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InCard is a brand of ultra-thin Bluetooth item trackers that work with either Apple Find My or Google Find Hub, sold without subscriptions or extra apps.

Last updated September 29, 2026

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Overview

InCard is a consumer electronics brand specialising in ultra-thin Bluetooth item trackers for wallets, keys, bags, luggage and passports. Its product line is built around a distinctive dual-network proposition: each tracker can be paired with either Apple's Find My network or Google's Find Hub network, with the user choosing one network during setup. Switching between the two networks requires a factory reset, so a single device operates on one network at a time. InCard emphasises that its trackers require no subscription and no proprietary companion app — setup is done through the Apple Find My app on iPhone or the Google Find Hub app on Android. The range spans several form factors. The InCard Finder is an ultra-thin card tracker (1.7 mm) intended for wallets and passports, with IP68 water resistance and a battery rated at up to five years. Tagigo is a colourful square tracker with a keyring hole, offered in a dual-network version and a more affordable Google-only version (Tagigo G), in Black, White, Pink and Blue. SeekTag is a keyring tracker in Black, White, Pink and Navy, also available in dual-network or Google-only versions, with left-behind alerts and Lost Mode. VibeTag is a compact dual-network tracker in Black, White and Navy with a speaker rated up to 95 dB. Carbon Finder is a rechargeable tracker with a carbon-fibre appearance and wireless charging. Tracemate is a MagSafe card holder with a built-in dual-network tracker, and Explorer is a passport holder with a built-in tracker. Because InCard trackers have no GPS or cellular chip, location relies on the crowd-sourced finding networks of nearby Apple and Android devices. The brand markets end-to-end encrypted location data, replaceable CR2032 batteries on several models, and sound alerts for nearby locating. Pricing on the official site starts at around $11.99 for Tagigo and SeekTag and $19.99 for VibeTag, positioning InCard as an accessible, design-led alternative in the Bluetooth tracker category. The brand sells primarily through its own website and publishes a blog and FAQ content to support buyers.

History

InCard is a relatively young consumer electronics brand that has built its identity around ultra-thin Bluetooth item trackers. Rather than competing on GPS or cellular connectivity, InCard's trackers rely on the crowd-sourced finding networks operated by Apple (Find My) and Google (Find Hub), which use nearby smartphones to report the last-known location of a lost item. This approach keeps the hardware small, inexpensive and battery-efficient, and it is central to the brand's marketing. The brand's defining feature is dual-network support. Most InCard trackers can be set up on either Apple Find My or Google Find Hub, with the user choosing one network during setup; switching networks requires a factory reset. InCard also offers Google-only variants, such as Tagigo G and a Google-only SeekTag, aimed at Android users at a lower price point. The company states that no subscription and no extra app are required, since setup happens inside the Apple Find My or Google Find Hub apps. InCard's catalogue has expanded across form factors. The InCard Finder is an ultra-thin card tracker (1.7 mm) for wallets and passports, with IP68 water resistance and a battery rated at up to five years. Tagigo is a square keyring tracker available in four colours, with a replaceable CR2032 battery and an 85 dB alert. SeekTag is a keyring tracker in four colours with left-behind alerts and Lost Mode. VibeTag is a compact dual-network tracker with a speaker rated up to 95 dB and a CR2032 battery lasting up to 12 months. Carbon Finder is a rechargeable tracker with a carbon-fibre look and wireless charging. Tracemate combines a MagSafe card holder with a built-in dual-network tracker, and Explorer is a passport holder with a built-in tracker. The brand sells primarily through its own website, myincard.com, and supports customers with a blog and an FAQ section. Pricing published on the site starts at around $11.99 for Tagigo and SeekTag and $19.99 for VibeTag. InCard is associated with the United Kingdom, and its products are marketed internationally through online channels. Detailed corporate information — such as founding date, founders, ownership and headquarters — is not disclosed in the available public sources.

Products and positioning

Design-led, subscription-free Bluetooth trackers with a choice of Apple Find My or Google Find Hub network compatibility.

  • InCard Finder

    Ultra-thin card tracker for wallets and passports; 1.7 mm, IP68, up to 5 years battery.

  • Tagigo / Tagigo G

    Colourful square tracker with keyring hole; dual-network Tagigo and Google-only Tagigo G; four colours; replaceable CR2032 battery; 85 dB alert; from $11.99.

  • SeekTag

    Keyring tracker in four colours; dual-network or Google-only; replaceable CR2032 battery; left-behind alerts and Lost Mode; splash-resistant; from $11.99.

  • VibeTag

    Compact dual-network tracker in Black, White and Navy; speaker up to 95 dB; replaceable CR2032 battery up to 12 months; from $19.99.

  • Carbon Finder

    Rechargeable tracker with carbon-fibre appearance and wireless charging.

  • Tracemate

    MagSafe card holder with built-in dual-network tracker.

  • Explorer

    Passport holder with built-in tracker.

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