Recent events
Recent events tied to this brand in public sources.
Back to profile27 entries · Page 1 of 2
2026
Land Rover cuts Defender prices in India
Jaguar Land Rover India cut prices of the Defender luxury SUV in India by up to Rs 34 lakh; prices start at Rs 99 lakh.
2026
Jaguar Land Rover delays electric Land Rover Defender to the 2030s
Jaguar Land Rover has adjusted the electrification timeline for its Land Rover Defender line, delaying the planned fully electric Defender until the 2030s with no confirmed launch date. The company cited stronger-than-expected sales of the current combustion-engine Defender, which sells about 110,000 units a year and accounts for roughly one third of Jaguar Land Rover's global sales, as well as cost-reduction pressure and a 15% US tariff on Defenders imported from Slovakia. The delay does not affect the smaller 'Baby Defender' project, though its EMA platform has been modified to add hybrid compatibility alongside battery-electric capability.
2026
Bear Grylls joins Land Rover as Global Brand Ambassador
Land Rover has named Bear Grylls as its Global Brand Ambassador, per an announcement on the JLR corporate website. The source does not state the effective date of the appointment.
2026
Land Rover unveils road-legal Defender Dakar SUV
Land Rover unveiled a road-legal, limited-run version of its Dakar Rally-winning race vehicle, the Defender Dakar, during Monterey Car Week in California. The production model is based on the Defender D7X-R rally car and the Defender Octa, and is powered by a 4.4-liter twin-turbocharged BMW-sourced V8 producing 626 horsepower and 553 pound-feet of torque. Land Rover has not disclosed pricing or production numbers, and reservations are set to open in early 2027.
2021
Jaguar and Land Rover sign Avanci patent license agreement
Avanci announced that Jaguar and Land Rover signed an agreement granting them licenses to essential 2G, 3G, and 4G patents from participating patent owners.
2021
New-generation Range Rover released overseas
Land Rover formally released the new-generation Range Rover in overseas markets. The article says sales are expected by the end of the year or early 2022.
2021
Land Rover launches updated Discovery in Taiwan
Jaguar Land Rover Taiwan announced the updated seven-seat Land Rover Discovery for sale, with D250 R-Dynamic SE diesel and P300 R-Dynamic SE gasoline versions.
2021
Land Rover recalls more than 111,000 vehicles over fuel-tank leak risk
Land Rover recalled 55,555 LR4 vehicles and 56,191 Range Rover Sport vehicles because cracks in the fuel tank could cause fuel leaks and create a fire risk. The article says owners would be notified and the fuel tanks replaced with a redesigned version.
2021
Jaguar Land Rover appoints Australian marketing director
Jaguar Land Rover appointed Shannon Edwards marketing director for its Australian operations. Edwards is responsible for local product marketing, customer experience, media and communications for the Jaguar and Land Rover brands.
2021
Land Rover Defender wins ICOTY 2021 Premium Car Award
The Land Rover Defender won the Premium Car Award by ICOTY 2021 at the awards ceremony in New Delhi.
2021
Jaguar Land Rover launches Reimagine strategy
Jaguar Land Rover announced its new global “Reimagine” strategy, setting out plans for the Jaguar and Land Rover brands and the company’s future operations.
2020
Land Rover announces recall of imported Discovery vehicles
Land Rover announced a recall covering 7,044 imported 2019–2020 Discovery vehicles manufactured from November 28, 2018, to August 31, 2020, to begin on February 5, 2021. A damaged battery ground bolt could cause a loss of vehicle power, including engine stoppage while driving and impaired steering or braking assistance.
2020
Land Rover vehicle recalls in China
Jaguar Land Rover (China) Investment Co. and Chery Jaguar Land Rover decided to recall specified imported Discovery vehicles and domestically produced Discovery Sport and Range Rover Evoque mild-hybrid vehicles in China. The reported defects could cause power interruption or, in some cases, a vehicle fire. The companies said they would provide free repairs.
2020
Updated 2021 Range Rover Evoque and Discovery Sport models opened for orders in Taiwan
Jaguar Land Rover Taiwan opened orders for the 2021 Range Rover Evoque and Discovery Sport models, which feature updated equipment and technology.
2020
New Land Rover Defender wins China Car of the Year design award
The new Land Rover Defender won the 2021 China Car of the Year Design Car award.
2020
Land Rover launches the 2021 Range Rover Evoque in the U.S.
Land Rover launched the 2021 Range Rover Evoque in the U.S. with five trim levels and new equipment, including the Pivi Pro infotainment system.
2020
2021 Range Rover Velar receives new features and engines
The 2021 Range Rover Velar model was reported with updates including Pivi Pro infotainment, integrated Spotify, and new electrified engine options. The article says the vehicle goes on sale at a starting price of $56,900.
2020
Land Rover launches updated Range Rover Velar in the UK
Land Rover launched an updated Range Rover Velar in the UK, adding a plug-in hybrid version and upgrading its infotainment system and other features.
2020
Land Rover launches Explore R smartphone
Land Rover launched the Explore R, a ruggedized Android smartphone designed for outdoor use.
2020
Land Rover announces Range Rover Fifty
Land Rover announced the limited-run Range Rover Fifty to mark 50 years of the Range Rover. It plans to produce 1,970 examples.