Mimco
Australian fashion accessories brand founded in Melbourne in 1996, offering handbags, jewellery and accessories.
Last updated September 10, 2026
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Overview
Mimco is an Australian fashion accessories brand founded in 1996 by Amanda Briskin-Rettig in Melbourne. It designs handbags, jewellery and accessories, and was acquired by the Country Road Group in 2012.
History
Mimco was founded in 1996 by Amanda Briskin-Rettig in Melbourne, Australia. The brand opened its first boutique on Chapel Street in Melbourne in 2001 and was selected as the key hair accessories supplier for Sephora that same year. In 2007 Mimco was sold to Witchery Holdings, and in 2012 the company was acquired by the Country Road Group.
Products and positioning
Product categories. handbags · jewellery · accessories · wallets and pouches
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