J+J Flooring

J+J Flooring is an American commercial flooring brand that designs and manufactures modular carpet tile, broadloom carpet, luxury vinyl tile (LVT), Kinetex textile composite flooring, and hand-tufted rugs. The brand is marketed through J+J Flooring Group and serves commercial interiors such as offices, education, healthcare, and hospitality spaces. Its product platforms are built around design flexibility: customers can combine modular carpet tiles, broadloom, LVT, and Kinetex to create coordinated flooring schemes, and the company provides designer palettes to help coordinate across all platforms. The brand's current identity is closely tied to Engineered Floors, LLC. According to J+J's own history, Robert E. Shaw built a carpet company bearing his name into the first carpet manufacturer to enter the Fortune 500, serving as CEO until his retirement in 2006. In 2008, during the recession, Shaw returned from retirement with a vision for a new flooring company using what he called 'disruptive methods.' He founded Engineered Floors, LLC in 2009 and acquired J+J Flooring in 2016. J+J Flooring therefore operates as a brand within the Engineered Floors family. J+J Flooring's catalog includes both stock and customizable products. The company highlights a Quick Ship program under which orders up to 1,500 square yards (13,500 sq. ft.) of selected popular styles and colors ship within 10 days, and it offers a real-time inventory tool for products ready to ship, with most orders shipping within 24 hours. Its rug line, J+J Rugs, is hand tufted using 100% New Zealand wool, with 17 designs in stock and 67 designs available for customization. Kinetex, its textile composite flooring, is promoted for sustainability, containing more than 45% post-consumer recycled content, with each Kinetex tile containing the equivalent of 27 plastic bottles. The brand also emphasizes moisture control, offering three product solutions intended to help customers manage moisture issues and avoid costly moisture mitigation. Its product gallery spans collections such as Echo, Ume, Zen Garden, Ottawa, Color Wash, Making, Legacy, Infusion, Smoke & Smolder, The Fields, Modern Utility, Tides, Moiré, Chemistry, Positive Impact, and Into the Woods, across modular carpet, LVT, rigid core, and bio-based resilient categories. J+J Flooring is headquartered in Dalton, Georgia, a major center of the U.S. carpet industry, and sells primarily into commercial flooring markets.

J+J Flooring's history is presented by the company as part of a broader story of innovation in the American carpet industry. According to J+J Flooring Group's About Us page, Robert E. Shaw built a carpet company bearing his name into the first carpet manufacturer to break into the Fortune 500, and he guided that company as CEO until his retirement in 2006. That earlier company became a major force in the flooring business. In 2008, during the depths of the recession, Shaw had a vision for a new flooring company. His vision was compelling enough that he left retirement and invested in what he called 'disruptive methods' — innovative technology that changed the way carpet had 'always been done.' Believing the risk would pay off, in 2009 he founded Engineered Floors, LLC. Engineered Floors grew as a carpet and flooring manufacturer, and in 2016 it acquired J+J Flooring. Since that acquisition, J+J Flooring has operated as a brand within the Engineered Floors family, marketed through J+J Flooring Group. Under Engineered Floors ownership, J+J Flooring has continued to develop and market commercial flooring across multiple platforms. Its product range includes modular carpet tile, broadloom carpet, LVT, Kinetex textile composite flooring, and hand-tufted rugs. The brand promotes design flexibility, allowing customers to combine products and alternate flooring types to design their own spaces, and it offers designer palettes to coordinate across modular carpet tile, broadloom, LVT, and Kinetex. It also runs a Quick Ship program for selected popular styles and colors, and provides a real-time inventory tool for products ready to ship. Sustainability and moisture control are recurring themes in the brand's recent history. J+J Flooring states that Kinetex contains more than 45% post-consumer recycled content, with each Kinetex tile containing the equivalent of 27 plastic bottles, and it offers three product solutions to help customers control moisture issues and avoid costly moisture mitigation. The brand's product gallery has expanded to include numerous collections across modular carpet, LVT, rigid core, and bio-based resilient categories, including Echo, Ume, Zen Garden, Ottawa, Color Wash, Making, Legacy, Infusion, Smoke & Smolder, The Fields, Modern Utility, Tides, Moiré, Chemistry, Positive Impact, and Into the Woods.

• 2016

  Engineered Floors acquires J+J Flooring.

• 2009

  Shaw founds Engineered Floors, LLC.

• 2008

  During the recession, Shaw develops a vision for a new flooring company using 'disruptive methods.'

• 2006

  Robert E. Shaw retires as CEO of the carpet company bearing his name.

Commercial flooring brand focused on design flexibility, coordinated product platforms, quick shipping, moisture control, and sustainability (recycled content in Kinetex).

• Modular carpet tile

  Carpet tiles for commercial interiors, offered in multiple collections.

• Broadloom carpet

  Rolled carpet for commercial spaces.

• LVT (Luxury Vinyl Tile)

  Resilient vinyl flooring for commercial use.

• Kinetex textile composite flooring

  Textile composite flooring containing more than 45% post-consumer recycled content; each tile contains the equivalent of 27 plastic bottles.

• J+J Rugs

  Hand-tufted rugs using 100% New Zealand wool; 17 designs in stock and 67 customizable designs.

• Rigid core flooring

  Rigid core flooring products shown in the product gallery.

• Bio-based resilient flooring

  Bio-based resilient flooring products shown in the product gallery.

1. 1Commercial Carpet Tile, LVT & Kinetex Flooring by J+J Flooring Group.jjflooringgroup.com
2. 2About Us - J+J Flooring Groupjjflooringgroup.com
3. 3Commercial Carpet Products - Design Your Own Patternjjflooringgroup.com
4. 4Carpet & Flooring Products - Modular, LVT & More - Design Your Own Patternjjflooringgroup.com