Panago
Canadian pizza delivery and takeout franchise chain.
Last updated August 25, 2026
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Overview
Panago is a Canadian pizza delivery and takeout chain established in 1986 by the Rooke family. The business began with three stores in Abbotsford, British Columbia, operating under the name Panagopoulos 2 for 1 Pizza Place. The name was subsequently shortened to Panagopoulos Pizza Place, then Panagopoulos, before the company adopted the Panago name in 2000. The rebranding gave the chain a shorter identity as it expanded beyond its original British Columbia base. Panago operates primarily as a franchise system. Individual restaurants are owned and operated by franchisees, while the brand provides a common identity, menu framework, operating system, and centralized customer-ordering infrastructure. Its core business is the preparation and delivery of pizza, complemented by takeout and other menu items typically associated with a pizza chain. The company has maintained its head office in Abbotsford, British Columbia, and has expanded across several Canadian provinces rather than pursuing a broad international footprint. Expansion became increasingly focused on Ontario in the mid-2000s. By late 2006, the company was emphasizing growth in that province, and its first urban Toronto restaurant opened at Bay Street and Gerrard Street in April 2007. This expansion extended Panago from its western Canadian origins into a major eastern Canadian urban market. The chain is positioned around convenient delivery and takeout, a recognizable national brand, and a menu centered on customizable pizza. Its offering has also evolved with changing dietary preferences. A vegan menu was available by 2023, indicating an effort to serve customers seeking plant-based choices alongside conventional pizza products. Panago is privately held and does not have publicly traded shares or a stock-market ticker. Wikipedia reported that the chain had approximately 170 locations across four Canadian provinces and generated more than C$150 million in sales in 2015. Because the available reference material does not provide a newer audited sales figure or a current location count, those figures should be treated as historical reference points rather than current operating statistics.
History
Panago began in 1986 in Abbotsford, British Columbia, when the Rooke family opened three stores under the name Panagopoulos 2 for 1 Pizza Place. The original name reflected the promotional pizza format used at launch. As the chain developed, the name was shortened first to Panagopoulos Pizza Place, then to Panagopoulos. In 2000, the company adopted the shorter Panago name, which became the principal consumer-facing brand. The business developed as a franchise chain, with restaurants owned and operated by individual franchisees. This model allowed the brand to expand beyond its original Abbotsford market while retaining a common operating identity. The company's head office remained in Abbotsford as Panago grew in British Columbia and other Canadian provinces. By late 2006, expansion activity was strongly directed toward Ontario. Panago entered the Toronto urban market in April 2007 with a location at Bay and Gerrard. The Toronto opening represented a significant geographic step for a company that originated in western Canada and sought to establish itself in a large, densely populated eastern market. Panago's business has remained focused on pizza delivery and takeout. Its menu centers on pizza, while the brand has adjusted its offer to reflect changing consumer preferences. Reference material records the availability of a vegan menu by 2023, showing that the chain had expanded beyond a conventional pizza-only proposition to accommodate plant-based diets. The available reference describes Panago as a privately held chain with approximately 170 locations across four provinces. It also reports sales above C$150 million in 2015. These figures provide historical scale but do not establish the company's current location count or financial performance. No current executive roster, ownership details beyond the franchise structure, or official website address is supplied in the source material.
- 2023
Vegan menu documented
[1]Reference material indicates that a vegan menu was available by this year.
- 2015
Historical sales exceed C$150 million
[1]Wikipedia reports sales of more than C$150 million for the year.
- 2007
First urban Toronto location opens
[1]Panago opens its first urban Toronto restaurant at Bay Street and Gerrard Street in April.
- 2006
Ontario expansion becomes a major focus
[1]The company places increased emphasis on expansion in Ontario.
- 2000
The Panago name is adopted
[1]After operating under several Panagopoulos-based names, the chain adopts the shorter Panago brand name.
- 1986
Panago begins in Abbotsford
[1]The Rooke family opens the first three stores in Abbotsford, British Columbia, under the name Panagopoulos 2 for 1 Pizza Place.
Products and positioning
A Canadian pizza delivery and takeout franchise emphasizing convenience, broad geographic availability, and customizable pizza offerings, including vegan options.
Pizza · 1986
Panago pizza
Pizza is Panago's central product category and the foundation of its delivery and takeout business. The chain's brand identity developed from its original two-for-one pizza-store format and remains centered on prepared pizzas sold through franchised restaurants. The available sources do not provide a complete current list of sizes, crusts, toppings, or recipes.
Plant-based menu · 2023
Vegan menu
Panago had a vegan menu available by 2023. The reference material does not specify the individual products, ingredients, or whether every franchise location carried the full selection, so the menu is documented here as a product range rather than as a detailed item list.
Brand decisions
2023
Availability of a vegan menuProduct launchBackground
The pizza market includes customers seeking plant-based food choices.
Action taken
Panago made a vegan menu available by 2023.
Aftermath
The brand's documented offering included plant-based choices in addition to its conventional pizza menu.
2006
Greater emphasis on Ontario expansionStrategyBackground
After developing from a British Columbia base, Panago sought to extend its franchise network into Ontario.
Action taken
The company focused expansion efforts heavily on Ontario.
Aftermath
Panago opened its first urban Toronto location in April 2007.
2000
Adoption of the Panago brand nameStrategyBackground
The chain had operated under several longer Panagopoulos-based names since its founding.
Action taken
The business changed to the shorter Panago name, simplifying its consumer-facing brand identity.
Aftermath
Panago became the chain's principal brand name as the company continued expanding across Canada.
Sources1 sources
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