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Jack Morton

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Jack Morton is a global brand experience agency, part of Interpublic Group, creating live events, experiential marketing and content for major brands.

Last updated October 30, 2026

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Overview

Jack Morton (often referred to as Jack Morton Worldwide) is a global brand experience agency that designs and produces live events, experiential marketing programs, sponsorship activations, employee engagement events and branded content for corporate clients. Founded in 1939 by Jack Morton in the United States, the agency grew from a small event-production operation into one of the best-known experiential marketing firms in the world, with offices across the Americas, Europe, the Middle East and Asia-Pacific. The agency's work spans consumer brand experiences — product launches, pop-ups, trade-show and conference experiences, roadshows, sponsorship and sports/entertainment activations — as well as internal communications and employee events for large corporations. Jack Morton positions itself at the intersection of live experience, digital and content, helping brands create participatory moments rather than traditional advertising. Jack Morton is part of the Interpublic Group of Companies (IPG), one of the world's largest advertising and marketing services holding companies, where it sits within IPG's experiential and marketing services portfolio. Being part of IPG gives the agency access to shared resources and cross-agency collaboration with other IPG networks. Over its history the agency has worked with a wide range of global brands across technology, automotive, consumer goods, financial services and entertainment, and has been recognized within the events and experiential marketing industry for its creative and production work. It remains an active global agency brand, operating as a subsidiary within IPG.

History

Jack Morton was founded in 1939 by Jack Morton in the United States as an event-production business. Over the following decades the company evolved from producing industrial shows and corporate events into a full-service experiential marketing agency, expanding its client base to major consumer and corporate brands. The agency expanded internationally, opening offices across Europe, Asia-Pacific and the Americas, and became known as Jack Morton Worldwide to reflect its global footprint. Its work broadened from live event production into integrated brand experience programs combining live events, digital, content and sponsorship activation. Jack Morton became part of the Interpublic Group of Companies (IPG), one of the world's largest advertising and marketing services holding companies, positioning it within IPG's experiential and marketing services portfolio. As an IPG subsidiary, the agency operates as a global brand experience network serving clients across technology, automotive, consumer goods, financial services and entertainment sectors. Throughout its history the agency has been recognized within the events and experiential marketing industry for creative and production work, and it continues to operate as an active global agency brand under IPG.

  • 1939

    Jack Morton founded the agency in the United States as an event-production business.

  • The agency expanded internationally and became known as Jack Morton Worldwide.

  • Jack Morton became part of the Interpublic Group of Companies (IPG).

Products and positioning

Global experiential and brand experience agency within Interpublic Group, focused on live, participatory brand moments.

  • Experiential marketing and brand experience programs

  • Live event production

  • Sponsorship and sports/entertainment activation

  • Employee engagement and internal events

Recent events

  • Unconfirmed

    Reported

    Jack Morton unveils new brand identity following merger[1]

    Jack Morton unveiled a new brand identity following its merger, which the company describes as signaling a new era of 'Experience Without Limits'.

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