Pasifika Air
Corporate brand
UnclaimedA proposed New Zealand airline intended to provide direct services between New Zealand and the Cook Islands.
Last updated August 31, 2026
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Overview
Pasifika Air was a proposed New Zealand airline originally announced under the name JetRaro. The concept was developed by Christchurch businessman Mike Pero during the COVID-19 pandemic, when international border restrictions had sharply reduced air connectivity between New Zealand and Pacific destinations. Its central purpose was to create a direct air link between Christchurch and Rarotonga in the Cook Islands, with Wellington also added to the proposed network at a later stage. The original plan, announced in July 2020, envisaged three to five direct flights each week between Christchurch and Rarotonga. The airline initially considered operating with a wet-leased Airbus A320, allowing it to obtain aircraft and operational support from another carrier while developing its own organization. By December 2020, the project had been renamed Pasifika Air and its plans had shifted toward operating flights under its own air operator certificate, using leased Boeing 737-800 aircraft. The company was registered in early December 2020, and the initial target was to begin flying in May 2021. The proposed airline was closely tied to the timing of the New Zealand–Cook Islands quarantine-free travel arrangement. Uncertainty about when and under what conditions the two countries would reopen their borders caused the launch to be paused. Pero stated that much of the preparatory work had been completed and that the company's funds and corporate structure remained intact while the project awaited greater certainty about travel rules. After the New Zealand Government announced that a quarantine-free travel bubble with the Cook Islands would open on 17 May 2021, Pero said on 4 May that the Pasifika Air launch process had resumed. The first flights were then expected in the fourth quarter of 2021. The proposed service was expected to emphasize a relatively premium passenger experience, although detailed cabin configuration, schedules, fares, and onboard services were not publicly finalized. On 18 June 2021, Pero announced that the planned launch had been grounded because of insufficient support from the Cook Islands Government. As a result, Pasifika Air did not progress to publicly documented scheduled passenger operations in the available reference material. Its ultimate corporate status is not established here. The brand therefore represents a proposed airline venture rather than a confirmed operating carrier.
History
Pasifika Air originated as JetRaro, a proposed airline project announced in July 2020 by Christchurch businessman Mike Pero. The initiative emerged during the COVID-19 pandemic, when border controls had disrupted normal travel between New Zealand and the Cook Islands. Pero proposed creating a direct connection from Christchurch to Rarotonga, avoiding the need for travelers to use indirect routings and supporting the restoration of tourism links once restrictions were relaxed. The initial operating concept called for three to five weekly flights between Christchurch and Rarotonga. The airline was expected to use a wet-leased Airbus A320, a model that would have allowed the venture to rely on an established operator for aircraft, crew, maintenance, and other operational capabilities while building its own business. The proposal was conditional on government approvals and on the reopening of travel between the two countries. In December 2020, the project was renamed Pasifika Air. At the same time, its operating concept became more ambitious. Rather than relying solely on a wet-lease arrangement, the airline planned to work toward its own air operator certificate and use leased Boeing 737-800 aircraft. The proposed network was also expanded to include flights from Wellington to the Cook Islands in addition to Christchurch. The company was registered in early December 2020, and May 2021 was identified as an initial target for starting services. The intended launch depended heavily on government decisions regarding a quarantine-free travel arrangement. As New Zealand and the Cook Islands continued to assess border policy, the lack of a firm reopening timetable made it difficult to commit to aircraft, schedules, and commercial sales. Pero consequently announced a pause in the launch process. He indicated that substantial preparatory work had been completed and that the company's funds and organizational structure remained available for a later restart. In early May 2021, the New Zealand Government announced that a quarantine-free travel bubble with the Cook Islands would begin on 17 May. On 4 May, Pero said that work on Pasifika Air had resumed, with first flights then anticipated for the fourth quarter of 2021. Public descriptions suggested that the carrier intended to offer a more premium product than a purely low-cost operation, although no definitive details about seating, fares, onboard service, or the final fleet were established in the available material. The project ultimately failed to reach the announced restart stage. On 18 June 2021, Pero stated that the proposed launch had been grounded because the Cook Islands Government had not provided sufficient support. The available reference material does not document the airline obtaining an air operator certificate, commencing scheduled passenger flights, or operating a confirmed fleet. It also does not establish whether the corporate entity was later dissolved or remains dormant. Pasifika Air is therefore best characterized as a proposed, non-operating airline brand whose development was shaped by the pandemic, border policy, and the dependency of its business model on bilateral government support.
- 2021
Initial launch plan paused
[1]The planned May launch was paused because the timing and conditions of quarantine-free travel between New Zealand and the Cook Islands remained uncertain.
- 2021
Launch preparations resumed
[1]After the travel bubble was announced, the promoter said the launch process had resumed and forecast first flights in the fourth quarter.
- 2021
Launch grounded
[1]The proposed launch was halted after the promoter cited insufficient support from the Cook Islands Government.
- 2020
JetRaro airline concept announced
[1]Mike Pero announced a proposed Christchurch–Rarotonga airline intended to operate after New Zealand–Cook Islands border restrictions were eased.
- 2020
Company registered and renamed Pasifika Air
[1]The project was registered in early December and adopted the Pasifika Air name, while planning shifted toward leased Boeing 737-800 aircraft and an own-air-certificate operating model.
Products and positioning
A proposed direct-link airline focused on connecting New Zealand cities with the Cook Islands, with an intended premium-oriented passenger proposition.
Scheduled passenger air service · 2021
Christchurch–Rarotonga flights
The core proposed service was a direct connection between Christchurch and Rarotonga in the Cook Islands. Initial planning envisaged three to five flights per week, targeting leisure and visiting-friends-and-relatives traffic that might otherwise require indirect travel. The route never reached documented scheduled operations.
Scheduled passenger air service · 2021
Wellington–Cook Islands flights
Wellington was added to the proposed network after the project was renamed Pasifika Air. The available material does not specify whether Wellington would have served Rarotonga directly or provide a broader Cook Islands schedule, and no operation was documented.
Passenger experience
Premium-oriented cabin proposition
Public descriptions indicated that the proposed Cook Islands service was expected to emphasize a more premium product. Specific cabin classes, seat layouts, catering, baggage terms, and fare structure were not finalized in the available sources.
Brand decisions
2021
Pause and restart of launch preparationsStrategyBackground
The airline's launch depended on the creation of a quarantine-free travel arrangement between New Zealand and the Cook Islands.
Action taken
Launch preparations were first paused during border-policy uncertainty and later resumed after the travel bubble was announced.
Aftermath
The proposed launch was subsequently grounded in June 2021 after the promoter cited insufficient Cook Islands Government support.
2020
Shift toward independent airline operationsStrategyBackground
The original JetRaro concept considered a wet-leased Airbus A320 for the proposed Christchurch–Rarotonga route.
Action taken
After the rebrand, the project planned to pursue its own air operator certificate and use leased Boeing 737-800 aircraft, while adding Wellington to the prospective network.
Aftermath
The revised plan increased the proposed carrier's operational ambitions, but the airline did not reach documented scheduled service.
Sources1 sources
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