MyDriver
MyDriver is a chauffeur-service brand founded in Berlin and operated within Sixt's chauffeured-services business.
Last updated August 25, 2026
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Overview
MyDriver is a chauffeur and pre-booked private-driver service associated with the Sixt mobility group. The brand was established in Berlin in 2013 by Carl Schuster, Andreas Goschler, and Oliver Mickler under Sixt. It initially launched in a group of major German cities, including Munich, Düsseldorf, Frankfurt, Berlin, Hamburg, Hanover, Cologne, Leipzig, Bremen, Stuttgart, Nuremberg, and Dresden. Its initial proposition centered on arranging professional chauffeur journeys through a branded service rather than requiring customers to drive themselves or hire a conventional rental vehicle. The business expanded beyond its original German footprint during the following years. In 2014, it added further German coverage and entered Paris and Vienna. By late 2015, the service had expanded into France, Austria, and the Netherlands. In 2016, it added operations or service availability in Spain, the United Kingdom, Belgium, Italy, Monaco, Romania, the Czech Republic, Turkey, and the United States. The international rollout positioned MyDriver as part of Sixt's broader effort to provide mobility services across multiple transport categories and markets. MyDriver organizes its chauffeur vehicles into four principal service categories: First class, Business class, Economy class, and Van. These categories allow customers to select a vehicle and service level according to passenger count, travel purpose, and budget. The service uses a combination of employed and contracted drivers, giving it access to a broader operational network while retaining a branded booking and service structure. The offering is suited to airport transfers, business travel, city-to-city journeys, corporate transportation, and other pre-arranged trips, although the available service mix can vary by market. In 2017, MyDriver was consolidated with Sixt Chauffeur Service and Sixt rides into Sixt Chauffeured Services. This reorganization combined the brands' services and vehicle options on a common platform. As a result, MyDriver became part of a larger chauffeured-mobility structure rather than operating as a fully separate standalone business. The brand is described as a subsidiary of Sixt Rent A Car and as part of the Sixt Chauffeured Services business unit. MyDriver's positioning is therefore closely linked to Sixt's established mobility network. Rather than competing solely as a local limousine operator, it presents chauffeur transportation as an integrated, bookable component of an international mobility portfolio. Its main points of differentiation are geographic reach, multiple vehicle classes, pre-arranged professional driving, and integration with Sixt's broader transport services. Publicly available reference material does not provide reliable information on current executives, financial results, specific ownership percentages, or a current standalone website, so those fields are left unspecified.
History
MyDriver was founded in Berlin in 2013 by Carl Schuster, Andreas Goschler, and Oliver Mickler under Sixt. The service began operating early that year in twelve German cities: Munich, Düsseldorf, Frankfurt, Berlin, Hamburg, Hanover, Cologne, Leipzig, Bremen, Stuttgart, Nuremberg, and Dresden. Its initial model was based on arranging chauffeur-driven journeys through a branded service supported by Sixt. The company pursued geographic expansion soon after launch. In 2014, it broadened its presence in Germany and entered Paris and Vienna. In late 2015, it extended its international activity to France, Austria, and the Netherlands. During 2016, the service added a further group of European markets, including Spain, the United Kingdom, Belgium, Italy, Monaco, Romania, the Czech Republic, and Turkey, as well as the United States. The service structure used four vehicle categories: First class, Business class, Economy class, and Van. MyDriver operated with a mixture of staff drivers and contracted drivers. This arrangement supported the delivery of pre-arranged passenger journeys across a wider network than a single-city chauffeur company could normally provide. A major organizational change occurred in 2017. MyDriver, Sixt Chauffeur Service, and Sixt rides were brought together under Sixt Chauffeured Services. The consolidation combined their services and vehicle options on one platform and placed MyDriver more clearly within Sixt's broader chauffeured-transport business. The brand is described as a subsidiary of Sixt Rent A Car and as part of the Sixt Chauffeured Services business unit. Available reference material does not document later corporate changes, detailed financial performance, or a definitive current management roster.
- 2017
Integration into Sixt Chauffeured Services
[1]MyDriver was consolidated with Sixt Chauffeur Service and Sixt rides into Sixt Chauffeured Services, combining service offerings and vehicle options on one platform.
- 2016
Broader European and United States rollout
[1]The service added Spain, the United Kingdom, Belgium, Italy, Monaco, Romania, the Czech Republic, Turkey, and the United States.
- 2015
Expansion into additional Western European markets
[1]By late 2015, MyDriver had expanded its service footprint to France, Austria, and the Netherlands.
- 2014
Expansion to Paris and Vienna
[1]MyDriver expanded its German coverage and entered the French and Austrian capitals.
- 2013
MyDriver founded and launched in Germany
[1]Carl Schuster, Andreas Goschler, and Oliver Mickler founded MyDriver in Berlin under Sixt. The service launched in twelve major German cities.
Products and positioning
An international, pre-booked chauffeur and private-driver service offering several vehicle and service tiers through the Sixt mobility ecosystem.
Chauffeur service tier · 2013
First class
MyDriver's highest listed service category, intended for customers seeking a premium chauffeur experience and higher-end vehicle allocation. The reference material identifies the category but does not specify a universal vehicle list, pricing, or amenities.
Chauffeur service tier · 2013
Business class
A chauffeur category oriented toward business and professional travel. It forms part of MyDriver's tiered service structure and is intended to provide pre-booked transportation with a business-oriented level of vehicle and service selection.
Chauffeur service tier · 2013
Economy class
The entry-level category in MyDriver's four-part vehicle structure. It gives customers a lower-tier chauffeur option while retaining the basic pre-arranged private-driver service model.
Passenger van chauffeur service · 2013
Van
A van-oriented service category for groups or journeys requiring more passenger capacity than a standard passenger car. Specific seating configurations and vehicle models are not stated in the available reference material.
Brand decisions
2017
Consolidation of chauffeur brands and servicesStrategyBackground
MyDriver operated alongside Sixt Chauffeur Service and Sixt rides within Sixt's broader mobility portfolio.
Action taken
Sixt combined MyDriver, Sixt Chauffeur Service, and Sixt rides under Sixt Chauffeured Services and brought their services and vehicle options onto a single platform.
Aftermath
MyDriver became part of a consolidated Sixt chauffeured-services business unit rather than being presented solely as an independent service operation.
Sources1 sources
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