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Brand AI

Puma

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

Back to profile5 entries

  1. 2022

    Report places PUMA on 2021 apparel complaint blacklist

    Issue disclosure

    A report on the 2021 apparel-company rankings placed PUMA on the blacklist, citing poor complaint response and resolution performance. The article also recounts a consumer's allegation that replacement goods for a quality issue remained problematic and that PUMA forced a refund after three exchanges.

    Source excerpt

    • 安踏、热风、周大福、六福珠宝、Vans及时回复、解决消费者诉求，登上服饰领域红榜，而PUMA、匹克、NewBalance、波司登、Jordan回复及响应解决情况较差，位于服饰领域黑榜。
    • 以PUMA为例，消费者反馈因质量问题进行退换，换了3次货都有问题，商家达到换货上限目的后，强制消费者退款
    Source

  2. 2022

    Ransomware attack exposes Puma employee information stored with Kronos

    Issue disclosure

    Reports and breach notifications said a ransomware attack on Kronos’s systems resulted in personal information belonging to 6,632 Puma employees being stolen. Puma said no customer data was affected. UKG/Kronos said it brought in cybersecurity experts, notified authorities, and communicated with impacted users.

    Company response

    • Remediation — UKG/ Kronos

      Since the data theft came to light, UKG/ Kronos has brought in cybersecurity experts to mitigate the effect of the ransomware theft.

    • Ongoing disclosure — UKG/ Kronos

      It has also notified the authorities and communicated with impacted users.

    Source excerpt

    • As per the shared details, the ransomware attack led to data theft of a whopping 6,632 Puma employees.
    • Since the data theft came to light, UKG/ Kronos has brought in cybersecurity experts to mitigate the effect of the ransomware theft.
    • In response to a report of the data theft by Bleeping Computers, Puma's Senior Head of Communications Kerstin Neuber confirmed that no Puma customer data was impacted by the ransomware attack.
    Source

  3. 2021

    USOPC sues Puma over Olympic trademarks

    Lawsuit filed

    The US Olympic Committee (USOPC) sued Puma for trademark infringement, alleging the sportswear company had ‘declared war’ on Olympic trademarks.

    Source excerpt

    • The US Olympic Committee (USOPC) has sued Puma for trademark infringement, alleging the sportswear company has ‘declared war’ on Olympic trademarks.
    Source

  4. 2020

    Ford recalls Puma SUVs over driver's airbag fault

    Recall announced

    In February 2020, Ford confirmed that deliveries of the Puma crossover had been suspended and that vehicles already sold were to be recalled. The car maker had found issues with the driver's airbag retention springs, which could cause the safety device to become detached in a crash. The recall and delivery suspension applied to the Puma model, a vehicle unrelated to the Puma sportswear brand.

    Source excerpt

    • Ford has confirmed deliveries of the £20,500 crossover have been suspended. Examples already sold - mostly £22,295 First Edition cars - are to be recalled. The car maker found issues with the driver's airbag retention springs. This can cause the safety device to become detached if it goes off in a crash
    Source

  5. 2018

    Boycott campaign over Israel Football Association sponsorship

    The BDS movement accused Puma of complicity through its sponsorship of the Israel Football Association and alleged links to a distributor operating in Israeli settlements. Puma faced continuing public pressure and boycott calls, while the company maintained that sponsorship arrangements were sports partnerships.

    Source