Moj Kiosk

Moj Kiosk is a Serbian kiosk-retail brand and the consumer-facing name associated with Moj Kiosk Group, a holding company headquartered in Belgrade. The group operates through subsidiaries involved in retail distribution, wholesale, logistics, marketing, transport, and the supply of everyday consumer goods. Its retail network is centered on compact convenience stores that sell newspapers and other periodicals alongside non-alcoholic beverages, confectionery, and assorted fast-moving consumer goods. The business traces its corporate history to 1976, when it was established under the name Centroproizvod. Its later development was shaped by consolidation in Serbia’s kiosk and press-distribution sector. In 2011, Centroproizvod acquired a majority stake in Štampa Sistem and purchased the bankrupt company Futura plus. These transactions brought together substantial kiosk-retail assets, including Futura plus’s reported network of approximately 800 stores and workforce of around 2,300 employees at the time of acquisition. The acquisitions also gave the group a broader platform for retail, publishing distribution, supplier relationships, and regional logistics. In March 2012, the retail outlets formerly associated with Futura plus and Štampa Sistem were rebranded under the Moj Kiosk name. This created a unified identity across a previously fragmented network and positioned Moj Kiosk as a recognizable national kiosk chain. The brand’s store format is based on accessibility and proximity: outlets are designed for quick purchases in urban and local neighborhood locations, with product categories suited to daily errands and impulse buying. Futura plus completed its bankruptcy process in March 2014 after approximately four and a half years. During the same month, Centro štampa opened a facility in Ub used for manufacturing and repairing convenience-store structures. The facility supported the group’s ability to maintain and renew its retail estate rather than relying exclusively on external production or repair providers. In March 2015, the subsidiaries operating under Centro štampa Holding became subsidiaries of the Centroproizvod holding company. Centroproizvod subsequently adopted the Moj Kiosk Group name, aligning the corporate identity with the retail brand that had been established across the kiosk network. By 2017, Futura plus and Centro štampa were reported to be conducting retail sales through Moj Kiosk stores throughout Serbia. The group also maintained regional and depot centers and operated wholesale activities serving suppliers, publishers, advertising companies, and purchasing functions. Moj Kiosk’s business model therefore extends beyond storefront retail. The group connects kiosk operations with distribution and transport capabilities, allowing it to handle newspapers, consumer products, and other merchandise across a national network. Its role in the Serbian market combines convenience retail with the physical distribution of printed media and branded consumer goods. Publicly available reference material provides limited detail on current store numbers, revenue, product-level performance, present management, or post-2019 ownership changes, so those aspects remain unspecified here.

Moj Kiosk’s corporate lineage begins in 1976, when the business was established as Centroproizvod. The company later expanded into the Serbian kiosk and distribution market through acquisitions and corporate restructuring. Its most consequential expansion took place in 2011, when Centroproizvod acquired a majority share in Štampa Sistem and purchased the bankrupt Futura plus. The latter transaction brought a substantial retail network into the group; contemporary descriptions associated Futura plus with approximately 800 kiosk stores and about 2,300 employees at the time of purchase. The acquisitions created a need for a common retail identity. In March 2012, all kiosk outlets operated by Futura plus and Štampa Sistem were rebranded as Moj Kiosk. The change transformed Moj Kiosk from a store label into the visible identity of a consolidated Serbian kiosk network. The stores focused on newspapers, periodicals, beverages, confectionery, and other consumer products suited to quick, convenient purchases. Futura plus remained in bankruptcy proceedings for approximately four and a half years and exited the process in March 2014. That same month, Centro štampa opened a facility in Ub dedicated to manufacturing and repairing convenience-store structures. The investment gave the group an internal capability related to the physical upkeep and renewal of its kiosk estate. A further organizational change occurred in March 2015, when the subsidiary companies operating under Centro štampa Holding became subsidiaries of Centroproizvod. Centroproizvod later changed its name to Moj Kiosk Group. The renaming linked the holding company more closely to the established retail brand and reflected the group’s integrated operating model. By 2017, Futura plus and Centro štampa were reported to be selling through Moj Kiosk stores across Serbia. The group’s activities extended beyond direct retail: it maintained regional and depot centers and carried out wholesale operations involving suppliers, publishers, advertising companies, and purchasing. It also provided marketing, distribution, and transport services. This structure made Moj Kiosk both a convenience-store network and part of a wider Serbian distribution infrastructure. Ownership information available for July 2019 identified Property Plus Establishment as the majority owner of Moj Kiosk Group. That company was described as being run by Serbian businessman Darko Bajčetić. Public reference material does not establish a complete current ownership structure, current executive roster, present store count, financial results, or a confirmed official website. Accordingly, the brand’s documented history is strongest for its formation, acquisitions, rebranding, restructuring, and retail-distribution activities through the late 2010s.

• 2015

  Corporate subsidiary reorganization

  [1]Moj Kiosken.wikipedia.org

  Subsidiaries under Centro štampa Holding were placed under Centroproizvod’s holding structure.

• 2014

  Futura plus exited bankruptcy

  [1]Moj Kiosken.wikipedia.org

  Futura plus completed its bankruptcy process after approximately four and a half years.

• 2014

  Ub production and repair facility opened

  [1]Moj Kiosken.wikipedia.org

  Centro štampa opened a facility in Ub for manufacturing and repairing convenience-store structures.

• 2012

  Moj Kiosk retail rebrand

  [1]Moj Kiosken.wikipedia.org

  Stores belonging to Futura plus and Štampa Sistem were brought under the Moj Kiosk brand.

• 2011

  Expansion through Štampa Sistem and Futura plus acquisitions

  [1]Moj Kiosken.wikipedia.org

  Centroproizvod acquired majority control of Štampa Sistem and purchased bankrupt Futura plus, substantially expanding its kiosk-retail platform.

• 1976

  Business established as Centroproizvod

  [1]Moj Kiosken.wikipedia.org

  The corporate predecessor of Moj Kiosk Group was established under the name Centroproizvod.

• Centroproizvod renamed Moj Kiosk Group

  [1]Moj Kiosken.wikipedia.org

  The holding company later adopted the Moj Kiosk Group name.

A Serbian neighborhood convenience and kiosk network combining quick-service retail with newspaper distribution, consumer-goods sales, and group-level logistics capabilities.

• Kiosk retail · 2012

  Moj Kiosk convenience stores

  The core retail format is a network of compact convenience stores operating across Serbia. The stores are designed for accessible, quick transactions and offer a mix of newspapers, periodicals, drinks, confectionery, and other everyday consumer products. The network was created by consolidating outlets previously operated under the Futura plus and Štampa Sistem names.

• Media distribution

  Newspaper and periodical distribution

  Moj Kiosk Group participates in the distribution and retail sale of newspapers and other printed publications. This activity connects publishers, depots, wholesale operations, and retail kiosks, making printed media an important part of the group’s historical business model.

• Convenience retail

  Consumer goods retail

  The retail assortment includes non-alcoholic beverages, confectionery, and other consumer goods appropriate for kiosk and convenience-store purchases. Publicly available material does not provide a complete current product catalog or individual private-label range.

• Distribution services

  Wholesale, depot, and logistics services

  Beyond storefront sales, the group operates regional and depot centers and conducts wholesale activities involving suppliers, publishers, advertising companies, and purchasing functions. Related capabilities include marketing, distribution, and transport services.

• 2015

  Reorganization under the Centroproizvod holding companyStrategy

  Background

  The group had subsidiaries operating through the Centro štampa Holding structure.

  Action taken

  The subsidiaries were reorganized as subsidiaries of Centroproizvod.

  Aftermath

  The reorganization preceded the later adoption of the Moj Kiosk Group name.

  Source

• 2014

  Investment in kiosk manufacturing and repairStrategy

  Background

  A large kiosk network required ongoing production, maintenance, and physical renewal.

  Action taken

  Centro štampa opened a facility in Ub for manufacturing and repairing convenience-store structures.

  Aftermath

  The group added an internal facility supporting the upkeep and development of its retail estate.

  Source

• 2012

  Unified retail branding under Moj KioskStrategy

  Background

  The acquired kiosk networks operated under separate legacy identities after the 2011 transactions.

  Action taken

  Centro štampa Holding rebranded the Futura plus and Štampa Sistem retail outlets as Moj Kiosk stores.

  Aftermath

  The rebrand established Moj Kiosk as the common customer-facing identity across the consolidated store network.

  Source

• 2011

  Acquisition-led consolidation of the kiosk networkM&A

  Background

  Centroproizvod sought to expand its position in Serbia’s kiosk-retail and distribution sector by acquiring interests in Štampa Sistem and Futura plus.

  Action taken

  The company acquired a majority stake in Štampa Sistem and purchased bankrupt Futura plus.

  Aftermath

  The transactions created the asset base for a larger retail network and preceded the unified Moj Kiosk rebrand.

  Acquisition consideration. €5 million for the reported Štampa Sistem acquisition and €27.66 million for the reported Futura plus purchase (2011)

  Source

1. 1Moj Kiosken.wikipedia.org