Recent events
Recent events tied to this brand in public sources.
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2020
Bikmo and Pure Electric partner to provide free e-bike cover
Bikmo and Pure Electric announced a partnership under which Pure Electric e-bike purchasers can access 14 days of cover from Bikmo at no charge.
2020
Pure Electric appoints Peter Kimberley as CEO
Pure Electric appointed Peter Kimberley as chief executive officer, taking over responsibility for running the business from founder Adam Norris. Norris will continue working in the business, focusing on strategy, customer retail experience and corporate customers.