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Multicoisas

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Retailer / private label

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Brazilian retail chain offering everyday household and office solutions.

Last updated September 10, 2026

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First read
Nov 4, 2026
Latest read
Nov 4, 2026

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Overview

Multicoisas is a Brazilian retail chain in the utilities sector. Its official website presents it as a brand that gathers solutions for the home or office in one place, with trained staff providing guidance on repairs, installations and product use. The company states that after 35 years of operating through physical stores in all regions of Brazil, it launched its e-commerce site in 2020.

History

According to its official website, Multicoisas operated through physical stores in all regions of Brazil for 35 years before launching its e-commerce site, multicoisas.com.br, in 2020. In 2019, it opened a new store model called Multicoisas Ágil, focused on convenience in compact spaces, and in early 2020 it launched Multicoisas Organizer, a store focused on organization.

Products and positioning

A brand that gathers the best service and all the solutions a home or office may need in one place.

  • Kitchen scale

  • Air fryer accessories

  • Cleaning products

  • Batteries

  • Storage containers

  • Microfiber cloths

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