Label Rouge
French official quality label for premium agricultural products and foods.
Last updated November 4, 2026
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Overview
Label Rouge is an official French quality label established in 1960 to certify agricultural products and foods of superior quality. Managed by the French Ministry of Agriculture, it ensures products meet stricter specifications than standard equivalents through rigorous controls and independent testing. It covers various categories such as meat, poultry, dairy, and fruits, and is a trusted symbol of quality for French consumers.
Products and positioning
High-end quality certification
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