Liveops
Liveops is a United States-based outsourcing and contact-center company.
Last updated August 24, 2026
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Overview
Liveops is an outsourcing and contact-center company established in 2000 by Steve Doumar and Doug Feirstein. The business was originally formed in Fort Lauderdale, Florida, and developed within the customer-service and call-center services sector. Its corporate history includes a 2003 merger with California-based CallCast, after which the combined business continued under the Liveops name. In 2004, the company moved its headquarters to Redwood City, California; later reference material identifies Scottsdale, Arizona, as its headquarters. Liveops is associated with outsourced customer-contact operations rather than with a consumer product line. Publicly available reference material describes the company at a high level and provides limited detail about its ownership, financial performance, executive roster, product naming, and geographic expansion. The company has also been featured as the subject of an INSEAD case study discussed by Harvard Business Review, indicating that its operating model attracted academic and business-school attention. No verified information in the supplied references establishes a public listing, ticker symbol, current parent company, or specific international operating footprint.
History
Liveops was formed in 2000 by Steve Doumar and Doug Feirstein in Fort Lauderdale, Florida. The company entered the outsourcing and contact-center field, a sector in which businesses contract specialized providers to handle customer communications and related support activities. The supplied reference material does not provide a detailed account of Liveops's early financing, initial customers, technology platform, or organizational structure, so those aspects remain undocumented here. A significant early corporate development occurred in 2003, when the Florida-based Liveops merged with CallCast, a company based in California. Following the transaction, CallCast was renamed Liveops, consolidating the business under the Liveops identity. The merger connected Liveops with a California operating base and preceded a headquarters move. In 2004, the company relocated its headquarters to Redwood City, California. Later reference material identifies Scottsdale, Arizona, as the company's headquarters, although the supplied sources do not state when that subsequent change took place. Liveops has also been presented in business-education material. It was featured in an INSEAD case study discussed by Harvard Business Review, reflecting interest in the company's business model and approach to outsourced contact-center operations. The available reference material does not specify the case's publication date, subject title, financial results, customer list, or strategic conclusions. The public information supplied for this dossier is limited. It confirms Liveops's identity, founding circumstances, merger history, headquarters transitions, and broad industry classification, but does not establish a verified founder biography beyond the names associated with formation. It also does not document current executives, ownership, parent-company relationships, listed-market status, named product generations, major advertising campaigns, lawsuits, recalls, acquisitions beyond the 2003 merger, or detailed international operations. Accordingly, Liveops is best characterized from the available evidence as a United States-based corporate brand in outsourced contact-center services, with a documented history beginning in Florida and continuing through California and Arizona.
- 2004
Headquarters moved to Redwood City
[1]Liveops moved its headquarters to Redwood City, California, following the merger with CallCast.
- 2003
Merger with CallCast
[1]Florida-based Liveops merged with California-based CallCast, with the combined business continuing under the Liveops name.
- 2000
Company formed in Florida
[1]Steve Doumar and Doug Feirstein formed Liveops in Fort Lauderdale, Florida, as an outsourcing and contact-center company.
Products and positioning
A business-services provider focused on outsourced contact-center and customer-service operations.
Business process outsourcing
Outsourced contact-center services
Liveops operates in the outsourcing and contact-center sector, providing business services centered on customer communications and support operations. The supplied references do not identify specific service packages, technology products, customer verticals, or current product names.
Sources1 sources
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