Recent events
Recent events tied to this brand in public sources.
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2026
Hy-Vee is ending the Dollar Fresh brand and converting remaining stores
Hy-Vee is ending its Dollar Fresh store brand and will convert the remaining Dollar Fresh stores.
2022
Landlord sues Hy-Vee over former store condition
Big Creekwood Commons LLC filed a federal lawsuit alleging that Hy-Vee breached its lease by ceasing operations at its Kansas City store and failed to make meaningful repairs or perform substantial maintenance. The landlord asked a judge for a preliminary injunction.
2022
Hy-Vee announces Louisville store location
Hy-Vee announced that its planned Louisville store will be located at 7405 Bardstown Road in Fern Creek, with an opening tentatively planned for 2023.
2022
Fresh Vine Wine releases Limited Reserve Napa Cabernet
Fresh Vine Wine announced the release of Limited Reserve Napa Cabernet, its fifth varietal, and said the wine would be offered through retail partner Hy-Vee supermarkets.
2022
Hy-Vee announces planned Indiana entry and Zionsville store
Hy-Vee announced plans to enter Indiana with an approximately 150,000-square-foot store in Zionsville. The company was still finalizing plans to secure the site and did not provide an expected opening timeframe.
2022
Vibenomics partners with Hy-Vee
Vibenomics entered a multi-year partnership with supermarket chain Hy-Vee to bring Vibenomics' Audio Out-of-Home advertising platform to more than 400 stores throughout the Midwest.
2022
Hy-Vee launched the WholeLotta Good online store
Hy-Vee launched WholeLotta Good, an online store featuring dietician-approved products, including groceries, vitamins and fitness equipment, with shipping available to all 50 states.
2021
Hy-Vee announces RedBox Rx telehealth and online pharmacy service
Hy-Vee announced the launch of RedBox Rx, a national subsidiary offering low-cost telehealth and online pharmacy services and shipping prescribed treatments to patients across the United States.
2021
Hy-Vee announces Good Graces gluten-free brand
Hy-Vee announced the launch of Good Graces, a new private gluten-free brand available at all Hy-Vee stores. More than 30 products were already available, while another 60 gluten-free items were in development.
2021
Hy-Vee launches Scan Out Hunger campaign
Hy-Vee teamed with Feeding America for the Scan Out Hunger campaign, which aimed to raise $500,000, equivalent to approximately five million meals. Hy-Vee said it would donate $150,000, and customers could donate through a store QR code.
2021
Hy-Vee opens reimagined Grimes store
Hy-Vee opened its 93,000-square-foot grocery store in Grimes, Iowa, on September 14, describing it as its first entirely reimagined grocery store in its eight-state Midwestern market area.
2021
Hy-Vee and Free Clinics of Iowa announce pop-up vaccination clinics
Hy-Vee announced that it is partnering with Free Clinics of Iowa to host six COVID-19 vaccination clinics in Des Moines, Iowa, and nearby communities in June.
2021
Hy-Vee teams up with Iowa Latino organizations on vaccine sign-ups
Latinx Immigrants of Iowa teamed up with Hy-Vee to hold an in-person sign-up for COVID-19 vaccination appointments in Des Moines.
2021
Hy-Vee and 211 Iowa host COVID-19 vaccination clinic
Hy-Vee partnered with 211 Iowa to host a free COVID-19 vaccination clinic in Des Moines, Iowa. The clinic wrapped up on Saturday, with about 3,500 people receiving the Pfizer shot.
2021
Hy-Vee and Hormel Foods partner on ham giveaway
Hy-Vee and Hormel Foods are partnering on the Hams for the Holidays initiative, which is scheduled to distribute 5,000 Hormel hams to families in need across Hy-Vee’s eight-state region at 14 events from March 24 to 31.
2021
Hy-Vee wins Iowa Healthiest State workplace award
Hy-Vee was announced as the winner of Iowa's 2021 Healthiest State Large Workplace Award at a virtual ceremony.
2021
Hy-Vee partners with Johnson County Health Department on mobile vaccine clinics
Hy-Vee partnered with the Johnson County Health Department to provide first doses of COVID-19 vaccine through mobile clinics at 23 senior living facilities, serving roughly 1,700 residents.
2021
Hy-Vee reaches settlement over customer data breaches
Hy-Vee is settling a lawsuit over customer information breaches involving card readers. The proposed settlement includes payments to victims and plaintiffs and requires Hy-Vee to spend millions of dollars on data security and employee training; a court still has to approve it.
2021
Proposed Hy-Vee data breach settlement
A proposed settlement agreement would allow customers affected by the Hy-Vee payment-card data breach to submit reimbursement claims, including up to $225 for affected customers and up to $5,000 for customers with extraordinary expenses.
2021
Hy-Vee launches Fuel Your School campaign
Hy-Vee launched its Fuel Your School initiative, a campaign pledging $75,000 to Iowa schools to help them recover from the pandemic.