Recent events
Recent events tied to this brand in public sources.
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2020
Hulu announces self-service Ad Manager tool for advertisers
Hulu announced the launch of its Ad Manager self-service tool, which lets small and medium-sized businesses buy ads on Hulu without the help of a sales team. The article says the tool was launching Wednesday and Hulu was recruiting businesses for a beta test.
2020
Hulu unveils GatewayGo interactive ad format
Hulu unveiled GatewayGo, an interactive ad format that lets viewers seek more information from an ad by scanning QR codes or signing up for push notifications. The first advertisers named were SmileDirectClub, The RealReal and Sweetgreen.
2020
Hulu presents new advertising tools
Hulu presented new offerings for advertisers, including new ad formats and measurement tools.
2020
Hulu launches Watch Party feature
Hulu introduced Watch Party, a feature that lets viewers watch Hulu content together from separate locations and chat in the Hulu app. It was initially being tested on Hulu.com for No Ads subscribers and was live starting that day.
2020
FX hub launches on Hulu
FX launched a hub on Hulu featuring more than 40 FX Networks shows, new original linear series and other FX originals exclusive to Hulu. The hub offered next-day access to current series and the network's library of older series.
2020
Hulu announces CEO Randy Freer's planned departure
Hulu announced that CEO Randy Freer would leave his position; the report does not specify when the departure would take effect.
2020
Hulu CEO Randy Freer to leave
Walt Disney Co. said on Friday that Hulu Chief Executive Randy Freer will leave the company. Freer will remain in his post for the next several weeks to assist with the integration into Disney's direct-to-consumer and international business.
2020
Hulu CEO Randy Freer steps down
Hulu CEO Randy Freer was stepping down as Disney consolidated Hulu's direct-to-consumer business under Disney executives.
2020
Hulu launches binge-watch ads
Hulu launched a new ad experience that targets viewers watching multiple episodes over an extended period and can offer an ad-free next episode or a personalized offer.
2019
Hulu launches binge-watch ad format
Hulu launched a new advertising format that targets binge-watchers, using machine learning to identify binge viewing and presenting an ad-free next episode or a personalized offer from the brand partner after the viewer reaches the third episode.
2019
Hulu launches a $1.99 monthly streaming offer
Hulu launched an offer for new subscribers and eligible returning subscribers to get its ad-supported plan for $1.99 per month for a year. The offer ran from November 28 through Cyber Monday, December 2.
2019
Hulu announces price increase for Live TV
Hulu announced that the monthly base price of Hulu With Live TV would rise 22% to $54.99, effective December 18, 2019, for all customers.
2019
Hulu and Vice partner on Vice Investigates
Vice landed a second docuseries with Hulu, titled Vice Investigates. The series was scheduled to debut its first three episodes on November 1, with subsequent episodes rolling out monthly beginning in December.
2015
CBS and Hulu reach streaming deal for CSI
CBS and Hulu reached a deal to make all 14 previous seasons of CSI available on Hulu, with future seasons also included. The seasons were scheduled to become available to Hulu Plus subscribers in April.