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ICTV2 is a Ukrainian television channel operated within the Starlight Media group.

Last updated August 26, 2026

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Overview

ICTV2 is a Ukrainian television channel belonging to the Starlight Media group. It was created in December 2022 through the rebranding and licensing transition of ICTV Ukraine, an internationally oriented service associated with the ICTV television brand. The change occurred during Russia's full-scale invasion of Ukraine, when ICTV Ukraine had shifted from its previous programming to continuous carriage of the United News national information service beginning in February 2022. The new channel was designed around entertainment programming rather than the earlier international-service role. Its stated content direction includes television series, shows and full-length films, positioning ICTV2 as a general entertainment channel within the Ukrainian television market. The service therefore represents both a new channel identity and a change in programming strategy under the ICTV family and Starlight Media umbrella. The National Council of Television and Radio Broadcasting of Ukraine reissued the relevant licence on December 15, 2022. The reissued licence changed the service's name to ICTV2 and authorized the revised programming concept. The public rebranding took place on December 17, 2022. On December 22, the regulator granted temporary permission for ICTV2 to broadcast during the period of martial law in Ukraine. The channel began transmission in the MX-2 multiplex of Ukraine's DVB-T2 digital terrestrial broadcasting network on December 23, 2022. ICTV2's operating context is closely tied to Ukraine's wartime broadcasting framework. Its launch followed regulatory changes and the restructuring of television services during martial law, while its content mix was intended to provide entertainment programming alongside the wider Ukrainian television ecosystem. Available reference material identifies Starlight Media as the channel's group, but does not establish a separate legal owner, executive roster, financial profile or headquarters for the ICTV2 brand.

History

ICTV2 was established as a Ukrainian television service in December 2022 within the Starlight Media group. Its immediate predecessor was ICTV Ukraine, an internationally oriented channel that had carried programs associated with ICTV. The predecessor's role changed substantially after February 2022, when it began broadcasting the United News service continuously in the context of Russia's full-scale invasion of Ukraine and the country's wartime broadcasting arrangements. On December 15, 2022, Ukraine's National Council of Television and Radio Broadcasting reissued the licence associated with ICTV Ukraine. The revised licence introduced the ICTV2 name and changed the channel's content orientation. Instead of functioning primarily as an international service or carrying continuous national news coverage, ICTV2 was configured around entertainment programming, including series, shows and full-length films. The rebranding was implemented publicly on December 17. A further regulatory step followed on December 22, when the National Council granted ICTV2 temporary permission to broadcast during martial law. This permission covered carriage in the MX-2 multiplex of Ukraine's digital terrestrial DVB-T2 network. ICTV2 began broadcasting through that network on December 23, 2022. These licensing and transmission decisions enabled the new channel identity to become part of Ukraine's terrestrial television offering while the country's broadcasting infrastructure was operating under exceptional wartime conditions. ICTV2's history is therefore defined by a rapid transition from an internationally oriented ICTV Ukraine service to a dedicated entertainment channel. The available reference material identifies Starlight Media as its group affiliation, but does not provide a separate founding team, executive history, financial data or detailed audience information. Its documented development centers on the 2022 licence reissue, rebranding and launch on the MX-2 DVB-T2 multiplex.

  • 2022

    Licence reissued and ICTV2 identity approved

    [1]

    On December 15, Ukraine's National Council of Television and Radio Broadcasting reissued the licence formerly associated with ICTV Ukraine and changed the service's name to ICTV2.

  • 2022

    Public rebranding

    [1]

    The ICTV Ukraine service completed its public transition to the ICTV2 brand on December 17.

  • 2022

    Temporary wartime broadcasting permission

    [1]

    On December 22, the regulator granted temporary permission for ICTV2 to broadcast during martial law, including through the MX-2 digital terrestrial multiplex.

  • 2022

    DVB-T2 launch

    [1]

    ICTV2 began broadcasting in Ukraine's MX-2 multiplex on December 23.

Products and positioning

A Ukrainian general entertainment television channel within the Starlight Media portfolio, focused on series, shows and full-length films.

  • Television channel · 2022

    ICTV2 television channel

    ICTV2 is a Ukrainian general entertainment channel offering series, entertainment shows and full-length films. It was introduced through the rebranding of ICTV Ukraine and operates within the Starlight Media portfolio. Its documented terrestrial distribution includes Ukraine's MX-2 multiplex on the DVB-T2 digital broadcasting network.

Brand decisions

  • 2022

    Conversion of ICTV Ukraine into ICTV2Strategy

    Background

    ICTV Ukraine had operated as an internationally oriented service, but its role changed during the 2022 wartime broadcasting environment.

    Action taken

    The licence was reissued under the ICTV2 name, and the channel's programming direction shifted toward series, shows and full-length films.

    Aftermath

    The rebranded channel received temporary martial-law broadcasting permission and entered the MX-2 DVB-T2 multiplex.

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