Join The Pipe

Join The Pipe is a Dutch commercial brand and social enterprise built around a simple idea: replace single-use plastic water bottles with reusable bottles and public refill taps. Operating from Amsterdam, the company sells reusable water bottles made from sugarcane (green PE), stainless-steel refill stations known as City Taps, and bottled tap water under the City Water line. Its products are aimed at consumers, but also at hotels, companies, events, cities and campuses that want to cut single-use plastic while offering guests and staff an affordable, sustainable hydration option. The brand's product range includes the Nairobi hydration bottles in 0.5 L, 1.0 L and 1.5 L sizes, made from BPA-free sugarcane plastic and manufactured in the Netherlands, as well as customisable City Bottles that can carry a city, hotel or event logo. The City Taps are stainless-steel refill stations for indoor and outdoor use, standard in matte black or white, designed to make tap water visibly accessible in public spaces. Bottles can be delivered prefilled with filtered tap water, positioning them as a direct replacement for single-use bottles in hotels, events and retail. Join The Pipe describes itself as a worldwide community of tap water drinkers. Its mission is twofold: reduce plastic waste and ensure that everyone, everywhere has access to safe drinking water. The commercial side of the business funds the Join The Pipe Foundation, which runs drinking-water and clean-up projects in developing countries. Through the Buy a Bottle, Give a Bottle programme, every bottle bought on the website is matched with a donated bottle for schoolchildren in Africa plus 100 litres of clean drinking water. Through Buy a Tap, Give Water, each refill station sold supports safe drinking water in schools or via the foundation's Blue Pump in rural villages. The brand is closely tied to the fight against plastic soup. It argues that much plastic pollution originates in large cities in Africa and Asia where water supply is unreliable and waste collection is inefficient, and that children often drink from cheap plastic sachets that end up in rivers and oceans. Join The Pipe organises City Clean-Ups with schools, educates about plastic pollution, and hands out reusable bottles as an alternative to disposable packaging. Its commercial products are presented as pieces of "the longest water pipe in the world, long enough to bring water to all of those without." Join The Pipe operates as a private Dutch company, JOIN THE PIPE B.V., registered in Amsterdam, with an associated foundation. It sells through its own website and through partnerships with hotels, retailers and events, and it ships within a few working days in its home market. The brand is active and continues to promote refill, reuse and reduce as the practical answer to single-use bottled water.

Join The Pipe emerged in the Netherlands as a commercial answer to two linked problems: the flood of single-use plastic water bottles and the lack of reliable safe drinking water in many developing countries. The brand is registered as JOIN THE PIPE B.V., based at Danzigerbocht 45-F, 1013 AM Amsterdam, and it operates alongside the Join The Pipe Foundation, which carries out the charitable side of its mission. From the outset the company framed itself not simply as a bottle seller but as a worldwide community of tap water drinkers. Its founding proposition was to promote drinking tap water from reusable bottles and refill stations, thereby reducing plastic use at the source. The commercial products — reusable bottles and public taps — were designed to be affordable and recognisable, and the proceeds were channelled into drinking-water and clean-up projects in developing countries. The product line developed around two pillars. The first is reusable bottles, including the Nairobi hydration bottles in 0.5 L, 1.0 L and 1.5 L sizes, made from sugarcane (green PE), BPA-free and dishwasher safe, and manufactured in the Netherlands. These bottles are sold in classic white and black and can be customised with a logo, city, colour ring or bespoke design. The second pillar is the City Taps: stainless-steel refill stations for indoor and outdoor use, standard in matte black or white, intended to make sustainable tap water easily accessible in cities, campuses, courtyards and companies. A third offering, City Water, delivers the bottles prefilled with filtered tap water as a direct replacement for single-use bottles in hotels, events and retail. The brand's social model is built on two named programmes. Buy a Bottle, Give a Bottle donates a water bottle to schoolchildren in Africa and 100 litres of clean drinking water for every bottle bought on the website, with water supplied from a school tap or from the foundation's Blue Pump in a rural village. Buy a Tap, Give Water provides safe drinking water in areas without reliable access whenever a refill station is sold to a hotel, city or company. Alongside these, Join The Pipe organises City Clean-Ups with schools to tackle plastic soup and to educate children about plastic pollution, handing out reusable bottles as an alternative to disposable bottles and bags. The company's public messaging consistently links plastic pollution to urban centres in Africa and Asia, where water quality is unreliable and waste collection is inefficient, and where children often drink from cheap plastic sachets that end up in streets and rivers. Join The Pipe positions its bottles and taps as pieces of "the longest water pipe in the world, long enough to bring water to all of those without." It sells primarily through its own website and through partnerships with hotels, retailers and events, and it has continued to promote refill, reuse and reduce as the practical alternative to single-use bottled water.

• Join The Pipe is registered as JOIN THE PIPE B.V. in Amsterdam, the Netherlands, with an associated foundation.

• Launch of reusable sugarcane-based water bottles, including the Nairobi hydration bottles in 0.5 L, 1.0 L and 1.5 L sizes.

• Introduction of City Taps, stainless-steel refill stations for indoor and outdoor use.

• Launch of City Water, prefilled reusable bottles of filtered tap water for hotels, events and retail.

• Establishment of the Buy a Bottle, Give a Bottle programme donating bottles and 100 litres of clean drinking water per website purchase.

• Establishment of the Buy a Tap, Give Water programme funding safe drinking water through school taps and the Blue Pump.

Social-enterprise hydration brand combining reusable sugarcane bottles and public refill taps to fight single-use plastic, with proceeds funding clean drinking water and clean-up projects in developing countries.

• Nairobi hydration bottles

  Reusable bottles in 0.5 L, 1.0 L and 1.5 L sizes, made from sugarcane (green PE), BPA-free, dishwasher safe up to 65°C, manufactured in the Netherlands, available in white and black.

• City Bottles

  Affordable refillable water bottles made from sugarcane in a sustainable and circular way, customisable with logo, city, colour ring or bespoke design.

• City Taps

  Stainless-steel refill stations for indoor and outdoor use, standard matte black or white finish, other colours on request, designed for cities, campuses, courtyards and companies.

• City Water

  Reusable bottles delivered prefilled with filtered tap water, positioned as a replacement for single-use bottles in hotels, events and retail.

• Blue Pump

  A reliable water pump used by the foundation to provide safe drinking water in rural villages.

1. 1Join The Pipe - Worldwide community of tap water drinkersjoin-the-pipe.org
2. 2Clean Drinking Water Mission: Our Commitment to Accessjoin-the-pipe.org
3. 3Nairobi Bottle 0.5-1.0-1.5L | Water Bottlejoin-the-pipe.org
4. 4Clean Drinking Water Projects - Foundationjoin-the-pipe.org
5. 5Join The Pipewikidata.org