JOJ Krimi

JOJ Krimi is a Slovak thematic television channel operated within the JOJ Group, the broadcasting group associated with TV JOJ. The service originated as WAU, a channel introduced in 2013 for a female-oriented audience. In its earlier form, WAU complemented the general-entertainment programming of TV JOJ with serials, lifestyle formats, reality programming and other content aimed at women. Its creation expanded the JOJ portfolio beyond the group’s flagship national channel and gave the broadcaster an additional outlet for targeted scheduling and repeat programming. The channel later underwent a substantial editorial repositioning. Under the JOJ Krimi identity, it became associated with crime dramas, detective series, procedural fiction and factual programs dealing with investigations and criminal cases. This change aligned the channel with a recognizable thematic proposition rather than a broad demographic one. It also allowed the JOJ Group to separate crime-oriented content from the general programming of TV JOJ while retaining the operational and promotional advantages of a shared channel portfolio. JOJ Krimi belongs to the Slovak commercial television market, where it operates alongside TV JOJ and other JOJ services. The channel’s role is primarily that of a niche or thematic broadcaster: it offers a consistent genre environment for viewers interested in crime entertainment and can reuse or schedule acquired and group-held programming across the wider JOJ ecosystem. Its programming mix may include scripted detective series, crime films, investigative factual programs and related unscripted material, although the precise schedule changes over time. The brand should be distinguished from TV JOJ itself. TV JOJ is the group’s flagship general-interest channel, launched in 2002 as the successor to TV Global, whereas JOJ Krimi is a later thematic service. The available reference material identifies JOJ WAU as the relevant Wikipedia entity and establishes its relationship to the JOJ television portfolio, but it does not provide a complete current corporate profile, detailed launch documentation for the JOJ Krimi rebrand, audience data, distribution list or named channel executives. Those fields are therefore left open where reliable information is unavailable.

JOJ Krimi traces its origin to WAU, a Slovak thematic television channel launched by the JOJ Group in 2013. The service was established during the expansion of the group’s multi-channel strategy. TV JOJ, the group’s principal general-interest channel, had been broadcasting nationally since 2002, and the addition of WAU created a more specialized outlet capable of addressing a distinct audience while also supporting the wider group’s programming operations. In its original configuration, WAU was positioned toward women. Its schedule used the types of content commonly associated with a female-oriented general-entertainment service, including serial fiction, lifestyle programming, reality formats and other accessible entertainment. The channel therefore functioned as a complementary brand rather than a direct replacement for TV JOJ. It gave the JOJ Group another linear television window for targeted programming, scheduling experiments and selected repeat broadcasts. The service subsequently changed its editorial direction and adopted the JOJ Krimi name. The rebrand moved the channel away from its earlier demographic positioning and toward a genre-led proposition centered on crime and detective content. This model is comparatively clear to communicate to viewers: the name itself signals the dominant subject matter, while the schedule can combine scripted procedurals, detective series, crime films, investigative factual programs and true-crime material. The change also brought the service more visibly into the JOJ family by using the parent group’s established name. As JOJ Krimi, the channel occupies a specialized position in Slovakia’s commercial television ecosystem. It is not the general JOJ service and should not be treated as a separate corporate broadcaster. Rather, it is a branded channel in the JOJ portfolio, operated alongside the group’s other services and supported by the group’s broader content, distribution and promotional infrastructure. Its practical value lies in genre consistency: viewers can choose the channel for crime-oriented programming without relying on the changing schedule of a general-interest station. The available reference material is limited regarding the exact date of the WAU-to-JOJ-Krimi transition, current distribution arrangements, channel management, audience performance and corporate ownership at the license-holder level. The broader JOJ television operation is associated with J&T Enterprises, while the channel is presented as part of the JOJ Group. Accordingly, this dossier records the established brand history and positioning but does not infer unverified executives, financial data or technical carriage details.

• 2013

  WAU launches

  [1]JOJ WAUen.wikipedia.org

  The JOJ Group launches WAU as a Slovak thematic television channel with an initial female-oriented programming proposition.

• Repositioning as JOJ Krimi

  [1]JOJ WAUen.wikipedia.org

  WAU is rebranded as JOJ Krimi and adopts a crime- and detective-focused editorial identity.

A Slovak thematic television channel offering crime, detective and investigation-focused entertainment within the JOJ Group portfolio.

• Thematic television channel

  JOJ Krimi linear channel

  The core JOJ Krimi offering is a Slovak linear television service organized around crime and detective entertainment. Its programming proposition can encompass scripted procedural series, detective fiction, crime films, television movies and factual material about investigations or criminal cases. The channel’s thematic focus differentiates it from TV JOJ’s broader general-entertainment schedule while keeping it within the JOJ Group’s multi-channel portfolio.

• Former thematic television channel brand · 2013

  WAU

  WAU was the predecessor identity of JOJ Krimi. Introduced in 2013, it was initially designed as a female-oriented television service, carrying serials, lifestyle and other general-entertainment programming. The brand was later replaced or repositioned under the JOJ Krimi name as the channel moved to a crime-focused format.

• Shift from WAU to JOJ KrimiStrategy

  Background

  The JOJ Group had an established thematic channel in WAU, originally associated with female-oriented general entertainment. The available reference identifies a later change in the service’s identity and programming direction.

  Action taken

  The channel was repositioned under the JOJ Krimi brand, emphasizing crime, detective and investigation-related programming.

  Aftermath

  The service became a genre-focused member of the JOJ portfolio rather than a broadly female-targeted entertainment channel. The exact transition date and accompanying distribution or audience effects are not documented in the supplied material.

  Source

1. 1JOJ WAUen.wikipedia.org
2. 2TV JOJen.wikipedia.org