Motortrade

Motortrade is the consumer-facing brand of Motortrade Nationwide Corporation, a Philippine conglomerate focused primarily on motorcycle dealership, retail distribution, repair, and customer financing. Its origins date to 1969, when Chinese-Filipino entrepreneur Vicente Ongtenco established Bicol Supply Center in Daet, Camarines Norte. The original business supplied motorcycle spare parts and hardware components. As demand for motorcycles expanded, the company moved progressively toward motorcycle retail and dealership operations. It was incorporated with the Securities and Exchange Commission on December 27, 1979, under the name Motortrade Nationwide Corporation. The company developed a multi-brand dealership model rather than limiting itself to one manufacturer. Its stores have carried major Japanese motorcycle marques including Honda, Kawasaki, Suzuki, and Yamaha, as well as Kymco from Taiwan, the Philippine brand PMR, and premium or leisure-oriented products associated with KTM and Kawasaki Leisure Bikes. In addition to conventional multi-brand outlets, Motortrade has operated marque-specific locations, including Honda Prestige stores and dedicated Yamaha and Suzuki outlets. This structure allows the company to serve mass-market commuter demand while also displaying larger-displacement, premium, and leisure motorcycles. Motortrade's retail proposition is supported by after-sales service and financing. Dealerships provide motorcycle sales and repair services, while affiliated financial businesses support loans for customers purchasing motorcycles. Bank of Makati, described as a sister company, provides motorcycle financing for Motortrade customers. Other companies associated with the broader group include Fundline, a lending and financing business; Northpoint Development Bank; Transnational Properties, Inc., which manages properties occupied by the group; and Concerted Management Corporation, which provides shared human-resources, accounting, and finance services. The group also has education and charitable activities through Global Reciprocal Colleges and the Motortrade Life and Livelihood Assistance Foundation, Inc. The brand's geographic footprint has been especially significant in the Philippines. Motortrade has operated more than 700 branches across Luzon and the Visayas, while a further network in Mindanao has been managed by Motorjoy Depot Inc., a related subsidiary. The resulting distribution system gives the group a broad physical presence in a market where motorcycles are important for commuting, delivery, small-business activity, and personal mobility. Motortrade has also used training and experiential programs to extend its role beyond vehicle retail. It pioneered a dealership-based motorcycle riding school called Learn to Ride Safely, designed to provide practical riding instruction and promote safer motorcycle use. In December 2017, the company opened the Honda Flagship Shop at its Makati store. The location showcased Honda big bikes and luxury motorcycles and reflected Motortrade's long-running relationship with Honda. The company received public recognition in 2011 when it appeared among the top 300 taxpaying corporations in the Philippines in the Bureau of Internal Revenue's ranking. No reliable public information in the supplied references establishes a stock-market listing, current executive roster, consolidated financial figures, or a corporate website. Motortrade should therefore be understood primarily as a Philippine retail, dealership, service, and financing group rather than as a motorcycle manufacturer.

Motortrade began in 1969 as Bicol Supply Center, a small enterprise founded by Chinese-Filipino migrant Vicente Ongtenco in Daet, Camarines Norte. Its initial business supplied motorcycle spare parts and hardware components. The company later shifted toward motorcycle retail as motorcycles became a more important form of transportation and commerce in the Philippines. On December 27, 1979, the business was incorporated by the Philippine Securities and Exchange Commission as Motortrade Nationwide Corporation. Incorporation provided the formal corporate structure for the expansion of its dealership operations. Over time, Motortrade developed from a parts and hardware supplier into a large motorcycle distribution and service organization, selling several of the country's best-known motorcycle brands. The company adopted a multi-brand strategy. Its dealership portfolio has included Honda, Kawasaki, Suzuki, Yamaha, Kymco, PMR, KTM, and Kawasaki Leisure Bikes. Alongside multi-brand stores, Motortrade has operated manufacturer-oriented outlets such as Honda Prestige, Yamaha, and Suzuki stores. This approach enabled the group to serve both high-volume commuter and utility customers and buyers seeking leisure or premium motorcycles. Motortrade's expansion was based heavily on physical distribution. The company has maintained more than 700 branches in Luzon and the Visayas. In Mindanao, an additional network of roughly 200 branches has been managed by Motorjoy Depot Inc., or MDI, a related subsidiary. The network's functions extend beyond vehicle sales to include motorcycle repair and other dealership services. Financing became another important part of the group's operating model. Bank of Makati, described as a sister company, provides motorcycle loans and financing to Motortrade customers. The wider group also includes Fundline, a financing business; Northpoint Development Bank; and Transnational Properties, Inc., which manages real estate used by Motortrade-related operations. Concerted Management Corporation supplies shared human-resources, accounting, and finance services to companies within the Motortrade Group of Companies. The group has diversified outside core dealership operations. Global Reciprocal Colleges represents its education portfolio, while Motortrade Life and Livelihood Assistance Foundation, Inc. serves as its charitable organization. These activities place the dealership business within a broader corporate group with financial, property, educational, and social-assistance interests. Motortrade has also promoted rider development and safety. It pioneered Learn to Ride Safely, described as the first dealership-based motorcycle riding school in the Philippines. The program expanded the company's role from selling motorcycles to helping customers acquire riding skills. A notable retail development occurred on December 9, 2017, when Motortrade opened the Honda Flagship Shop at its Makati store. The outlet focused on Honda big bikes and luxury motorcycles, giving the company a dedicated venue for premium products in addition to its broad commuter-motorcycle network. In 2011, Motortrade appeared in the Bureau of Internal Revenue's list of the top 300 taxpaying corporations in the Philippines. The available reference material does not establish a public listing, current leadership roster, consolidated financial results, or an official current website. Its documented history nevertheless shows a long-running transition from a regional parts supplier into a nationwide Philippine motorcycle dealership, service, and financing group.

• 2017

  Honda Flagship Shop opened in Makati

  [1]Motortradeen.wikipedia.org

  Motortrade opened a Honda Flagship Shop at its Makati store on December 9, 2017, focusing on Honda big bikes and luxury motorcycles.

• 2011

  Recognition among the Philippines' top taxpayers

  [1]Motortradeen.wikipedia.org

  Motortrade appeared among the top 300 taxpaying corporations in the Philippines in a Bureau of Internal Revenue ranking.

• 1979

  Motortrade Nationwide Corporation was incorporated

  [1]Motortradeen.wikipedia.org

  The company was incorporated by the Philippine Securities and Exchange Commission on December 27, 1979, under the Motortrade Nationwide Corporation name.

• 1969

  Bicol Supply Center was established

  [1]Motortradeen.wikipedia.org

  Vicente Ongtenco founded Bicol Supply Center in Daet, Camarines Norte, initially selling motorcycle spare parts and hardware components.

A nationwide Philippine motorcycle dealership and mobility-services network combining multi-brand retail, manufacturer-specific stores, repair support, customer financing, and rider education.

• Motorcycle retail

  Multi-brand motorcycle dealerships

  Motortrade's core offering is a nationwide dealership network selling motorcycles from multiple manufacturers. The documented portfolio includes Honda, Kawasaki, Suzuki, Yamaha, Kymco, PMR, KTM, and Kawasaki Leisure Bikes. Stores combine vehicle sales with customer assistance and, in many locations, access to repair and financing services.

• After-sales service

  Motorcycle repair and service

  Repair and maintenance form a major part of Motortrade's dealership proposition. The company originated in motorcycle parts supply and retained a service-oriented role as it expanded into retail, supporting customers after purchase through its branch network.

• Consumer finance

  Motorcycle financing

  Motortrade customers can access motorcycle loans and financing through the group's financial relationships. Bank of Makati is identified as a sister company providing financing, while Fundline is listed among the group's financing businesses.

• Premium motorcycle retail · 2017

  Honda Flagship Shop

  The Honda Flagship Shop in Makati was opened in December 2017 as a dedicated venue for Honda big bikes and luxury motorcycles. It complemented Motortrade's broader Honda dealership activities and gave premium Honda products a specialist retail setting.

• Rider education

  Learn to Ride Safely

  Learn to Ride Safely is a dealership-based motorcycle riding school pioneered by Motortrade. The program extends the brand's relationship with customers beyond the transaction by providing riding instruction and promoting safer motorcycle use.

• Learn to Ride Safely

  Philippines

  Motortrade pioneered a dealership-based motorcycle riding school intended to teach riding skills and encourage safer use of motorcycles.

  Outcome. The program became a documented extension of Motortrade's dealership and rider-support activities; the available source does not provide participation or performance figures.

  Source

• 2017

  Launch of the Honda Flagship Shop in MakatiProduct launch

  Background

  Motortrade had a long-running dealership relationship with Honda and sought to present larger and more premium Honda motorcycles.

  Action taken

  Motortrade opened a dedicated Honda Flagship Shop at its Makati store on December 9, 2017.

  Aftermath

  The outlet added a premium and big-bike retail format to Motortrade's wider multi-brand dealership network.

  Source

• 1979

  Formal incorporation as Motortrade Nationwide CorporationStrategy

  Background

  The original Bicol Supply Center had developed beyond its initial spare-parts and hardware role and was moving toward motorcycle retail.

  Action taken

  The business was incorporated by the Philippine Securities and Exchange Commission on December 27, 1979, under the Motortrade Nationwide Corporation name.

  Aftermath

  The corporate structure supported the subsequent development of Motortrade as a nationwide motorcycle dealership and services group.

  Source

1. 1Motortradeen.wikipedia.org