Luwello

Luwello is an American woman-owned brand that designs and sells premium dog gear made in the USA. The company offers a focused range of products for dog owners, including classic collars, leashes, martingale training collars, escape-free harnesses, adjustable hands-free leashes, coupler leashes for walking two dogs, and the Poop Loop, a hands-free dog waste carrier handcrafted from recycled tires. Luwello also sells an ultralight portable dog settle mat and provides a free settle mat training guide, positioning itself at the intersection of practical dog gear and dog training education. The brand was founded in honor of pets lost to canine cancer and donates 10% of proceeds to Ethos Discovery to support canine health research. Its products are marketed as durable, adventure-ready, and thoughtfully designed for everyday walks, hikes, and training. Luwello emphasizes USA manufacturing, sustainability through recycled materials, and a 60-day trial on select items. The company has been featured on Project Pitch It Season 9, a Wisconsin-based entrepreneurial pitch program, which has helped raise its profile among dog owners. Luwello sells primarily through its own e-commerce website, luwello.com, and has accumulated a small but positive base of customer reviews, with a 5.0/5 rating based on 69 reviews at the time of the homepage evidence. Its catalog includes approximately 27 products, spanning collars, leashes, harnesses, training accessories, and waste-management solutions. The brand's mission-driven approach, combining premium materials, American manufacturing, and charitable giving, differentiates it in the competitive pet accessories market.

Luwello was founded as an American woman-owned brand with a mission tied to canine health. According to the company's about page, it was founded in honor of all the pets lost to canine cancer, and it donates 10% of proceeds to Ethos Discovery to support canine health research. The brand focuses on designing and manufacturing premium dog gear in the USA, with an emphasis on durability, functionality, and thoughtful design. The company's product line has grown to include a range of everyday and training-oriented dog accessories. Its catalog features classic collars and leashes in multiple widths, martingale training collars, an escape-free harness, adjustable hands-free leashes, a coupler leash for walking two dogs, and the Poop Loop, a hands-free waste carrier made from recycled tires. Luwello also offers an ultralight portable settle mat and a free settle mat training guide, reflecting an educational component to its brand. Luwello has been featured on Project Pitch It Season 9, a program that showcases entrepreneurs. The brand sells primarily through its own e-commerce website and has received positive customer reviews, with a 5.0/5 rating based on 69 reviews as stated on its homepage. The company continues to operate as a private, independent business.

• Featured on Project Pitch It Season 9

Premium, USA-made, woman-owned dog gear with a mission to support canine health research.

• Ultralight Portable Dog Settle Mat

  Water-resistant, USA-made place training mat. Priced from $68.00 USD.

• Escape Free Dog Harness 1''

  Harness designed to prevent dogs from escaping. Priced from $32.00 USD.

• Classic Dog Collar 1''

  Classic collar in 1-inch width. Priced from $18.00 USD.

• Classic Dog Leash 1''

  Classic leash in 1-inch width. Priced from $25.00 USD.

• Poop Loop

  Hands-free dog waste carrier handcrafted from 100% recycled tires. Priced at $15.00 USD.

• Adjustable Hands-Free Leash 1''

  Adjustable hands-free leash in 1-inch width. Priced at $32.00 USD.

• Dog Coupler Leash for Two Dogs, Belted, 1'' Width

  Coupler leash for walking two dogs. Priced at $45.00 USD.

• Classic Martingale Training Collar 1''

  Martingale training collar in 1-inch width. Priced from $20.00 USD.

1. 1Luwello: USA-Made Dog Gear | Premium Quality | Woman-Ownedluwello.com
2. 2Luwello: Quality Dog Gear and Education for Dog Owners After Lossluwello.com
3. 3Products – Luwelloluwello.com
4. 4Poop Loop – Hands-Free Waste Carry for Dog Walks – Luwelloluwello.com
5. 5Luwellowikidata.org