messages when the order status is updated.
Half-and-half orders for pizzerias
Supports half-and-half pizza orders.
Offers and coupons
Create and manage offers and coupons.
Counter and telephone orders
Accept orders at the counter and by telephone.
Facebook Pixel and Google Analytics integration
Integrate with Facebook Pixel and Google Analytics for tracking.
Custom domain
Use a custom domain (registration not included).
Multiple photos per product
Add multiple photos for each product.
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