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Nintendo Entertainment Analysis & Development

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Defunct Nintendo game development division

Last updated August 25, 2026

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Nov 4, 2026
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Overview

Nintendo Entertainment Analysis & Development (Nintendo EAD) was Nintendo's primary game development division, established in 1983, responsible for developing many famous game series such as Mario and The Legend of Zelda. The division merged with Nintendo Software Technology in 2015 to form Nintendo Entertainment Planning & Development.

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