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Product brand

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JW is a Petmate pet-products brand offering dog, cat, and bird toys and accessories.

Last updated September 10, 2026

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Overview

JW is listed among Petmate's family of brands with the tagline "Where Playtime Rolls™". Its product line on Petmate's site includes dog toys such as the JW Chompion Dog Chew Toy and JW Hol-ee Bone Puzzle Dog Toy, cat toys such as the JW Cataction Lattice Ball Cat Toy, and a range of bird toys, perches, feeders, and waterers. Petmate states that JW products are thoughtfully designed to enhance the lives of pets and their owners, and that JW holds more than 100 patents.

History

JW appears on Petmate's official brands page as part of Petmate's family of brands, with the tagline "Where Playtime Rolls™". Petmate's JW collection page presents JW products across dog, cat, and bird categories, and states that JW products are thoughtfully designed to enhance the lives of pets and their owners, resulting from thorough research and development, and that JW holds more than 100 patents.

Products and positioning

Pet products that "transcend the obvious" and explore the latest innovations, backed by research and development and more than 100 patents.

  • JW Chompion Dog Chew Toy

  • JW Gripsoft Undercoat Rake

  • JW iSqueak Bouncin' Baseball

  • JW Cataction Lattice Ball Cat Toy

  • JW Hol-ee Roller Bird Toy

  • JW Hol-ee Bone Puzzle Dog Toy

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