Joy Brick

Joy Brick (樂磚股份有限公司) is a Taiwanese video game developer and publisher established in 2018. The company was founded by a group of experienced game-industry professionals with the stated goal of advancing Taiwan's game industry and bringing domestically produced games to the global stage. Its name reflects its development philosophy: stacking individual "bricks of fun" to build a game world made for players, and carrying a spirit of Taiwanese originality into creative works for audiences everywhere. Joy Brick operates with a flat organizational model that emphasizes employee self-management and smooth communication between departments. Its team includes game designers, 2D illustrators, 3D animators, client and server programmers, a brand marketing department, an overseas business development department, and a professional customer service department. Beyond mobile platforms, the company has stated its intention to develop games for other platforms as technology and platform ecosystems evolve. The studio's best-known title is the mobile game Hidden Survivor (轉校生), which celebrated its second anniversary of launch in Taiwan in October 2020. The official website also features MyCard top-up, in-game item redemption, and a survivor win-rate leaderboard, indicating live-service support for the game. Joy Brick has said it has multiple games in development and aims to build a distinct brand image and widely recognized IP.

Joy Brick Co., Ltd. (樂磚股份有限公司) was established in 2018 in Taiwan. According to the company's official About page, it was formed by bringing together experienced talent from the game industry, with the mission of promoting Taiwan's game industry and bringing domestically developed games to the world stage. The name "Joy Brick" expresses the founders' vision of stacking bricks of fun into a game world made for players, and of delivering creative works shaped by a Taiwanese original spirit. From its early years, Joy Brick described itself as a studio with multiple games in development, planned for release across various countries during 2018 and 2019. The company adopted a flat organizational structure that values self-management and cross-department communication. Its team spans game design, 2D illustration, 3D animation, client and server programming, brand marketing, overseas business development, and customer service. Joy Brick's most visible product is the mobile game Hidden Survivor (轉校生). The official website's news section records that the game marked its second anniversary of launch in Taiwan on 2020-10-19, with the company thanking players for two years of support and distributing in-game gifts. The site also provides MyCard top-up, in-game item redemption, and a survivor win-rate leaderboard, reflecting ongoing live operations. Looking ahead, Joy Brick has stated its intention to keep developing for platforms beyond mobile and to build a strong brand image and widely recognized IP. The company has also invited creative, team-oriented partners to join its efforts.

• Joy Brick Co., Ltd. is founded in Taiwan.

• Company states multiple games are in development and planned for release in various countries.

• Hidden Survivor celebrates its second anniversary of launch in Taiwan.

Taiwanese original game developer and publisher aiming to build recognizable IP and bring domestic games to the world stage.

• Hidden Survivor (轉校生)

  A mobile game by Joy Brick; its Taiwan launch anniversary was celebrated on 2020-10-19.

1. 1樂磚Joybrick official homepagehomepage.joybrick.cc
2. 2關於樂磚 (About Us)homepage.joybrick.cc
3. 3Joy Brick on Wikidatawikidata.org