ITC Bingo
Bingo! is ITC Limited’s Indian snack brand, with offerings including the ready-to-eat Bingo! Churros.
Last updated September 25, 2026
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Overview
Bingo! is a snack brand of ITC Limited, the diversified Indian company whose businesses include fast-moving consumer goods and foods. The brand is associated with packaged snacks for the Indian market. ITC’s official homepage identifies Bingo! as one of its brands and reports the launch of Bingo! Churros, a crunchy, convenient, ready-to-eat snack inspired by churros. The available official material does not provide a detailed brand history, a full product catalogue, or brand-specific operating and financial information. ITC’s corporate history states that the company was established in 1910 and describes its broader portfolio, but those corporate milestones should not be confused with the history of Bingo! itself. Publicly reported brand information commonly places Bingo!’s launch in 2007; the supplied official excerpts do not independently confirm that date. The brand is active, and the cited homepage listing presents Churros as a recent launch.
History
Bingo! is a packaged-snack brand owned by ITC Limited. ITC’s history page describes the parent company as established in 1910 and outlines its evolution into a diversified business with a fast-moving consumer goods portfolio that includes foods. These corporate milestones provide context for the parent company, not a detailed chronology of the Bingo! brand. Publicly reported brand information commonly gives 2007 as Bingo!’s launch year, but that date is not present in the supplied official excerpts. The excerpts likewise do not identify the brand’s founders, initial product range, launch campaign, or subsequent expansion history. Accordingly, those details cannot be established from the provided evidence. The supplied ITC homepage provides a current brand-level product reference: it announces Bingo! Churros as a new launch and describes it as a crunchy, convenient, ready-to-eat snack. This supports the brand’s continuing presence in ITC’s snack portfolio, but does not establish a complete current catalogue or the scale of the product’s distribution.
- 2007
Reported launch of Bingo!
Bingo! Churros launch
[1]
Products and positioning
An ITC packaged-snack brand serving the Indian market; its cited Churros launch emphasizes a crunchy, convenient, ready-to-eat snack experience.
Bingo! Churros
A crunchy, convenient, ready-to-eat snack introduced by ITC Bingo!
Sources4 sources
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