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imaginate Inc.

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Corporate brand

Unclaimed

Japanese entertainment company that develops, produces, and manages idols, YouTubers, and influencers.

Last updated September 26, 2026

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Overview

imaginate Inc. (株式会社imaginate) is a Japanese entertainment company headquartered in Shibuya, Tokyo. Founded on May 16, 2018, and led by representative Yuya Watanabe, the company operates with the corporate philosophy "Imagine, Create" (想像を創造する。). Its core business is the development, production, management, and promotion of idols, YouTubers, influencers, and other talents, as well as the planning and production of events, concerts, music, and video content. The company manages a roster of 115 affiliated idols, talents, YouTubers, and influencers (including trainees) and operates studios in Shinagawa and Meguro in addition to its headquarters. It is a private company with capital of 10,000,000 yen and a fiscal year ending in April. imaginate also runs auditions open to all genders, seeking idols, YouTubers, and influencers, and positions itself as a place where individual talent and personality can be expressed. Its activities include live events such as IDOL NEW YEARS LIVE and HEROINES FES, and it works with partner banks including Mizuho Bank.

History

imaginate Inc. was established on May 16, 2018, in Tokyo, Japan, with Yuya Watanabe as its representative. The company was founded with the corporate philosophy "Imagine, Create" (想像を創造する。), aiming to create a society where people can live happily with dreams by combining creativity and passion to produce entertainment that overturns common sense. From its headquarters in Sendagaya, Shibuya-ku, Tokyo, imaginate built its business around the development, production, management, and promotion of idols, YouTubers, influencers, and other talents. It also expanded into the planning and production of events and concerts, as well as music and video production. The company operates additional studios in Shinagawa and Meguro, supporting its talent and content operations. By the early 2020s, imaginate managed 115 affiliated idols, talents, YouTubers, and influencers, including trainees, and had 31 employees. It has organized live events such as IDOL NEW YEARS LIVE and HEROINES FES, and it continues to recruit idols, YouTubers, and influencers regardless of gender, positioning itself as a place where individuals can express their uniqueness and talent.

  • imaginate Inc. founded in Tokyo, Japan.

  • Announcement of iLiFE! cancellation at HEROINES FES vol.2.

  • Notice regarding pre-event health questionnaire for HEROINES FES vol.2.

  • Notice regarding consent form for IDOL NEW YEARS LIVE Part 2.

Products and positioning

An entertainment company that turns imagination into creation, managing idols, YouTubers, and influencers and producing live events and content.

  • IDOL NEW YEARS LIVE

  • HEROINES FES

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