Mixpanel

Mixpanel describes itself as a product intelligence platform for teams, offering AI-powered product intelligence, session replay, experiments, and metric trees. Its core is an event-based data model, and it positions itself as a tool that helps teams measure user behavior and make decisions from data.

Mixpanel unifies powerful quantitative analytics with session replay and experiments in one platform.

• Mixpanel AI

  Agents monitor your product continuously, surface insights before you think to ask, and tell your team exactly what to do next.

• Session Replay

  Session replay integrated with analytics; jump directly from funnels, journeys, and segments into session replays to see real user behavior.

• Experiments

  New Experiments and Feature Flags are now included with Free and Growth plans.

• Metric Trees

  Listed as a Mixpanel offering on the homepage.

• 2021.11.16

  Reported2021.11.16

  Mixpanel secures $200 million Series C investment[5]Mixpanel获得2亿美元C轮投资prnewswire.com

  Mixpanel announced that it secured a $200 million Series C growth investment from Bain Capital Tech Opportunities at a $1.05 billion valuation.

• 2021.07.15

  Reported2021.07.15

  Mixpanel and Product School partner to offer analytics certification course[6]Mixpanel与Product School合作推出分析认证课程prnewswire.com

  Mixpanel and Product School announced a partnership to offer a free, self-paced online product analytics certification course. Students who complete the course are eligible to receive $5,000 in Mixpanel credits, for new signups only.

Read more

1. 1Product Intelligence Platform for the AI Era | Mixpanelmixpanel.com
2. 2Mixpanel: Product Analytics for Mobile, Web, & Moremixpanel.com
3. 3Mixpanel vs Fullstory: Get More Than Just Replays With Us.mixpanel.com
4. 4Company KPIs Template - Mixpanel: Product Analytics for Mobile, Web & Moremixpanel.com
5. 5Mixpanel获得2亿美元C轮投资prnewswire.com
6. 6Mixpanel与Product School合作推出分析认证课程prnewswire.com