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A Malaysian halal-focused hypermarket, supermarket, department-store and general-merchandise retail chain.

Last updated August 21, 2026

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Overview

Mydin is a Malaysian retail brand operated by Mydin Mohamed Holdings Berhad. It developed from a small general-goods shop in Kota Bharu, Kelantan, into a nationwide chain serving consumers through hypermarkets, supermarkets, emporiums, bazaars, marts, convenience stores and a smaller premium-format operation. The business began in August 1957, when Mydin Mohamed opened a wooden shop on Jalan Tok Hakim in Kota Bharu. The original shop sold toys and general merchandise, giving the enterprise a broad retail rather than narrowly specialized starting point. The company expanded with the involvement of Mydin Mohamed's children. Its first major move beyond Kelantan came in 1979, when the business entered Kuala Terengganu. In 1989, it established its first Kuala Lumpur branch on Jalan Masjid India, an important step in building a presence in Malaysia's largest urban market. Subsequent growth made Mydin a recognizable national retail chain, with stores intended to combine grocery shopping and general merchandise under one brand. The chain is associated with halal retailing and serves a mass-market customer base. Mydin's store architecture includes several formats. MYDIN hypermarkets and supermarkets provide food, household necessities and other routine consumer goods. MYDIN Emporiums and Bazaars extend the brand's general-merchandise presence, while MYDIN Marts operate as wholesale-oriented supermarket outlets. Smaller convenience stores operate under the MyMart name. The company has also used franchising in parts of its mart network. These formats allow the brand to operate in different locations and serve different shopping missions, from regular grocery purchases to broader household and general-merchandise shopping. In 2013, Mydin moved into premium retail with the launch of SAM's Groceria at Kuala Lumpur Sentral railway station. The name SAM's was presented as an acronym for “Saya Anak Malaysia.” This venture broadened the group's format portfolio beyond its traditional value-oriented positioning, although the main Mydin identity remained associated with affordable everyday retail and large-format stores. The available reference material describes a network of 71 branches nationwide, including 28 MYDIN Supermarkets, 17 MYDIN Emporiums, three MYDIN Bazaars, three MYDIN Mart franchises, five MyMart convenience stores and two SAM's Groceria premium stores. That store count is tied to the cited reference's reporting period and should not be treated as a current live total without newer company data. Mydin's documented operating footprint is Malaysia; no international market presence is established by the supplied sources. Its business remains active, but detailed current information about ownership, executive leadership, revenue, listing status and corporate structure is not established in the available material.

History

Mydin's history begins in August 1957 in Kota Bharu, Kelantan, where Mydin Mohamed established a small wooden shop on Jalan Tok Hakim. The shop sold toys and general goods. This initial assortment is significant because it established the broad merchandise orientation that later characterized the chain: Mydin was not founded as a specialist grocer, but as a general retailer serving everyday consumer needs. The business expanded with assistance from Mydin Mohamed's children. In 1979, it opened in Kuala Terengganu, representing the company's first documented move beyond its original Kelantan base. Ten years later, in 1989, Mydin opened its first Kuala Lumpur branch at Jalan Masjid India. Entry into Kuala Lumpur gave the company a foothold in Malaysia's principal metropolitan market and supported its development from a regional family retail business into a national chain. Over time, Mydin built a portfolio of store formats rather than relying on one standardized outlet type. The MYDIN name became associated with hypermarkets and supermarkets carrying groceries and general merchandise. The group also operated emporiums, bazaars and mart outlets. The reference material describes Emporiums and MYDIN Marts as wholesale-supermarket formats that are not necessarily located in conventional retail-mall buildings, distinguishing them from mall-based department stores. Convenience outlets under the MyMart name provided a smaller-scale format. In 2013, the company entered premium retail through SAM's Groceria. Its first store opened at Kuala Lumpur Sentral railway station. The name SAM's refers to “Saya Anak Malaysia,” and the concept represented an extension of the group's retail offer into a more premium environment. This move did not replace the central Mydin proposition; rather, it added a format aimed at a different shopping context and customer expectation. The available reference describes the chain as a Malaysian halal hypermarket and retail chain. It records 71 branches nationwide at the stated point of reference: 28 MYDIN Supermarkets, 17 MYDIN Emporiums, three MYDIN Bazaars, three MYDIN Mart franchises, five MyMart convenience stores, seven MYDIN supermarket outlets and two SAM's Groceria premium stores. Because the source presents this as a dated store listing associated with May 2021, the figure is historical and may not represent the current network. Mydin's documented development is therefore a progression from a single Kota Bharu general-goods shop to a diversified Malaysian retail network. Its main historical turning points are the founding in 1957, expansion to Kuala Terengganu in 1979, arrival in Kuala Lumpur in 1989 and premium-format diversification through SAM's Groceria in 2013. The supplied sources do not establish a current website, detailed ownership structure, financial results, public listing, executive roster or operations outside Malaysia. Those areas require verification from current corporate or regulatory records.

  • 2021

    Documented national store network

    [1]

    A store listing associated with May 2021 described 71 Mydin branches and outlets across Malaysia in several retail formats.

  • 2013

    Launch of SAM's Groceria

    [1]

    Mydin entered premium retail with the opening of the first SAM's Groceria at Kuala Lumpur Sentral railway station.

  • 1989

    First Kuala Lumpur branch

    [1]

    Mydin opened its first Kuala Lumpur branch on Jalan Masjid India, extending the chain into the country's largest urban market.

  • 1979

    Expansion to Kuala Terengganu

    [1]

    With support from his children, Mydin expanded the business beyond Kota Bharu to Kuala Terengganu.

  • 1957

    Founding in Kota Bharu

    [1]

    Mydin Mohamed founded the business in August 1957 with a small wooden shop on Jalan Tok Hakim in Kota Bharu, Kelantan, selling toys and general goods.

Products and positioning

Mass-market, value-oriented Malaysian retail with a halal-focused assortment and multiple store formats.

  • Food and general merchandise retail

    MYDIN Hypermarket and Supermarket

    Mydin's principal large-format retail offer combines grocery shopping with general merchandise. These stores serve routine household needs through food, daily-use products and other consumer goods. The available source distinguishes multiple supermarket and hypermarket outlets within the broader MYDIN network, but does not provide a complete current assortment or individual store specifications.

  • General merchandise retail

    MYDIN Emporium

    MYDIN Emporiums are part of the chain's broad general-merchandise format portfolio. They operate as wholesale-oriented retail outlets rather than being defined solely as conventional mall department stores. The documented assortment includes everyday consumer merchandise, while detailed category-level information is not provided in the supplied sources.

  • General merchandise retail

    MYDIN Bazaar

    MYDIN Bazaars are another store format within the Malaysian network. They extend the brand's reach into general retail and support the company's multi-format approach. The available reference confirms the format and its presence in the branch listing but does not specify a complete product range or a separate positioning statement.

  • Wholesale supermarket retail

    MYDIN Mart

    MYDIN Mart outlets are described as wholesale-supermarket operations, including franchised locations. They are not necessarily located in retail-mall buildings and are intended to provide food and general consumer goods through a supermarket format. The supplied reference does not identify the franchise terms or current outlet count beyond its historical listing.

  • Convenience retail

    MyMart

    MyMart is Mydin's convenience-store format. It provides a smaller outlet model than the chain's hypermarkets, supermarkets and emporiums, allowing the brand to operate in locations suited to quick purchases. The cited store listing recorded five MyMart convenience stores, but no current assortment or network update is available in the supplied material.

  • Premium grocery retail · 2013

    SAM's Groceria

    SAM's Groceria is Mydin's premium retail concept, launched in 2013 with its first store at Kuala Lumpur Sentral railway station. The name is an acronym for “Saya Anak Malaysia.” It broadened Mydin's format portfolio beyond its core value-oriented mass retail model, although the available source does not provide detailed premium assortment or later expansion data.

Recent events

  • Reported

    Mydin launches Ourdin flood-relief campaign[2]

    Mydin launched the Ourdin fundraising campaign to aid flood victims; the article says the campaign began on December 29 and that sales proceeds would go toward helping victims.

Read more

Sources2 sources

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