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HZO develops thin-film protective coatings that help electronics resist water, humidity, sweat, dust, and other corrosive contaminants.

Last updated August 26, 2026

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Overview

HZO is a United States technology company whose brand is associated with thin-film protection for electronic devices and components. Rather than selling a conventional consumer accessory such as a case or enclosure, HZO applies protective materials directly to circuitry and other internal device components during the manufacturing process. The resulting barrier is intended to reduce damage caused by exposure to water, humidity, sweat, dust, debris, and other corrosive liquids. The company is headquartered in Raleigh, North Carolina, and has operated internationally through facilities and application relationships in Asia. Its reported Centers of Excellence in Shenzhen, China, and Bac Ninh, Vietnam, support the company’s international engineering, application, and production capabilities. The company also expanded offices and production facilities in China, Japan, and California during 2013 and early 2014, reflecting an effort to work closely with electronics manufacturers in major production markets. HZO publicly introduced its protective electronics technology at the 2012 Consumer Electronics Show. Its early customer and application focus covered medical, military, automotive, and consumer electronics. The technology was subsequently used or demonstrated in products including a TAG Heuer smartphone and various wearable devices. Wearables were particularly important to the brand because internal coating can provide protection without requiring a large external enclosure, helping manufacturers preserve a device’s form factor while adding resistance to environmental exposure. HZO’s business model has involved supplying its coating technology and related application capabilities to device makers and manufacturing partners. The company’s materials are applied to circuitry during assembly, making HZO a behind-the-scenes technology supplier rather than primarily a retail-facing electronics brand. Its work has included proprietary equipment and machinery used to improve the coating process, and the company reported beginning mass manufacturing with an international brand on a wearable device in 2013. The company has been funded through a combination of equity and debt financing. Reference material reported revenue growth of more than 90 percent in 2013 and anticipated continued growth in 2014, with royalties expected to increase as adoption expanded. Those figures are historical company-reported context rather than current financial data. HZO’s positioning is captured by the tagline “protection from the inside out”: protection is integrated into the product at the component and assembly level instead of being added mainly through an external shell. The available reference material does not establish a current ownership structure, public listing, ticker symbol, founding year, or consumer product catalog beyond devices incorporating HZO’s technology.

History

HZO developed as a technology company focused on protecting electronics from environmental exposure through coatings applied during device assembly. Its central approach differs from conventional waterproof cases and external seals: the company’s materials are placed directly on circuitry and components, creating a physical barrier intended to limit the effects of water, corrosive liquids, humidity, sweat, dust, and debris. This made the technology relevant to manufacturers seeking to improve durability without substantially changing the external design of a product. The company publicly presented its technology at the Consumer Electronics Show in 2012. Its early application areas included medical equipment, military electronics, automotive systems, consumer devices, and emerging wearable products. A TAG Heuer smartphone and a range of wearable devices were cited among products incorporating or demonstrating HZO protection. Wearables became an important showcase because internal protection could support smaller, more flexible product designs than a bulky external enclosure. During 2013 and early 2014, HZO expanded its corporate presence and production footprint. The reported expansion included facilities and offices in China, Japan, and California, as well as application partners across Asia. The company also maintained Centers of Excellence in Shenzhen, China, and Bac Ninh, Vietnam. These locations and relationships reflected the importance of Asian electronics manufacturing to HZO’s intended route to market. HZO also enhanced its proprietary coating equipment and machinery during 2013. The company reported moving into mass manufacturing with an international brand on a wearable device, an important transition from public demonstrations and early customer applications to integration into commercial production. Its business model relied on supplying the protection technology and the means to apply it within a manufacturer’s assembly process, with royalties forming part of the anticipated commercial opportunity. The company’s financing was described as a combination of equity and debt. Reference material stated that revenue increased by more than 90 percent in 2013 and that HZO expected further growth in 2014 as adoption and royalties expanded. These historical statements should not be treated as current financial disclosures. The company’s stated tagline, “protection from the inside out,” summarizes its technical and commercial proposition: durability is built into the electronics rather than added mainly through an external accessory. The supplied material does not provide a verified founding date, founder, named executives, current ownership, current website, or a detailed account of later corporate developments.

  • 2014

    Continued growth anticipated

    [1]

    HZO anticipated continued growth and increased royalties as its embedded protection technology expanded among device manufacturers.

  • 2013

    International expansion and equipment development

    [1]

    HZO expanded offices and production facilities in China, Japan, and California, developed additional Asian application partnerships, and unveiled improvements to its proprietary coating equipment and machinery.

  • 2013

    Commercial mass manufacturing for a wearable

    [1]

    The company began mass manufacturing with an international brand on a wearable device.

  • 2012

    Public technology unveiling at CES

    [1]

    HZO publicly introduced its protective thin-film electronics technology at the Consumer Electronics Show.

Products and positioning

An embedded electronics-protection technology supplier focused on preventing liquid, humidity, sweat, dust, and corrosive-contaminant damage from the inside of a device rather than through an external case.

  • Electronics protection technology

    HZO thin-film electronics protection

    A protective coating applied directly to circuitry and electronic components during assembly. The coating forms a physical barrier intended to reduce damage from water, corrosive liquids, humidity, sweat, dust, and debris while allowing the finished device to retain its normal external form.

  • Manufacturing equipment and process technology · 2013

    HZO coating application equipment

    Proprietary equipment and machinery used to apply HZO protective coatings as part of electronics manufacturing. The company reported enhancements to this equipment in 2013 as it worked toward higher-volume production and commercial integration.

  • Wearable electronics application · 2013

    HZO-protected wearable-device applications

    Applications of HZO’s internal coating technology in wearable devices. These applications positioned the brand as a durability and environmental-protection feature that could be integrated without relying solely on an external protective case.

Brand decisions

  • 2013

    Expansion of international manufacturing and application supportStrategy

    Background

    HZO’s business depended on integration into electronics assembly, making proximity to device manufacturers and production partners strategically important.

    Action taken

    The company expanded offices and production facilities in China, Japan, and California and developed additional application partnerships in Asia.

    Aftermath

    The expansion supported wider commercial application of the technology and contributed to the company’s reported progress toward mass manufacturing.

  • 2012

    Public launch of HZO protection technologyProduct launch

    Background

    HZO needed to introduce its embedded electronics-protection approach to device manufacturers and the broader technology industry.

    Action taken

    The company unveiled its protective thin-film technology at CES and presented it as an alternative to relying only on external cases or enclosures.

    Aftermath

    The technology received exposure across medical, military, automotive, consumer, and wearable applications, with later commercial manufacturing reported for a wearable device.

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