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PFK (Poulet Frit Kentucky) is the French-language branding of Kentucky Fried Chicken in Quebec and Eastern Canada, operating as a KFC affiliate since 1978.

Last updated September 27, 2026

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Overview

PFK, short for Poulet Frit Kentucky, is the French-language identity under which Kentucky Fried Chicken (KFC) operates in Quebec and parts of Eastern Canada. The brand emerged as a linguistic adaptation: when KFC expanded into French-speaking Canada, the English name "Kentucky Fried Chicken" was translated to "Poulet Frit Kentucky," and the acronym was rearranged to PFK to match French word order. This localized branding has been in use since 1978, when the Quebec operations became affiliated with the global KFC system. PFK restaurants serve the same core menu as KFC — fried chicken, sandwiches, wraps, and sides — but present it under the PFK name in French-language marketing and signage. The brand is primarily found in Quebec, with a presence in other francophone communities in Eastern Canada. It remains a subsidiary or affiliate within the KFC corporate structure, which is owned by Yum! Brands. While KFC retains its original name in France and other French-speaking countries, PFK is a distinct Canadian adaptation that reflects the province's language laws and cultural identity.

History

PFK (Poulet Frit Kentucky) is the French-language brand name for Kentucky Fried Chicken in Quebec and Eastern Canada. The brand was established in 1978 when KFC's Quebec operations became affiliated with the global KFC system. The name change was driven by the need to comply with Quebec's language regulations and to resonate with the francophone population. In French, the natural word order places the noun before the modifier, so "Kentucky Fried Chicken" became "Poulet Frit Kentucky," and the acronym was rearranged from KFC to PFK. This adaptation is unique to Canada; in France and other French-speaking countries, the original KFC name is retained. Over the decades, PFK has become a familiar fast-food brand in Quebec, serving the same menu as KFC but with French-language branding. It operates primarily in Quebec, with locations in other parts of Eastern Canada. The brand remains part of the KFC network, which is owned by Yum! Brands.

  • 1978

    PFK becomes affiliated with Kentucky Fried Chicken, adopting the French-language brand name in Quebec.

Products and positioning

French-language adaptation of KFC for the Quebec market, emphasizing local linguistic identity while delivering the global KFC menu and experience.

  • Original Recipe fried chicken

    Signature fried chicken made with the Colonel's original blend of 11 herbs and spices.

  • Chicken sandwiches

    Various chicken sandwiches including crispy and grilled options.

  • Wraps

    Chicken wraps with various fillings and sauces.

  • Sides

    Classic sides such as fries, coleslaw, and gravy.

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