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PowerTech Information Systems

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PowerTech Information Systems AS was a Norwegian internet service provider founded in Oslo in 1993 and later acquired by Broadnet.

Last updated August 31, 2026

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Overview

PowerTech Information Systems AS was an Oslo-based Norwegian internet service provider established in the autumn of 1993 by four teenage founders: Øystein Homelien, Lars Nøring, Harald Paulsen, and Henry Dramstad. The founders began operating from very modest premises on Storgata in Oslo while still minors and had left school to pursue their ambition of making internet access broadly available. Because the founders were legally underage, Lars Nøring's father served as chairman during the company's early period. The company initially focused on providing internet access to individual consumers. As Norway's internet market developed, PowerTech shifted its commercial emphasis toward small and medium-sized businesses. Its services came to include business broadband connectivity, internet access, hosting, and related infrastructure services, with its principal customer base located in Oslo and the surrounding Akershus region. This repositioning allowed the company to remain focused on the business market as Norway's consumer internet sector became increasingly competitive. During its early years, PowerTech operated in a rapidly changing telecommunications environment. Its original rival was Oslonett, a provider founded by information-technology professionals associated with the University of Oslo and later acquired by Telenor. Many additional Norwegian internet service providers entered the market in 1996 and 1997, although most subsequently disappeared or were absorbed. PowerTech survived this consolidation and continued expanding its technical and commercial operations. The founders initially took only minimal salaries from the business. In 1996 or 1997, the company borrowed substantially to replace aging equipment, reflecting the capital-intensive nature of early internet infrastructure. By 2003, three of the four founders were still active in the company. At that point, the business reportedly generated approximately 30 million Norwegian kroner in annual revenue, had attracted about four million kroner in outside investment, and remained approximately half-owned by the founders and their families. By 2008, PowerTech and two subsidiaries employed about 30 people. Reported revenue was approximately 81 million Norwegian kroner in 2009. PowerTech also participated in internet-media ventures. Together with the Norwegian newspaper Dagbladet, it co-owned the online portal Start.no. PowerTech's interest was sold to Scandinavia Online in 2008, after which the portal became associated with the Start Network. Two former subsidiaries, Start Bredbånd and Whitebird New Media, were absorbed into PowerTech on December 1, 2009. The company was sold to Broadnet in February 2016. The available reference material does not establish whether PowerTech continued as a distinct customer-facing brand, legal entity, or operating unit after that transaction. Its documented history nevertheless reflects the development of Norway's early commercial internet sector: a youth-founded local ISP that moved from consumer dial-up-era access toward business broadband, hosting, and enterprise-oriented connectivity before becoming part of a larger telecommunications company.

History

PowerTech Information Systems was founded in the autumn of 1993 in Oslo by Øystein Homelien, Lars Nøring, Harald Paulsen, and Henry Dramstad. The founders were teenagers who had left school and operated from small premises on Storgata. Their stated ambition was to make the internet accessible to ordinary people. Since they were still minors, Nøring's father became chairman for legal reasons during the company's formative period. PowerTech first supplied internet access to private individuals. As the Norwegian market matured, the company redirected its attention toward small and medium-sized enterprises. Its business developed around commercial broadband, internet access, and hosting services, primarily for customers in Oslo and Akershus. The company was one of a number of early Norwegian ISPs operating during the rapid expansion of internet use in the 1990s. The company's early development required substantial investment in network and computing equipment. The founders initially accepted very limited salaries, and in 1996 or 1997 PowerTech took out a large loan to replace obsolete equipment. Its early competitive environment included Oslonett, an ISP established by University of Oslo IT professionals that was later acquired by Telenor. A wave of new Norwegian providers emerged in 1996 and 1997, but many later disappeared or were consolidated. By 2003, three of the original founders remained active in the business. PowerTech reportedly had annual revenue of around 30 million Norwegian kroner, approximately four million kroner in external investment, and continued to be about 50 percent owned by the founders and their families. In 2008, the company and two subsidiaries employed about 30 people. Revenue was reported at approximately 81 million Norwegian kroner in 2009. PowerTech expanded beyond basic connectivity through participation in internet media. It co-owned the Start.no portal with Dagbladet, but Scandinavia Online purchased PowerTech's share in 2008. Start Bredbånd and Whitebird New Media, formerly subsidiaries, were subsequently absorbed into PowerTech on December 1, 2009. In February 2016, Broadnet acquired PowerTech. The available material does not specify the post-acquisition treatment of the PowerTech name, its legal entity, or its service portfolio. Accordingly, the present status of the brand is recorded as unknown rather than definitively active or defunct.

  • 2016

    Acquired by Broadnet

    [1]

    Broadnet purchased PowerTech in February 2016.

  • 2009

    Subsidiaries integrated

    [1]

    Start Bredbånd and Whitebird New Media were absorbed into PowerTech on December 1.

  • 2008

    Start.no stake sold

    [1]

    Scandinavia Online acquired PowerTech's interest in the Start.no portal.

  • 2003

    Founders remain central owners and operators

    [1]

    Three founders were still active, while the founders and their families collectively retained about half of the company.

  • 1996

    Major equipment financing

    [1]

    The company took on a large loan in 1996 or 1997 to replace aging technical equipment.

  • 1993

    PowerTech founded in Oslo

    [1]

    Øystein Homelien, Lars Nøring, Harald Paulsen, and Henry Dramstad established the company in the autumn of 1993.

Products and positioning

A locally focused Norwegian business internet provider serving small and medium-sized companies, particularly in Oslo and Akershus.

  • Telecommunications and internet access

    Business broadband

    PowerTech's principal later-market offering was commercial broadband and internet connectivity for small and medium-sized companies, especially in Oslo and Akershus. The service represented the company's shift away from its original consumer-oriented internet access model.

  • Internet infrastructure services

    Hosting services

    PowerTech provided hosting services as part of its business-oriented internet portfolio. The available reference material does not identify particular hosting packages, data-center facilities, or technical specifications.

  • Internet portal

    Start.no

    Start.no was an internet portal co-owned by PowerTech and Dagbladet. PowerTech later sold its stake to Scandinavia Online in 2008, so the portal was an associated investment rather than a continuing core PowerTech service.

Brand decisions

  • 2016

    Sale to BroadnetM&A

    Background

    After more than two decades as an independent Norwegian internet provider, PowerTech entered an acquisition transaction.

    Action taken

    PowerTech was sold to Broadnet in February 2016.

    Aftermath

    The available sources do not establish whether the PowerTech brand remained active as a separate entity after the acquisition.

  • 2009

    Integration of former subsidiariesStrategy

    Background

    Start Bredbånd and Whitebird New Media had operated as PowerTech subsidiaries.

    Action taken

    Both subsidiaries were absorbed into PowerTech on December 1, 2009.

    Aftermath

    The integration consolidated the businesses within PowerTech's operating structure.

  • 2008

    Divestment of Start.no ownership interestM&A

    Background

    PowerTech held a stake in the Start.no internet portal alongside Dagbladet.

    Action taken

    The company sold its share to Scandinavia Online.

    Aftermath

    PowerTech exited its documented ownership position in Start.no; the portal became associated with the Start Network.

Sources1 sources

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