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July Shaheed Smrity Foundation

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A Bangladeshi welfare foundation created to preserve the memory of people killed in the July massacre and support affected families.

Last updated August 26, 2026

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Overview

July Shaheed Smrity Foundation is a Bangladeshi welfare organisation established in the aftermath of the July massacre and associated protest movement. Its purpose is commemorative as well as practical: it seeks to preserve the memory of people who died and to provide financial and longer-term assistance to families of those killed or injured. The organisation's support remit includes mental-health services and counselling, reflecting the broader social and psychological effects of the violence on victims, survivors, and their relatives. The foundation emerged from an initiative of the interim government led by Muhammad Yunus. The government presented the institution as a means of accepting responsibility for remembering those who died and helping affected families. Rather than operating as a commercial consumer brand, it functions as a public-interest and memorial body whose identity is tied to the July massacre and the wider quota-reform and anti-discrimination protests in Bangladesh. On 10 September 2024, Bangladesh's Department of Social Services approved the foundation's executive council. The approved structure consisted of seven members and initially appointed Muhammad Yunus as president and Mir Mahbubur Rahman Snigdho as general secretary. Snigdho is the twin brother of Mir Mahfuzur Rahman Mugdho, who was killed during the quota-reform movement. The leadership later changed: Snigdho was elevated to chief executive officer, while Sarjis Alam, a prominent coordinator of Students Against Discrimination, became general secretary. Available reference material describes the foundation primarily through its mission, formation, and governing structure. It does not provide a detailed public account of its budget, headquarters, fundraising model, programme totals, service locations, or long-term institutional status. Consequently, the foundation is best characterised as a Bangladesh-focused memorial and welfare organisation rather than as a conventional product or service brand. Its principal public-facing offering is assistance to bereaved and injured families, combined with remembrance and psychosocial support.

History

July Shaheed Smrity Foundation was created in Bangladesh in 2024 in response to the July massacre and the deaths and injuries associated with the quota-reform and anti-discrimination protest movement. The initiative came from the interim government led by Muhammad Yunus, which sought both to preserve the memory of those who died and to create an institutional mechanism for supporting their families. The foundation's remit was framed broadly, extending beyond immediate financial relief to longer-term assistance and mental-health and counselling services. The organisation received formal administrative recognition on 10 September 2024, when Bangladesh's Department of Social Services approved its seven-member executive council. Muhammad Yunus was named president, while Mir Mahbubur Rahman Snigdho was appointed general secretary. Snigdho's connection to the events was also personal: he is the twin brother of Mir Mahfuzur Rahman Mugdho, who was killed during the quota-reform movement. The foundation subsequently adjusted its leadership structure. Snigdho was elevated to chief executive officer, and Sarjis Alam, identified as a key coordinator of Students Against Discrimination, became general secretary. This leadership arrangement linked the organisation's administrative work with both the interim government's commemorative initiative and the protest movement from which the foundation's mission arose. Publicly available reference material provides only a limited institutional profile. It establishes the foundation's purpose, government approval, and principal leadership appointments, but does not specify its full programme portfolio, operating budget, staffing, offices, beneficiary totals, or future development plans. Its documented identity therefore remains that of a Bangladesh-based memorial and welfare organisation focused on affected families rather than a commercial brand.

  • 2024

    Foundation initiated by the interim government

    [1]

    The interim government led by Muhammad Yunus initiated the organisation to commemorate those killed in the July massacre and assist families of people killed or injured.

  • 2024

    Executive council approved

    [1]

    On 10 September, the Department of Social Services approved a seven-member executive council for the foundation.

  • 2024

    Leadership structure revised

    [1]

    Mir Mahbubur Rahman Snigdho later became chief executive officer, and Sarjis Alam was appointed general secretary.

Products and positioning

A Bangladesh-focused memorial and welfare foundation combining remembrance of those killed in the July massacre with financial, long-term, and psychosocial support for affected families.

Brand decisions

  • 2024

    Creation of a memorial and family-support foundationStrategy

    Background

    The interim government sought to preserve the memory of people killed in the July massacre while helping families affected by deaths and injuries.

    Action taken

    It initiated a foundation with a remit covering financial assistance, longer-term support, mental-health care, and counselling.

    Aftermath

    The organisation became the institutional vehicle for the documented memorial and welfare response, with its executive council later approved by the Department of Social Services.

  • 2024

    Formal approval of the executive councilOther

    Background

    The newly created organisation required a recognised governing structure for its welfare and memorial functions.

    Action taken

    The Department of Social Services approved a seven-member executive council on 10 September 2024.

    Aftermath

    Muhammad Yunus was appointed president and Mir Mahbubur Rahman Snigdho general secretary; the leadership was later revised.

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